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Pre-work Assignment Directions

Pre-work Assignment Directions. The presentation that follows is an actual presentation prepared for a divisional meeting. The purpose of the presentation was to recap the International Brands Division results for 2010.

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Pre-work Assignment Directions

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  1. Pre-work Assignment Directions • The presentation that follows is an actual presentation prepared for a divisional meeting. The purpose of the presentation was to recap the International Brands Division results for 2010. • After reviewing the eLearning, you should be able to quickly identify opportunities to improve this presentation. Remember that the presenter will be delivering to a large group and that key points need to be made quickly and clearly. • Select FOUR slides that you will revise to improve the presenter’s ability to tell the story of 2010. • COPY the slide and in a text box, tell me the original slide number. [See next slide for an example.] • Use graphs, color, revised bullet points, pictures – whatever will strengthen the communication of the information on the slide. • Creative license is definitely approved! • Don’t labor over this. Simple changes can make a big impact. • Save the file with your name and email it back to me • “Jones_visuals.ppt” • This assignment is due back to me by FRIDAY before your workshop.

  2. International Brands– Domestic Sales By Channel 2009-2010 • 9.8% growth in largest segment was key to exceeding sales goal by 9.1% EXAMPLE of REVISION Your revision can be much simpler than this. If you’re not a graphing expert, insert a text box to tell me what you would do. Channel Size Slide #10 REVISED

  3. International Brands DivisionBusiness Review – DomesticOrlando, FL February 3, 2011

  4. Business Review Agenda • Challenges in 2010 • International Brands Domestic Overall • Business by Channel • Business by Customer

  5. Challenges in 2010 • As a company and as a division we faced one of the most challenging years. • While facing tough times in the market, we went through a transition internally with the integration into the Nestle Sales Division. • We had to learn new systems and processes while still having to deliver our division objectives for the year. Despite these challenges, we managed to achieve our objectives for the year! Congratulations to all of you and thank you for your hard work!

  6. International Brands – DomesticAnnual Sales – 3 Year Trend $242.69 Mil +8.0% $261.99 Mil +9.1% $285.84 Mil International Brands has been able to achieve steady growth year over year.

  7. International Brands – Domestic Brand YE Sales 2009-2010 • In 2010 the brand growth drivers were Abuelita, La Lechera, and Nido. • Nido has become the #3 brand partly due to focus on the brand on the Distributor side and distribution gains on the Mainstream side. • The strategic brands that grew the least were Maggi and Media Crema.

  8. International Brands – Domestic Sales By Channel 2009-2010 • The Independent Grocery channel showed a +9.8% increase despite facing one of the most challenging years in the market.

  9. International Brands - Domestic Breakdown By Region • The Hispanic Distributor total showed a +10.8% increase in 2010 which helped drive the +9% growth for the division. • To compare versus prior year, this Hispanic Distributor growth was higher than the +8.8% achieved in 2009.

  10. Distributor TeamsBreakdown By Brands • Within the Distributor region, Nido has shown significant double digit gains in both the East and West. • The Trading region has continued to show a gain in Asian and Trading has gotten some business back versus a decline in 2009.

  11. Central & Grocers Supply Breakdown By Brands • Central’s declines in 2010 was due in part to retailers leaving their buying group. • Grocers Supply had significant gains in Abuelita, Clasico, and Nido.

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