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Public participation in Mimosa CIVITAS Plus project CIVITAS Forum

Public participation in Mimosa CIVITAS Plus project CIVITAS Forum Malgorzta Ratkowska , Mimosa Civitas & Site Manager 24-26 September 2012 Vitoria-Gasteiz, Spain. GDANSK – LOCATION AND BASIC FACTS. Capit a l of Pomorskie Region Are a in square km – 262

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Public participation in Mimosa CIVITAS Plus project CIVITAS Forum

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  1. Public participation in Mimosa CIVITAS Plus project CIVITAS Forum Malgorzta Ratkowska, Mimosa Civitas & Site Manager 24-26 September 2012 Vitoria-Gasteiz, Spain

  2. GDANSK – LOCATION AND BASIC FACTS Capital of Pomorskie Region Area in square km – 262 Population 456,7 thousend 111 femals per 100 males

  3. Gdansk is the deepest and one of the largest ports on the Baltic Sea with a long Hanseatic traditiondating from 1373. The city is located in a peaceful bay at the mouth of the biggest Polish river - the Vistula River.

  4. . In its "golden age" the city enjoyed the special status of a municipal republic. It was also a melting pot of cultures and ethnical groups. The air of tolerance and the wealth built on trade made culture, science, and art flourished.

  5. Gdansk is also the place where the local struggle for freedom and justice started, and the place of birth of "Solidarity”, the first Independent Trade Union in the Soviet Block countries. These developments triggered the avalanche that toppled communism in Europe.

  6. Social Media in service of Public Participation • Blogs, Facebook & Twitter Mimosa profiles are potentially the best tools to get people informed, emotionaly concerned and involved. Adapted to citizens lifestyle communication tool enables dialog, colaboration and community building. • Results • - longtime administration restrictions=very poor results (140 fans in 3 years) • the change of administration approach has reulted in doubled number of fans the last 5 months (270); • Lessons learned • the information and consultation functions are more popular than more creative ones. People are generally reluctant to share theirs concerns and aspirations; • - need of professional tool management in order to increase project’s popularity –big choise of alternatives, • - need of political & financial support to increase citizens involvement and empowerment

  7. European Mobility Week Since 2010 the EMW attracts thousands of Gdansk citizens and plays a very important role in influencing mentality change leading towards more sustainable modal split; Encouragement of daily usage of public transport and walking and cycling; Strong support of local NGOs and stakeholders in the organization of streets picknicks, shows, workshops and competitions;

  8. Bike Fridays Campaign organised in 2010, 2011 and 2012 with PSWE organisation encouraging citizens to use bike on the daily basis 65% increase of morning cyclists going to work & school 2010 – social campaign fo a year Get there by bike Campaign hold together with Regional Traffic Police Office directed on safe & secure regulations & cycling. 2010, 2011, 2012 together with Green weekend

  9. Competitions and urban games in service of promoting sustainable transport means Competitions: Bicycle parking stand design – By bike to the culture(90 participants, 100 projects) Fashion for cycling(20 participants) Tri City bike(63 artists, 80 projects,over 3000 on-line votes) Sustainable transport logo(20 participants, over 2000 voters) Irrational use of a car(16 participants) Tramspot(12 videos) Urban games: Your Tern (226 participants, 72 teams) Magic without a car(xxx participants, xx teams)

  10. A comparative analysis -overall assessment of all PT modes - satisfaction with public transport in Gdansk 2009 2011

  11. WALKING BUSES Actions: „Walking buses” (6 schools, 720 pupils participating, 1 cycling bus) „Walking week”; (6 schools, 1000 participants) Media campaigns: „Come back safely from school”; „Safe children on a road” Competitions & educational materials: Interactive CD with cycling instructions and route code; Pilot lessons about safety in PT Art competition promoting walking and sustainable transport;

  12. Frequency of driving children to school

  13. Anti-vandalism – Clean PT Stops Clean PT Stops campaign 2011&2012 Broad campaign encouraging involved attitude of citizens towards the problem of illegal advers on PT shelters. The campaign had a strong political support and incuded in 2012 spontaneous public consultation 50CCTV sets installed on tram and bus PT stops 72 boards for legal advertisements Training 4 trainers Training, dedicated for local stakeholders from PT sector, teached how to deal with difficult passangers 30trained drivers and 450emploees trained by their colegues Educational actions Sensibilisation actions on vandalism problems in PT Awarness raising lessons for schoolchildren -170 participants Art competition „Stop vandalism”

  14. Sense of security on PT stops in Gdansk

  15. Casting within Gdansk citizens by Facebook 0ver 40 volounaires Profesional photos sessions Outdoor exhibition in 4 prestigious Gdansk localisations 2013 calendar Gdansk Cycle Chic Exhibition The action aimed to give a sexy & trendy image of cycling activity. The models were chosen from the citizens who accepted Mimosa invitation to share their cycling stories via this promotional and attitude-changing action.

  16. Modal Split

  17. Thank you! For further information, please contact: Małgorzata Ratkowska malgorzata.ratkowska@gdansk.gda.pl CIVITAS Forum l 24-26 September 2012l Vitoria-Gasteiz, Spain

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