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VH Series Product Introduction. Carolyn Brady & Kai Kaufmann VH Series VIP event. June 21 st 2007. H orizontal. V ertical. VH. Series. NEW PRODUCT DEVELOPMENT: WHY. >200 kVA. < 1kVA. kVA. AAGR. 13%. 18%. 50-200 kVA. < 1. 6.1%. 10%. 1 - 5. 6.4%. 5.1 - 20. 7.1%. 21-50 kVA.
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VH Series Product Introduction Carolyn Brady & Kai Kaufmann VH Series VIP event. June 21st 2007
Horizontal Vertical VH Series
>200 kVA < 1kVA kVA AAGR 13% 18% 50-200 kVA < 1 6.1% 10% 1 - 5 6.4% 5.1 - 20 7.1% 21-50 kVA 21 - 50 5.9% 9% 50-200 4.2% Total sales Via Distribution >200 5.9% 1-5 kVA 5.1-20 kVA 34% 16% Global Market & Opportunities 2006: $5.1B Distribution channel supports high majority of <20kVA sales Distribution key route to market <20kVA 68% of global market Single phase output UPS ~35% of GE‘s current UPS sales
Current NetPro Features Limitations Strengths Size (esp 19inch rackmount) Design and look Neutral behaviour Voltage window Power factor Quantity of part numbers Number of outlets Communication (RS232 std) Battery replacement Robust design Extended warranty Superior Battery Management Frequency conversion
NPI Program Objectives Deliver a replacement to the NetPro series with expanded features Increase market share by developing a product range to support existing customer base and serve growth IT and distribution market Design to incorporate CTQs (Critical To Quality elements) defined by market Simplify product range through SKU reduction
Customer Research Voice of Customer Questionnaire: 101 existing global Business Partners targeted 9 global subsidiaries targeted 36 respondents provided source data for CTQs Main competitors established Product gaps identified Data revisited before continued development Business Partner meeting: Workout/brainstorming session with 16 attendees Attendees have business focus on single phase Source data captured on CTQs CTQs identified Wider input voltage window 160-280V Through going neutral Tower/rack model Modern design 2U high including batteries (more than 500mm deep acceptable) Larger number of outlets USB as standard (RS232 as option) ‘Hot swappable’ battery replacement Superior Battery Management PF 0.7 minimum
Development Process Process path ensures all gaps filled prior to product launch Six Sigma methodology applied to all process stages Extensive reliability testing to minimise post-launch field issues Customer feedback sought at M1 and before M2 stage
Appearance & Features Common Rack / Tower model Rotatable Graphic Interface around 90 (tower and/or rack) Visible indicators for main parameters
Support Stand Tower installation Rackmount installation Smart plastic support stand for UPS in tower configuration; 1,2,N battery packs
Battery replacement - UPS Battery connect/disconnect Front panel removal Battery tray removal
Easy Install / Maintenance - Battery Cabinets 36V/14Ah 72V/14Ah Only two Battery Extension cabinets to cover full range Hot swappable batteries and SKU reduction from 13 to 2
Service Software Tool • 3 Versions • End User • VH Series Configuration tool • Distributor • VH Series Service Tool • GE Service • VH Series Factory setting tool
Reliability Definition In order to reach an acceptable level of failures we set: The Reliability goal R= 96.5% @ 90% CL(L1S) at warranty of 3 years R= 88.80% @ 90% CL(L1S) at Life of 10 years This means a calculated MTBF > 730,000 hours NPI process demands proof of Six Sigma reliability levels How is this achieved?
