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The Green Drink (Unit 12 The Sustainability Project). The Clients Brief: We would like you to help us persuade young people who camp at Downe Activity Centre to drink healthier energy drinks. The drink will be made sustainably at Downe . Your group response
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The Green Drink(Unit 12 The Sustainability Project) The Clients Brief: We would like you to help us persuade young people who camp at Downe Activity Centre to drink healthier energy drinks. The drink will be made sustainably at Downe. Your group response Your group has decided to make adverts to persuade young people to drink the green drink. It should be no longer than 1 minute and should use 6 different shots. Student name: Sophie Dry In this unit you have to: • Research about different video types and shots (L.O.1) • Plan your own advert (L.O.1) • Record and edit your advert (L.O.2 and L.O.3) • Review your work (L.O. 4)
Your ‘Green Drink’ tasks Use this PowerPoint structure to help you work through these tasks and to provide evidence of your work. The next few slides show what you have to do for BTEC and the remainder are for your evidence of work. • Research and plan your video. • Make your video. Save it a format other people can use. (this is the main part of the task) • Review your video
The first 2 stages of your project are called 1. Research and2. Plan In these 2 units you will address the Learning Outcome 1 (below) by planning your advert Asessment Criteria 1.1 Identify a suitable project: You need to look at other adverts to help you choose the type of advert you are going to make AsessmentCriteria 1.1 Identify a suitable project: You need to use the ideas from your research to decide what your advert will be like AsessmentCriteria1.2 Plan activities and agree deadlines: You need to work with staff to plan how you will make your advert, what you will need, when you can make it etc AsessmentCriteria 1.3 Identify possible risks: You need to work with staff to make sure the filming is safe and that the film is suitable
The third stage of your project is called 3. Action In this unit you will address the Learning Outcomes 2 and 3 (below) by making your video advert Assessment Criteria 2.1 Make your video Assessment Criteria 2.2 Keep all of your files as proof of your work Assessment Criteria 3.1 Present your results in the form of a video advert (no more than 60 seconds long) Assessment Criteria 3.2 Make sure your advert recommends that people buy your drink Note: Creating the video advert is is the main focus of your work so you will spend most time in this section.
The third stage of your project is called 4. Review In this units you will address the Learning Outcome 4 (below) by reviewing your video advert Assessment Criteria 4.1 Describe how the advert meets its objectives Assessment Criteria 4.2 Carry out a review of your performance
1. Research project So we can learn and understand about the best examples and techniques before we start last 2. Plan 4. Review To make sure we have everything we need and have thought through our ideas properly Reflect on your work and learn from your successes and mistakes so that we can do amazing work in the future 3. Produce Put all our research and planning together to make our video
1.1 Where do we see videos in the world? What do we use them for and why? • Also, write down at least 3 types of video product and write them down. More is better. • What is each type of video used for. • Find an example of each and write that down maybe get a screenshot from it. • You see these videos on like in • cinemas and • mainly every website you go on like you tube and you can look at them on your iphone • bbciplayerand itv player • fast furious 6 MR C. FEEDBACK – great research here.
1.2 Which different camera shots can you see in the videos? • watch through one of your choices • identify 3 different types of shot and write them down • get screenshots of the video showing the camera shots MR C. FEEDBACK: Good work. To finish this task you need to write a little about each screen shot
rate your video choices on 4 different criteria • write a paragraph to explain your ratings and if there were things you liked/didn’t like about the video style 1.3 Rate the quality and suitability of three video products The adverts were quite good they showed us what they was selling and made u want to get the stuff they advertised and in some of them you got the flow and understood the videos MR C. FEEDBACK: Excellent work. To finish off you need to give each section a rating out of 10 and then add up the totals
2.3 Make a list of the hardware and software you will need to produce your video 2.1 What are the main aims of the project? Record and film a video and take different shots and angles of the people and come up with my own advert about a green energy drink – good for sports, the environment and healthy. Video camera Usb Bottle Adobe Premier 2.2 List in order the activities that you will carry out to create your video product Plan the video Start coming up with notes and ideas Then start filming Then edit the film MR C. FEEDBACK: This is good – short but clear
2.4 Create a storyboard of sketches showing how your advert will go. MR C. FEEDBACK: Your planning was great. Make sure you add some of your sketches here Paste a scan of your storyboard here
2.6 Identify any props and location and other things you will need. Remember to write down sources for any music and videos or photos you use. 2.5 Identify appropriate file types and formats for use in your video product The formats that I’ll be using because my film was about children playing around and gaining energy. Having fun at school teacher tells of for playing around and get to lesson and then one of the teachers at the end has the drink and saying my precious and its his. When I go to Downe I will film the bit about the green drink showing where the stuff grows to make it, why its good for the environment and how its good for young people. I’ll need people a camera a computer to upload to video this website we used to edit the video was called Adobe premier. I will also need a Bottle School grounds A couple of teachers and students to act That’s it really MR C. FEEDBACK – this great work but should go with the storyboard. In this section you need to say the file types – like mpeg or mp3 – see me if you are not sure MR C. FEEDBACK - good
3. Action: Go get your Video Edit your video
3.3 Did you manage to follow your plan? Did you change anything and why? 3.1 Did you enjoy being the director and why? How did it go? Yes I enjoyed being the director because its an experience where you can boss people around and take charge of everyone in the video Yes I did I took it slow and understood the main ideas of making a video and everything I come up with MR C. FEEDBACK - excellent MR C. FEEDBACK – I like it! 3.4 How did you export your video after you edited it? 3.2 What did you think of the importing and editing process? Did you enjoy it? MR C. FEEDBACK – just say a little about how you got your video from the camera onto the pc I found it ok confusing at first but Iot use to it and gained some skills of editing a video on this website it was quite good MR C. FEEDBACK – great!
3.5 Collect the files you used for your video and show how they are organised using a screen shot. Paste a screenshot of your files in their folder on your computer here MR C. FEEDBACK – great! 2.2
Green Drink advert MR C. FEEDBACK – great video! You just need to finish the sustainability part of the film and then its done.
4.3 What were the strengths and weaknesses of your video? 4.1 How does your video compare to the brief? My weakness was filming at certain angles my strengths was directing and filming The video compares totally to my brief apart from a bit o change around but all what I had planned worked 4.4 Did your video turn out the way you wanted? What could you do to make it even better. 4.2 Ask some people what they think of your work and write down their feedback. The video turned out the way I wanted to I was well pleased. Write here MR C. FEEDBACK – Its good that you have started this page – it will be easier to finish when you have completed the film