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The Business Case for Disaster Risk Reduction

This article highlights the increasing number and cost of disasters in Asia and the Pacific and emphasizes the need for disaster risk management to be integrated into business investment strategies. It discusses various risks faced by businesses and presents the Sendai business case for disaster risk reduction, including benefits such as protecting assets, saving and making money, enhancing brand and reputation, and promoting public-private partnerships. The article also provides examples of businesses that have successfully implemented disaster resilient measures.

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The Business Case for Disaster Risk Reduction

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  1. The Business Case for Disaster Risk Reduction30 March 2017

  2. The number of disasters is increasing Disaster occurrence in Asia and the Pacific (Source: EM-DAT)

  3. The cost of disasters is increasing Economic and human losses in Asia and the Pacific (Source: EM-DAT)

  4. Disaster losses ‘out of control’ ‘Economic losses linked to disasters are ‘out of control’ and will continue to escalate unless disaster risk management becomes a core part of business investment strategies’ - Former UN Secretary-General Ban Ki-moon

  5. Asia Pacific business agrees Allianz Business Risk Barometer 2017 • Business interruption, supply chain risk • Market developments (volatility & competition) • Natural catastrophes • Cyber incidents • Fire, explosion • Macro-economic developments (inflation) • Changes in legislation & regulation • Loss of reputation & brand value • New technology disruption • Human error

  6. Ambitious global plan relevant to business Identified private sector as a key partner to achieve a substantial reduction of disaster risk and losses

  7. Sendai’s business case for DRR • Protects your business’ assets & operations (BCP works) • Saves you money (disaster resilient investment pays) • Makes you money (DRR is a business opportunity) • Enhances your brand & reputation (DRR as an investment not a cost) • Everyone wins (i.e. value of public-private partnerships e.g. critical infrastructure)

  8. It protects your business The day after the 2011 EQ multiple logistics routes were secured & 400 workers from non-hit areas were brought in to help All 10 supermarkets in Tohoku supplied by Seven & I Holdings Co. Ltd reopened (Ishinomaki reopened the same day) Company’s distribution firm revised its contingency plan seven times since 1995 Kobe EQ Local store managers had authority to reopen quickly

  9. It saves your business money NZ utilities company Orion invested USD6 million in seismic protection ahead of Christchurch EQs 2010 & 2011 which saved the company USD65 million

  10. It makes your business money Mori Building Japan’s philosophy is ‘build a city to escape to not from’ It has made a thriving business out of constructing EQ-safe buildings that command premium prices

  11. Enhances your brand & reputation SM Prime’s ‘Mall of Asia’ complex is built on reclaimed land on Bay of Manila 30 per cent of the overall project budget was related to resilience measures Since 2006, the site has survived intact 50 typhoons, 4 EQs & 2 floods from monsoon storms

  12. DRR: Everyone wins Public-private partnerships to strengthen disaster resilience work especially with public utilities - the ‘lifelines of business’ Christchurch municipality’s long-term culture of disaster risk management paid off after the 2011 EQ with: • The rapid reopening of the Port of Littleton; • Uninterrupted operations from damaged telecommunications centres • Most of the city’s bridges remaining in use http://www.unisdr.org/

  13. Opportunities for Mongolian business Join a global business partnership that works to reduce disaster risk: • Through business’ can-do approach to provide innovative solutions • By influencing education, policy & regulations • Active national chapters in Japan and Philippines; due to be established in India And be visible and active at the Asian Ministerial Conference on Disaster Risk Reduction here in Ulaanbaatar July 2018

  14. I Thank you

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