How we improved SCR to CTQ Examples Inverter failure : TGN, less power devices, replace hall current sensor with CT, galvanic isolated gate drive circuit, Mosfets replaced by IGBT. No failure found : Robust on/off control, Start up without batteries
Deep into the Feature SBM – Superior Battery Management -- UNIQUE TO GE Quick Battery Test Deep Battery Calibration Accurate Runtime Prediction Automatic boost / float charger Temperature compensated battery charging Load dependent End Of Discharge voltage No load shutdown
Deep into the Feature - SBM Quick Battery Test Alerts the user if something is wrong with the battery system Runtime Prediction Open Runtime Calculator Deep Battery Calibration Calibrates the runtime prediction per customer’s installation Preventative early warning battery system
Deep into the Feature - SBM Automatic Boost / Float Charger Cycle Mode Standby Mode Requires boost charging Fast recharge Requires float charging Enhanced battery lifetime VH Series automatically selects optimal charging mode
Deep into the Feature - SBM Battery Charging Procedure Boost Charging minimises recharge time (up to 1.6 times faster)
Deep into the Feature - SBM Temperature compensated charging Optimises battery lifetime across a wide temperature range
Deep into the Feature - SBM End of Discharge and No Load Shutdown By preventing against deep discharge, allows over 2x the number of discharge cycles
Deep into the Feature Failsafe Bypass Redundant Power Supply and Control
Deep into the Feature Static Bypass Quick Dynamic Transfer Clean Bypass Transition Laser Printer Mode
Deep into the Feature – Static Bypass Competitors Dynamic Behavior Competitor 1 Competitor 2 Competitor 3
Deep into the Feature – Static Bypass VH Series Quick Dynamic Transfer Avoids rebooting of running PCs when switching on additional equipment
Deep into the Feature – Static Bypass Clean Bypass Transition “Uninterrupted” transfer from and to bypass
Deep into the Feature – Static Bypass Laser Printer Mode -- UNIQUE TO GE VH Series is able to handle fast recurring step loads without using batteries RESULT: Maximises battery life time
Deep into the Feature – Static Bypass Laser Printer Mode Disabled
Deep into the Feature – Static Bypass Laser Printer Mode Enabled
Benefit vs NetPro UPS provides higher power value at output; customer can connect a bigger load to the UPS
Commercial Benefit of Technical Feature Feature Benefit Common tower/rack Flexibility of application during UPS lifetime; as network designs change, the VH can adapt SKU reduction Easy stock-holding esp for batt cabinets; lower recharge costs; stock-holding to resellers Input voltage window Less battery use, prolonging battery life; cost saving; winner in tenders Neutral behaviour No need for transformer to control neutral output versus input
Commercial Benefit of Technical Feature Feature Benefit USB communication Modern communication route Output power factor More actual power for your money Frequency converter 50 or 60Hz operation; selectable bypass window; UPS doesn’t switch to battery on non- synchronised operation Standard IEC connection No need for individual plugs for different regions Hot swappable batteries Easy installation and ongoing maintenance; winner in tenders
Commercial Benefit of Technical Feature Feature Benefit Remote switching Remote monitoring and control; UPS can be monitored and operated in remote/unmanned applications Option card Single slot for multiple options Number of outlets More support from a single UPS; winner in tenders SBM Protection of core UPS component Size Space-saving (tower and 19inch); 2U suitable for IT racks
Commercial Benefit of Technical Feature Feature Benefit DC connector Two battery packs for all models except 700VA; flexibility Failsafe bypass Higher reliability even in case of UPS failure (individual power and control supply to bypass) External bypass Under development; lock-on box to UPS rear; existing Manual Service Bypass viable with VH Series
Key Commercial Features vs Competitors Bypass Static bypass for fast switching; unique failsafe bypass; separate power and control circuits Relays – slower switching than static switch; no separated power circuit to bypass Relays – slower switching than static switch; no separated power or control circuits to bypass Relays – slower switching than static switch; no separated power or control circuits to bypass Relays – slower switching than static switch; no separated power circuit to bypass Relays – slower switching than static switch; no separated power or control circuits to bypass
Key Commercial Features vs Competitors Warranty Three year warranty on UPS and Battery 2 years UPS; 12 months as standard on battery; extended warranty option with additional cost 2 years including battery; extended warranty option with additional cost 2 years UPS; 12 months as standard on battery; extended warranty option with additional cost 2 years UPS; 12 months as standard on battery; extended warranty option with additional cost 2 years UPS; 12 months as standard on battery
Key Commercial Features vs Competitors Step load/High peak load handling Unique handling; fast transfer to bypass, transferring the battery only in the event of a mains failure Transfer to battery; depletes battery and reduces battery life Transfer to battery; depletes battery and reduces battery life Transfer to battery; depletes battery and reduces battery life Transfer to battery; depletes battery and reduces battery life Transfer to battery; depletes battery and reduces battery life
Key Commercial Features vs Competitors Frequency Converter Designed specifically for use as a frequency converter; can operate continuously as a frequency converter Can handle frequency conversion but not permanently; damage to UPS over time Can handle frequency conversion but not permanently; damage to UPS over time Can handle frequency conversion but not permanently; damage to UPS over time Can handle frequency conversion but not permanently; damage to UPS over time Can handle frequency conversion but not permanently; damage to UPS over time
Launch Collateral Datasheet (GB) created in-house; translation to 7 local languages: GB; DE; FR; NL; IT; ES; PL; CZ; (RU) WWW Update to Interact and website pages Sales presentation (GB) ; Local translations by Sub/BP as required Sample UPS for Beta site/ field testing / Sales training. 12 UPS User manual (GB) created in-house; translation to 14 local languages: GB; DE; FR; NL; IT; ES; PT; GR; DK; SE; FI; NO; CZ; PL; RU Climatic test certification for Wind applications Sales toolkit CD update Consultant’s toolkit CD update Certification for Maritime applications use (as per NetPro) Runtime calculator update
Conclusion Modern design; small size Robust design Frequency converter Superior Battery Management Failsafe bypass Extended warranty Appeal to growth IT and telecomms markets Continue to support specialist applications Flexibility in application and operation No surprises High protection Three years UPS & battery