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Office 2010

Office 2010. Jeff Malec Director of Distribution. “After spending just 20 minutes customizing my Quick Steps menu in Outlook, I was able to save about 40 hours per year—that’s what I call a return on investment!”  Darina Vodrážková General Manager, DAQUAS, Czech Republic.

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Office 2010

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  1. Office 2010 Jeff Malec Director of Distribution “After spending just 20 minutes customizing my Quick Steps menu in Outlook, I was able to save about 40 hours per year—that’s what I call a return on investment!”  DarinaVodrážkováGeneral Manager, DAQUAS, Czech Republic “Broadcast is a life saver. Gone are the days of server time-outs and sending DVDs with large files to clients. Sharing information is crucial to our business, and Office 2010 makes that much easier.”  Kathy DufreeCEO, TechHouse, United States “We were blown away by the image editing in Word. It’s like two software applications in one. Our documents are so much slicker and more professional.”  André SutheCIO & Head of Controlling, Sorbion, Germany “Web Apps allows us to access everything we need—product and technical information—when working remotely. This saves us an hour per day and makes it easier to help our clients in less time.” Erik ThorsellPresident, Success Computer Consulting, United States “Slicers and Sparklinesare incredibly easy to use, and so efficient in terms of extracting data and highlighting trends. We’re saving time and delivering better quality reports to our clients―faster.” SamirGreissGeneral Manager, Ondes et Rayons, United States

  2. Why Your Customers Will Love OfficeThe best productivity experience across PC, Phone & Browser USE OFFICEANYWHERE WORK BETTER TOGETHER BRING IDEASTO LIFE “Anything having to do with making things simpler and easier to use and employees spending less time, that’s the bottom line. That’s productivity.” “It seems it doesn’t matter what you do today, what business you’re in, everybody is on the go so that’s important.” “Instantly brainstorm and share, that happens an awful lot between myself and the contractors and also the clients.”

  3. Top Selling Points for Office 2010 • Best productivity across PC, Phone, & Web • New, SMB-relevant, productivity features • Photo & Video Editing inline (PowerPoint, Word) • Professional-quality page layout tools (Word) • Webcast capabilities can replace Live Meeting or WebEx (PPT) • Business Intelligence tools (Excel) • SharePoint-like tools available via SkyDrive • OneNote is a powerful organizer AND a great collaboration tool • Free access, using free Windows Live tools, to Office apps from anywhere on any device---did I mention free?

  4. Lets Get Real: Meet John

  5. Lets Get Real: Meet John Who is John? • Small business owner who owns a regional Iron & Metal Brokerage company one of the oldest and largest scrap metal brokerage companies in the United States • Always on the go • Works in high volume (Tons), low margin business • 120 employees • Constantly seeking ways to do more with less • Worries about making payroll every month in a tight economy • Currently has Office 2003 and Windows XP So why would John deploy Office 2010?

  6. John Takes Control of his E-mail and CalendarWith new shortcuts & views in Outlook 2010 John typically gets over 200 emails per day, and his email is overloaded, but in Outlook 2010, he uses “conversations” to organize email threads, he “ignores” email threads that he doesn’t really need to see, and he “cleans up” his in box eliminating unwanted email. He has taken those 200 emails and consolidated them into about 30 highly relevant threads that he reads and actions on in half the time! WORK BETTER TOGETHER Ignore & Clean Up Ignore & Clean Up Ribbon Interface Shrink Your Inbox Contact Card Mail Tips

  7. John Creates Powerful Data Insights with Excel World class data analysis capabilities with ease of use John was using Crystal Reports to perform historical market basket analysis for his customers and report on his business, but now that Excel has the ability to handle massive amounts of data with PowerPivot and present them with quick trending through Sparklines, he has moved all of his reporting directly into Excel. BRING IDEAS TO LIFE • CHALLENGE: Large volumes of data can be slow and cumbersome to analyze. Self Service Analysis Delivered Thru Excel & Slicers Improved Sharepoint Interoperability Work With Massive Amounts Of Data New Sparklines New Conditional Formatting Icons POWERPIVOT FOR EXCEL ADD-IN NEW DATA ANALYSIS TOOLS: PowerPivot for Excel provides lighting fast query and sorting capabilities with hundreds of million of records. Sparklines convey trends for a string of numbers in a single cell. POTENTIAL SAVINGS/EFFICIENCY GAINS: Rich data analysis is more easily accessible to more people and can eliminate the need to buy Business Intelligence software that can be costly or difficult to learn to use. Saves time identifying business trends.

