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Hinge’s focus as a brand is on meaningful, long-term relationships, not hookups. Unlike competitor Tinder, Hinge’s mission is to help people actually find the person they want to end up with. In fact, the app’s slogan is “designed to be deleted.” However, Hinge does align with Tinder in that it targets younger singles, which is where it sets itself apart from older competitors like eHarmony and Match.com (who recently acquired Hinge). Hinge replicates Tinder’s more modern and casual approach to dating apps, without the casual approach to dating itself. Website URL :- https://bstrategyhub.com/ Company Name :- Business Strategy Hub