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Open Leadership for Work, Church, and Family

Talk given to the Fremont Chinese SDA Church on December 30, 2011. This was a discussion for my father's church.

charleneli
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Open Leadership for Work, Church, and Family

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  1. 1 Charlene Li Altimeter Group Twitter: @charleneli Email: charlene@altimetergroup.com

  2. 2 © 2011 Altimeter Group

  3. OUT OUT of of CONTROL CONTROL © 2011 Altimeter Group © 2011 Altimeter Group

  4. 4 © 2011 Altimeter Group © 2011 Altimeter Group

  5. 5 © 2011 Altimeter Group © 2011 Altimeter Group

  6. It’s about RELATIONSHIPS RELATIONSHIPS © 2011 Altimeter Group © 2011 Altimeter Group

  7. STRATEGY LEADERSHIP PREPAREDNESS © 2011 Altimeter Group © 2011 Altimeter Group

  8. STRATEGY LEADERSHIP PREPAREDNESS © 2011 Altimeter Group © 2011 Altimeter Group

  9. 9 Goals define your Work & Church Strategy Work & Church Strategy © 2011 Altimeter Group

  10. 10 Track brand mentions with basic tools What would happen if everyone in your organization could learn from social media? © 2011 Altimeter Group

  11. 11 The New Normal  Conversations, not messages  Human, not corporate  Continuous, not episodic © 2011 Altimeter Group

  12. 12 Boeing uses blogs to engage – but who? © 2011 Altimeter Group

  13. 13 Kohl’s updates reach 5.7M customers © 2011 Altimeter Group

  14. 14 Wells Fargo provides support on Twitter © 2011 Altimeter Group

  15. Starbucks involves 50 people around the organization in innovation Over 100 ideas have been implemented © 2011 Altimeter Group

  16. 16 How churches use social media  Highlight upcoming sermons, including scripture to read beforehand, questions to think about.  Share prayer requests  Update about new content on the website  Notify about upcoming church activities  Point to resources on themes from recent sermons  Engage congregation on a question or issue © 2011 Altimeter Group

  17. 17 Church and ministry blogs share practical advice and also inspire © 2011 Altimeter Group

  18. 18 Facebook engages people with each other © 2011 Altimeter Group

  19. 19 Twitter provides quick updates © 2011 Altimeter Group

  20. 20 Social technologies in your family also require having a strategy  Have a personal social media strategy on your goals, and what you will and you won’t do.  Have family rules about the use of technology  Lead by example.  Share your experiences with social technologies, especially around security and privacy. © 2011 Altimeter Group

  21. Have a personal social media strategy  Who do you want to connect with? • Family, friends, co-workers, business prospects.  About what topics? What topics are taboo? • E.g. Kids names, school, spouse.  How will you mix personal and professional? • And in what channels?  Privacy versus Permissions • Assume what you say is public. • Note when you share your location. • Be careful about private information and activities. • Example: RobmeI’mnothome.com © 2011 Altimeter Group

  22. 22 ‘Have family rules on technology use  Technology is a privilege that they earn, and can also lose. It is not a right.  Only after all activities, homework, and chores are done.  Never sign up for anything without permission.  No technology at the dinner table.  No checking email between dinner and kids’ bedtime.  Monitoring is routine. • Random checks of phone texting and calls. • Copied on all inbound emails. • Friends in social media. © 2011 Altimeter Group

  23. Lead by example  Teach them responsibility by setting an example yourself. • Social media brings social pressure that needs to be discussed. • Understand that what you say is permanent. • And yes, their profiles DO matter when applying to schools.  Be prepared to discuss bad/poor behavior (flaming, bullying, taunting, baiting).  Reward them for coming forward with questions or admissions of mistakes © 2011 Altimeter Group

  24. The best parental control is conversation © 2011 Altimeter Group

  25. Additional technology tools  K9 Web Protection: Blocks sites  TimesUpKidz: Limits time on computers  Operating system parental controls  Social media parental controls  Enable “Safe Chat” in games © 2011 Altimeter Group

