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Exhibitors: What to Expect at PSA-TEC 2012

Exhibitors: What to Expect at PSA-TEC 2012. Background. Why does PSA-TEC exist? What makes PSA-TEC unique? PSA-TEC is OPEN! All levels of the organization. 2012 Schedule. Overview. Monday, May 14 th thru Friday, May 18 th The Westin Westminster 4 Class periods Breakfast 7- 8 AM

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Exhibitors: What to Expect at PSA-TEC 2012

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  1. Exhibitors:What to Expect at PSA-TEC 2012

  2. Background • Why does PSA-TEC exist? • What makes PSA-TEC unique? • PSA-TEC is OPEN! • All levels of the organization

  3. 2012 Schedule Overview • Monday, May 14th thru Friday, May 18th • The Westin Westminster • 4 Class periods • Breakfast 7- 8 AM • Lunch 11:45 AM- 1:15 PM • Vendor Award Luncheon on Tuesday

  4. Pre-Event Deadlines • Hotel room block ends on 4/26 • Register booth staff 4/27 • Show promotion/give-away due 4/27 • Welcome packet inserts due 4/27 • Event Guide Ad artwork due 4/18 • Lead Retrieval scanners 5/1 • Orders Freeman due 5/1 • Shipping to warehouse accepted 4/16-5/8

  5. Exhibition Wednesday, May 16th 10:30AM – 5 PM • Free Exhibit Hall Invitation & Contest • PSA-TEC is OPEN to the industry! • Schedule appointments • Show prize winners announced at 3:30 & 4:30 PM

  6. Exhibition Best Practices- The Good • Making Eye Contact & Saying Hello • Script the First Five Seconds • State Your Benefits in Bold Letters • Move Longer Conversations Out Of Traffic Flow • Value-Added Takeaways Source: http://www.heinzmarketing.com/2010/12/trade-show-booth-best-practices-observations-from-dreamforce/

  7. Exhibition Best Practices- The Bad • Scanning Badges Without Context • Failing to Qualify • Scanning for Someone Better • Ignoring Loiterers • Check Your Email Source: http://www.heinzmarketing.com/2010/12/trade-show-booth-best-practices-observations-from-dreamforce/

  8. Exhibition Booth Logistics • Set-up & Tear-down times • Shipping Warehouse vs. Onsite • Booth includes: • one 6’ table with skirting • two chairs • one wastebasket • one sign • one 10AMP electrical drop

  9. Exhibition Sponsorships • Thank you! • Digital Sign daily ads • Welcome packet insert • Events Guide advertisements • Bowling- sold out • Encouraged to create a team atmosphere

  10. Exhibition Show Floor Tours • New this year! • Complete the survey for consideration • Participation is FREE • Audience: • Business Owners/Executive Management • Systems Designers & Engineers • Sales Professionals • Technicians & Installers

  11. Education • Vendor Education: Tuesday 10-11:40 AMBest Practices in Selling to PSA Integrators • Exhibitors are invited to attend classes • Call for presentations 2013

  12. Networking Opportunities • General Schedule • Monday: Welcome Reception 5:30- 8 PM • Tuesday: Jam Session 8- 10 PM • Wednesday: Gold Sponsors Hospitality Suites 6:30-8 PM • Thursday: TEC Bowling Tournament 7- 9 PM • Best Practices • Wear your badge! • Bring your cards!

  13. THANK YOU! Questions? TEC@PSAsecurity.com • Sharon Shaw, Director of Education • Lisa Miller, Director of Marketing • Diana Hanna, VP-Sales • Tim Brooks, Eastern Regional Sales Mgr • Krista Ferndelli, Business Solutions • Cheryl Davis, Marketing Specialist • Bill Bozeman, President & CEO

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