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Pro Sports Fan Demographics

Pro Sports Fan Demographics. The vast majority of pro sports fans are adult. 81.8 percent of NFL fans are 21 or older. 83.5 percent of MLB fans are 21 or older. 77.5 percent of NBA fans are 21 or older. 80.1 percent of NHL fans are 21 or older. 8 1.8 percent of NASCAR fans are 21 or older. .

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Pro Sports Fan Demographics

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  1. Pro Sports Fan Demographics The vast majority of pro sports fans are adult. • 81.8 percent of NFL fans are 21 or older. • 83.5 percent of MLB fans are 21 or older. • 77.5 percent of NBA fans are 21 or older. • 80.1 percent of NHL fans are 21 or older. • 81.8 percent of NASCAR fans are 21 or older. Source: The 2004 ESPN Sports poll is a statistically valid sample of the U.S. Population 12+. Survey Questions: Fan: On a 4 point scale, 1=not interested, 2= a little interested, 3= somewhat interested, 4= very interested; they respond 2, 3, or 4 to the question, "How interested are you in ______ sport?" Note: NFL – National Football League, MLB – Major League Baseball, NBA – National Basketball Association, NHL – National Hockey League, NASCAR – National Association for Stock Car Auto Racing

  2. Pro Sports Fan Demographics 81.8% of NFL fans are 21 or older 18.2% 81.8% Source: The 2004 ESPN Sports poll is a statistically valid sample of the U.S. Population 12+. Survey Questions: Fan: On a 4 point scale, 1=not interested, 2= a little interested, 3= somewhat interested, 4= very interested; they respond 2, 3, or 4 to the question, "How interested are you in ______ sport?" Note: NFL – National Football League

  3. Pro Sports Fan Demographics 83.5% of MLB fans are 21 or older 16.5% 83.5% Source: The 2004 ESPN Sports poll is a statistically valid sample of the U.S. Population 12+. Survey Questions: Fan: On a 4 point scale, 1=not interested, 2= a little interested, 3= somewhat interested, 4= very interested; they respond 2, 3, or 4 to the question, "How interested are you in ______ sport?" Note: MLB – Major League Baseball

  4. Pro Sports Fan Demographics 77.5% of NBA fans are 21 or older 22.5% 77.5% Source: The 2004 ESPN Sports poll is a statistically valid sample of the U.S. Population 12+. Survey Questions: Fan: On a 4 point scale, 1=not interested, 2= a little interested, 3= somewhat interested, 4= very interested; they respond 2, 3, or 4 to the question, "How interested are you in ______ sport?" Note: NBA – National Basketball Association

  5. Pro Sports Fan Demographics 80.1% of NHL fans are 21 or older 19.9% 80.1% Source: The 2004 ESPN Sports poll is a statistically valid sample of the U.S. Population 12+. Survey Questions: Fan: On a 4 point scale, 1=not interested, 2= a little interested, 3= somewhat interested, 4= very interested; they respond 2, 3, or 4 to the question, "How interested are you in ______ sport?" Note: NHL – National Hockey League

  6. Pro Sports Fan Demographics 81.8% of NASCAR fans are 21 or older 18.2% 81.8% Source: The 2004 ESPN Sports poll is a statistically valid sample of the U.S. Population 12+. Survey Questions: Fan: On a 4 point scale, 1=not interested, 2= a little interested, 3= somewhat interested, 4= very interested; they respond 2, 3, or 4 to the question, "How interested are you in ______ sport?" Note: NASCAR – National Association for Stock Car Auto Racing

  7. Pro Sports Fan Audience The vast majority of fans who watch pro sports on television are adult. • 88 percent of fans who watch NFL on television are 21 or older. • 89 percent of fans who watch MLB on television are 21 or older. • 84 percent of fans who watch NBA on television are 21 or older. • 86 percent of fans who watch NHL on television are 21 or older. • 90 percent of fans who watch NASCAR on television are 21 or older. Source: 2004 Nielsen Media Research Note: NFL – National Football League, MLB – Major League Baseball, NBA – National Basketball Association, NHL – National Hockey League, NASCAR – National Association for Stock Car Auto Racing

  8. Pro Sports Fan Audience 88% of fans who watch NFL on TV are 21+ 12% 88% Source: 2004 Nielsen Media Research Note: NFL – National Football League

  9. Pro Sports Fan Audience 89% of fans who watch MLB on TV are 21+ 11% 89% Source: 2004 Nielsen Media Research Note: MLB – Major League Baseball

  10. Pro Sports Fan Audience 84% of fans who watch NBA on TV are 21+ 16% 84% Source: 2004 Nielsen Media Research Note: NBA – National Basketball Association

  11. Pro Sports Fan Audience 86% of fans who watch NHL on TV are 21+ 14% 86% Source: 2004 Nielsen Media Research Note: NHL – National Hockey League

  12. Pro Sports Fan Audience 90% of fans who watch NASCAR on TV are 21+ 10% 90% Source: 2004 Nielsen Media Research Note: NASCAR – National Association for Stock Car Auto Racing

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