  26. STRATEGY LEADERSHIP PREPAREDNESS © 2011 Altimeter Group © 2011 Altimeter Group

  27. STRATEGY LEADERSHIP PREPAREDNESS © 2011 Altimeter Group © 2011 Altimeter Group

  28. 28 Leaderships means having followers “Leadership is a relationship between those who aspire to lead and those who choose to follow.” - From “The Leadership Challenge” © 2011 Altimeter Group

  29. 29 Open Leadership Having the confidence and humility to give up the need to be in control, while inspiring commitment from people to accomplish goals © 2011 Altimeter Group © 2011 Altimeter Group

  30. 30 Traits of Open Leaders Authenticity Transparency © 2011 Altimeter Group

  31. 31 The difficulty of having authentic dialog © 2011 Altimeter Group

  32. 32 10 elements of openness © 2011 Altimeter Group

  33. 33 Determine how open you need to be with information to meet your goals Openness audit available at http://bit.ly/opennessaudit © 2011 Altimeter Group

  34. 34 How Best Buy created Open Leaders © 2011 Altimeter Group © 2011 Altimeter Group

  35. 35 Barry’s first post © 2011 Altimeter Group

  36. 36 Retailer Best Buy has 2,500 employees providing support via Twitter © 2011 Altimeter Group

  37. 37 Implications for leadership in churches and families  Leadership is no longer about how makes decisions but how decisions are being made  Make sure that you have the right decision making model for the type of problem you are trying to solve © 2011 Altimeter Group

  38. Decision making models should match the kinds of decisions being made 38 Centralized Democratic Distributed Consensus © 2011 Altimeter Group

  39. 39 Family decision making changes as the family grows, and relationships change  Birth of the first child – who decides what’s best for the child?  Kids wanting to be part of the decisions as teenagers.  Couple moving from work to retirement.  Children making decisions for their parents as they age. © 2011 Altimeter Group

  40. STRATEGY LEADERSHIP PREPAREDNESS © 2011 Altimeter Group © 2011 Altimeter Group

  41. STRATEGY LEADERSHIP PREPAREDNESS © 2011 Altimeter Group © 2011 Altimeter Group

  42. 42 #1 Master the basics © 2011 Altimeter Group

  43. 43 #2 Align social with key Strategic Goals Strategic Goals Examine your 2011 & 2012 goals Pick ones where social will have an impact Start small, but now © 2011 Altimeter Group

  44. 44 #3 Ask the #3 Ask the Right Questions Right Questions about about Value Value “We tend to overvalue the things we can measure, and undervalue the things we cannot.” - John Hayes, CMO of American Express © 2011 Altimeter Group © 2011 Altimeter Group

  45. 45 #4 Create a Culture of Sharing Culture of Sharing © 2011 Altimeter Group

  46. #5 Discipline is #5 Discipline is Needed Needed to to Succeed Succeed 46 Take reasonable action to fix issue and let customer know action taken Negative Positive Yes Yes Does customer need/deserve more info? No Assess the message Do you want to respond? Evaluate the purpose Are the facts correct? Yes Yes No Unhappy Customer? Gently correct the facts No Response No Are the facts correct? No Yes Yes No Can you add value? Dedicated Complainer? No Yes Is the problem being fixed? Explain what is being done to correct the issue. Yes Comedian Want-to-Be? Respond in kind & share Thank the person No Yes Adapted from US Air Force Comment Policy Let post stand and monitor. © 2011 Altimeter Group © 2011 Altimeter Group

  47. 47 #6 Embrace #6 Embrace Failure Failure No relationships are perfect Google’s mantra: “Fail fast, fail smart” © 2011 Altimeter Group © 2011 Altimeter Group

  48. 48 Bad Federal Express delivery © 2011 Altimeter Group

  49. 49 FedEx response was swift and clear © 2011 Altimeter Group

  50. 50 Create Sandbox Covenants Create Sandbox Covenants © 2011 Altimeter Group © 2011 Altimeter Group

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