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Social Media in Disaster

Social Media in Disaster. Rocky Lopes Disaster Preparedness Dude rocky@rockylopes.com. What is “social media”. A category of sites that is based on user participation and user-generated content. . Is this “web 2.0?”. “Web 2.0” is a term-of-art with implied but unspecific meaning

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Social Media in Disaster

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  1. Social Media in Disaster Rocky Lopes Disaster Preparedness Dude rocky@rockylopes.com

  2. What is “social media” • A category of sites that is based on user participation and user-generated content.

  3. Is this “web 2.0?” • “Web 2.0” is a term-of-art with implied but unspecific meaning • “Web 2.0” conference of 2004 coined the term • Refers to cumulative ways in which software developers and end-users use the web

  4. Who uses social media? • More than 400,000,000 active Facebook users (6/2010) • 106,000,000 Twitter users (5/2010) • 53,000,000 LinkedIn users (3/2010) • 140,000 blogs on Blogger, 65,000 blogs on LiveJournal • Median age of Facebook users has changed from age 19 (2008) to age 34 (2010). • Frequency: Facebook says the “average” user visits Facebook 15x per day.

  5. How is social media used? • User-generated updates via various wireless platforms (beyond traditional PC): iPhone, Blackberry, Android, etc. • Status updates • Photo sharing • Requests • Rants

  6. Government uses of Social Media

  7. Disaster related uses

  8. More examples

  9. Another example

  10. Fears • Privacy concerns • “TMI” • Feeling compelled to monitor for accuracy and correct information • Can’t handle “one more thing.”

  11. Coping • It’s here and it’s not going away • More people are using it as a primary means of communication • A highly “vulnerable to disaster” population is all over social media technologies – that is, “the invulnerable population” – students!

  12. Benefits • Visible community presence • Sharing accurate information • Tailoring information for a community • It can be viral

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