1 / 15

Marketing Conclave IAMAI, Mumbai June 20, 2013

adisave. Marketing Conclave IAMAI, Mumbai June 20, 2013. Life @ Crossroads. adisave. May you live in interesting times. - An old Chinese curse. - An old Chinese curse. May you live in interesting times. the state of brands today . THEN. NOW. Brands as LEADERS. Consumers are ahead.

barbie
Download Presentation

Marketing Conclave IAMAI, Mumbai June 20, 2013

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. adisave Marketing Conclave IAMAI, Mumbai June 20, 2013

  2. Life @ Crossroads adisave May you live in interesting times - An old Chinese curse

  3. - An old Chinese curse May you live in interesting times

  4. the state of brands today .. THEN NOW Brands as LEADERS Consumers are ahead Brands impact Culture Brands playing catchup

  5. Consumer Decision Journey Model

  6. Preference The Role of Marketing Influence Relevance

  7. How we do it

  8. We Focus BUSINESS EQUITY

  9. .. it’s a ‘People’ business ..

  10. Chase One Emotion !

  11. Where we struggle

  12. Correct Segmentation & Reach

  13. Value of a Gain !

  14. Thank You Marketing Conclave IAMAI, Mumbai June 20, 2013 adisave

More Related