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Pinterest Social Sizzle Ideas. iThink Social. *Please note: Pinterest does not have paid advertising at this time Pin To Win contests: Brand challenges consumer to pin select items to their own P interest boards and enter them to win a prize Interest Boards:
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Pinterest Social Sizzle Ideas iThink Social
*Please note: Pinterest does not have paid advertising at this time • Pin To Win contests: • Brand challenges consumer to pin select items to their own Pinterest boards and enter them to win a prize • Interest Boards: • Brand creates board for consumers to pin items to and create an interest group around their product or idea • Expert Boards: • Enlist a celebrity or expert to create their own custom board for your brand
Lands’ End Holiday 2011 “Pin To Win” Contest http://www.facebook.com/note.php?note_id=10150517045950803
Bethenny Frankel “Pin To Win” Talk Show Tickets http://www.bethennytv.com/2012/06/pin_it_to_win_it_0613.php
Haas Avocados – Avocado Lovers Interest Board http://pinterest.com/hassavocados/avocado-ers/
Katie Couric’s Shoe Board for InStyle Magazine http://pinterest.com/instylemag/katie-couric-s-shoe-picks/
The Pros of • Tangible sales results • 21% of Pinterest users have purchased products after seeing them on the site • Integration of Facebook and Twitter • Competitions can live on Facebook (participants can enter the contest by visiting the brand’s page) • Promote sharing boards with friends on Facebook and Twitter • Total users on Pinterest = 20.2MM