  8. John Shares Presentations with Others Instantly Using Broadcast Slide Show in PowerPoint 2010 John couldn’t afford a fancy web meeting product before Office 2010, but now he hosts presentations for new customers, holds a quarterly product update for all of his existing customers, and shares presentations with his employees when he works from home. These new options in Office 2010 have dramatically improved his communication options across his business. WORK BETTER TOGETHER • CHALLENGE: It is cumbersome to set up a virtual presentation for people outside your own organization. POWERPOINT BROADCAST Host on SharePoint or free internet service Appearance to presenter on the PC Appearance to viewers through the browser BROADCAST SLIDE SHOW: Present a slideshow directly from PowerPoint to anyone who can access a Web browser. Send an e-mail invitation with a web link and the recipient can follow along in their browser while you control the presentation from your PC. POTENTIAL SAVINGS/EFFICIENCY GAINS: Hold spontaneous meetings without the added expense or effort of third-party broadcasting tools. IT can keep security in mind by managing through Group Policy and choose between a locally-hosted broadcast service, a free service provided over the Internet, or both.

  9. John Works From Virtually Any Place or Device With New Office 2010 Web Apps Before he had Office 2010, leaving the office meant that John left his applications behind. Now when John goes to the plane or on the road, he can open and edit his Excel forecast document while he is walking through the parking lot & send the update to the office or he can access his applications from the gym’s kiosk computer to make last minute changes to a document before it goes to the printer. All with the same look and feel as the Office applications on his office work PC. USE OFFICE ANYWHERE Host on premises with SharePoint Word Web App Lightweight Editing Excel Web App PowerPointWeb App High IntegrityViewing Works across Internet Explorer, Firefox and Safari web browsers OneNote Web App No loss of formatting or content from PC to browser *Mobile functionality requires an appropriate device and Internet connection. Some functionality also requires Office Mobile 2010, which is not included in Office 2010 applications or suites.

  10. Selling It

  11. A More Simple Office • Retail and OEM offerings are uniform • From Seven to Three SKUs • Better value proposition for entry level business Simplify SKU choices • Move to Single Image for Consumer and Small Business Simplify Program • Office Starter 2010 • No Preinstalled Trial • Base Productivity for consumer and business lines Better Base Productivity Offering than Works

  12. Simplify the Skus $119 /$149 $199/$279 $349/$499 US ERP US ERP US ERP

  13. Office 2010 Footprint on New PCs* General Availability Back to School Holiday Great coverage of most PCs running through Distribution! *Disclaimer: The data above is presented for illustrative purposes based on information received by Microsoft from some of our OEM partners.

  14. Office 2010 pre-loaded image Preloaded by OEMs on new PCs, including netbooks Includes images of all three Office 2010 suites Less work, more operational efficiency for resellers Simplify the Program PC pre-loaded with Office 2010 Activate with product key from OEM license for full product Purchase Product Key from boxed product or Product Key Card to activate purchased suite

  15. Simplify for Resellers Ensure the best customer experience • If you areBuildinga PC: • Install the Single Image using the OPK tools • Identify the PC as pre-loaded • Sell the appropriate Office PKC to unlock the Image • If You are Reselling a PC from MNA OEM: • Determine if the PC has Office single image pre-loaded and sell the appropriate Office PKC • If Office single image is not pre-loaded sell the appropriate FPP

  16. Starter Edition

  17. Striking the Balance with Starter Key Levers 76% of students use PPT 62% of small businesses rank Outlook as important Word & Excel only meets basic needs of home users Applications Feature Mix Targeted feature removal Limited Feature Set Distribution Not a download, no-reimaging, Vista and Win 7 only New PCs only Starter name, with basic and limited positioning Office Brand & Experience Positioning Includes advertising Non Obtrusive ad design Monetization Drive Usage Minimize Cannibalization

  18. Do Not Market Office Starter 2010However, educate your resellers about all four “non-starters” No PowerPoint 1 • Attach Office License=Reseller Revenue • Make sure your sales people understand & communicate all four non-Starters • Missing any one of these 4 points doubles the risk of cannibalization of paid Office suites 2 No Outlook Includes Advertising 3 Reduced Functionality60% of people say they need at least one missing feature 4

  19. What is Office Starter 2010 – Visual Walk-ThroughWord Starter shown below. Reduced Functionality – Tabs missing. Word: View, Review, References. Excel: View, Review, Data. Cannot customize quick access toolbar or ribbon. Additional upsell opportunity in Backstage Full fidelity viewing for features not in Starter, such as SmartArt Upsell button to purchase full Office. Ad, task pane, backstage also offer upsell. Right task pane is persistent. Ad is persistent, rotates every 45 seconds when product in use. Microsoft Office ads exclusively at launch.

  20. Promoting Up-Sell in Office Starter 2010 • In-product upgrade: • Ribbon • Task pane • Ad unit • Backstage Purchase

  21. Knowing what License to Offer Small and Medium Businesses Sell VL Open Bus. Or Open Value Sell Office FPP With disc media Yes No Up-Sell Yes No Home Business Or Business Yes Buying NEW PC (<5) with Office Single Image Business Owns >5 PCS Attach PKC at POP

  22. Office Training Sales & Technical training curriculum – 2 courses http://oem.microsoft.com/office2010getready/ Includes short video demos (<1 min) and partnercasts (<3 min each)

  23. Thank you

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