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Social Media for Clubs

Learn to maximize your club's online presence in this informative session covering social media basics, content strategies, Facebook ads, and e-Safety guidelines to attract and engage members. Take away practical tips to create compelling content and manage your club's online image effectively.

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Social Media for Clubs

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Presentation Transcript

  1. Social Media for Clubs Karen Locking 22nd November 2016

  2. How are we goingto spend our session?

  3. Outcomes • Social Media overview • The basics of Facebook pages • What to post & how to get engagement • Facebook adverts • E-Safety

  4. facebook

  5. What to post & how to get engagement • Content calendar • 10 topics about your sport or area • Plan it out! • Facebook – friends accounts and pages, then groups

  6. Bringing in new members

  7. Facebook adverts • Can be AMAZING • Can drain funds • Can impact on future posts • Around 10 different options • Boost Post • Boost Likes • Be strict with limits • ALWAYS LIFETIME BUDGET or end date

  8. E-Safety • No children under 13 can use Social Media, but they do! • 1:1 private messages are very risky, if viewed by several and stored less risk (pages can have multiple admins and owners) • Photos – parental permission • Facebook Group – closed, not secret and not public • Policy, Policy, Policy!

  9. Any Questions

  10. Final points • Electronic Newsletter • Facebook, LinkedIn reviews as feedback Contact details EvolveBD on all social media sites karen@evolvebd.co.uk 07730525349

  11. “You gave me your time, the most thoughtful gift of all.”Dan ZadraTHANK YOU x

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