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BIC C ompany

BIC C ompany. “ Make the consumer's life easier ”. Outline. I- Activities II- Location III- Financial figures IV- History V- Future development. I- Activities Company policy. BIC company concentrates its efforts on 4 objectives :

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BIC C ompany

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  1. BIC Company “Make the consumer's life easier”

  2. Outline I- Activities II- Location III- Financial figures IV- History V- Future development

  3. I- ActivitiesCompanypolicy BIC company concentrates its efforts on 4 objectives : ► Simple :provide easy answers for everyday needs ► Inventive : clever, practical and efficient solutions ► Reliable : ensure quality and daily safety for the products ► For everyone, everywhere : consumers’ needs possessive

  4. I- ActivitiesProducts • Stationery • Lighters • Shavers

  5. II- Location • Head office : Clichy (92), France • Subsidiaries : Milford (Ma), Athens (Greece) • Factories : Mexico, Brazil, Equator, China, France, South Africa, Canada • Warehouses : All supermarkets

  6. III- Financial figures

  7. III- Financial figuresfigures on www.bicworld.com • Workforce : about 8500 workers • Revenue : €1.562,7 billion • Products : 40 million sold every day • Established in 162 countries

  8. IV- HistoryThe beginning of the company • 1950 : launching the BIC Cristal ballpoint pen in France, BICis a shortened version of his own name. • 1954 to 1965 : BIC’s entry into the principal world market (America, Europe and Japan). • 1973 : launching of the BIC lighter. • 1975 : launching of the BIC shaver. Marcel Bich (1914-1994)

  9. IV- History« More and more » • 1979 : BIC’s entry in the water sport market and create BIC Sport in 1985. • 1997 : BIC’s expansion into Easthern Europe and Asian market. • 1997 : acquisition of Sheaffer Pen and Tipp-Ex, • 2008 : launching of the BIC phone.

  10. V- Future development • Reduce waste rate in factories • Create recyclable products • Shavers’ hangle are recyclable • Lighters can be refill

  11. Thankyou for your attention

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