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NWS Sterling Broadcast Media Program. Greg Schoor December 9 th , 2011. Outreach:. FY12 Annual Operating Plan * Broadcast Meteorologist * Emergency Manager * Sterling Reporter * Tours * Special Events * SKYWARN Classes * StormReady. Media Program - Purpose :.
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NWS SterlingBroadcast Media Program Greg Schoor December 9th, 2011
Outreach: FY12 Annual Operating Plan * Broadcast Meteorologist * Emergency Manager * Sterling Reporter * Tours * Special Events * SKYWARN Classes * StormReady
Media Program - Purpose: NWS Mission: “…protect lives and property.” Local media outlets help us carry out our mission All we have is a digital camera ;-) We have a unique opportunity to work together for our region
Media Program - Vision: Let’s go from Dial-up:
Media Program - Vision: To Broadband!!
Media Program - Vision: The focus: Fostering a partnership and relationship with the media Improve/enhance NWS/Media communication Feedback is important More direct communication, especially with high-impact events Real-time report-sharing
NWS Chat As of mid-Nov. 2011, our office has been online An e-mail was sent out to local media Our chatroom name is simply “lwxchat” We will have at least one forecaster in the chatroom per shift
Facebook Not this one… This one.
Newsletter 1st Edition: A recap of this Media Winter Workshop Concise “press-release-style” E-mailed to media mets (PDF) The Dual Pol Guide (handout) will also be e-mailed in PDF form (for this first newsletter release) Future issues Upcoming events, links to other NOAA sites, This Day in Weather History, Media Person Spotlight
Feedback: • We encourage feedback in between these workshops: • Send ideas/suggestions to: • Greg (Gregory.M.Schoor@noaa.gov) • Chris (Christopher.Strong@noaa.gov) • Lwx-report (lwx-report@noaa.gov) • Or… you can call, or use NWS-Chat
Events & Outreach… • Community Events • School Talks • Workshops