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Local Product Development in Japan - The challenge of 6 th Industrialization -

Local Product Development in Japan - The challenge of 6 th Industrialization -. KOCHI UNIVERSITY, JAPAN SATORU ISHIZUTSU 5 th FMI@Pontianak , 23&24 OCT 2013. Where is Kochi?. Where is Kochi?. HERE. Where is Kochi?. Key Data of Indonesia and Japan. SOURCES) THE WORLD BANK

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Local Product Development in Japan - The challenge of 6 th Industrialization -

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  1. Local Product Development in Japan- The challenge of 6th Industrialization - KOCHI UNIVERSITY, JAPAN SATORU ISHIZUTSU 5thFMI@Pontianak, 23&24 OCT 2013

  2. Where is Kochi?

  3. Where is Kochi? HERE

  4. Where is Kochi?

  5. Key Data of Indonesia and Japan SOURCES) THE WORLD BANK http://data.worldbank.org/

  6. Key Data of Indonesia and Japan SOURCES) THE WORLD BANK http://data.worldbank.org/

  7. CHANGE IN POPULATION BY AGE GROUP 0VER 65 15- 65 UNDER 15 SOURCES) STATISTICS BUREAU, MINISTRY OF INTERNATIONAL AFFAIRS AND COMMUNICATIONS

  8. Key Data of Kochi and Japan SOURCES) THE WORLD BANK KOCHI PREFECTURE

  9. POPULATION CHANGE IN KOCHI AND JAPAN 850 800 750 700 650 600 130 120 110 100 90 80 70 60 million thousand PEAK (1955) 882,683 KOCHI PEAK (2005) 128 MILLION JAPAN 1920 1930 1940 1950 1960 1970 1980 1990 2000 2010 2020 2030 SOURCES) POPULATION CENSUS

  10. Industry in Kochi (Person Engaged over 15 years, 2010) Agriculture 9.3％（33,652） Manufacturing 8.6％（28,989） Construction 8.3％（27,855） SOURCES）National Census

  11. Manufacturing Industry in Kochi(Output, 2010) Food Processing 15.5% Pulp, Paper 11.6% Machinery 15.3% Electronic Components 9.3%

  12. Manufacturing Industry in Kochi(Person Engaged , 2010) Food Processing 22.8% Pulp, Paper 9.7% Machinery 15.4% Electronic Components 6.9%

  13. Billion yen Prefectural Trade Balance of Kochi Agriculture, Fishery, Forestry 100 50 0 -50 -100 2000 2005 Agriculture, Fishery, Forestry >> Trade SurplusFood Processing Industry >> Trade Deficit Food Processing Industry

  14. Problems of Industries in Kochi Agriculture, Fishery, Forestry Billion yen 100 50 0 -50 -100 Kochi Ehime Kagawa Food Processing Industry Outgoing Transfer (export) & Incoming Transfer (import) >Selling fresh vegetables without any food-processing >>Industries in other prefectures use them and add value on them >>>People in Kochi, again, buy them

  15. New Industrial Development Plan in Kochi Prefecture (2009-) Agriculture Forestry Fishery Secondary& Tertiary industries Strengthening industrial relationship

  16. New Industrial Development Plan in Kochi Prefecture (2009-) Agriculture Forestry Fishery Secondary & Tertiary industries Promoting "6th industrialization" in one prefecture

  17. New Industrial Development Plan in Kochi Prefecture (2009-) Agriculture Forestry Fishery Secondary & Tertiary industries ① Promoting "6th industrialization" ③ ② in one prefecture

  18. 6th Industrialization Agriculture Forestry Fishery Secondary & Tertiary industries High Value Added Product Incoming Tourist

  19. Case : Umaji Village Next Stage After OVOP

  20. Yuzu; Mountain Citrus without agricultural chemical

  21. Yuzu Products

  22. Yuzu Products

  23. Yuzu Products

  24. Umaji Product System Customer Kochi Shikoku Tokyo Osaka Foreign country Agricultural Cooperative Association Internet Business Yuzu Labour Income Food Processing Internet Business Souvenir YuzuFarmers Tourist Villagers Wholesaling 3 billion yen per year Kochi Supermarket Souvenir Shop Tokyo, Osaka Supermarket Department Store

  25. Local Product Improvement based on local consumption Agricultural Products Tokyo Osaka Market Food Processing industry Support Kochi Market Local Government

  26. Ceder

  27. Wood Products

  28. 90 80 70 60 50 40 30 20 10 0 PRIMARY INDUSTRY Change in the ratio of employed persons by Industry TERTIARY INDUSTRY SECONDARY INDUSTRY 1880 1890 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 2010 SOURCES) BANK OF JAPAN, POPULATION CENSUS

  29. 90 80 70 60 50 40 30 20 10 0 PRIMARY INDUSTRY Opportunities Challenges with Local Productsmake the future TERTIARY INDUSTRY SECONDARY INDUSTRY 1880 1890 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 2010 SOURCES) BANK OF JAPAN, POPULATION CENSUS

  30. Terima Kasih

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