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ZoneTag: Putting Your Photos in Context. Mor Naaman Yahoo! Research Berkeley. ZoneTag?. How would we: Create/store? Find? Share? Discover?. “Everything in the world exists to end up in a photograph” -- Susan Sontag. Why Cameraphones?. Programmable Context-aware Network-connected
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ZoneTag:Putting Your Photos in Context Mor Naaman Yahoo! Research Berkeley
ZoneTag? How would we: Create/store? Find? Share? Discover? “Everything in the world exists to end up in a photograph”-- Susan Sontag http://zonetag.research.yahoo.com
Why Cameraphones? • Programmable • Context-aware • Network-connected • Quality… it’ll be good enough • Numbers, numbers… • 500,000,000 (Source: Future Image Inc.) http://zonetag.research.yahoo.com
Current Mobile Experience • Difficult to share (or even save!) • Hard to find • No context • No semantic information http://zonetag.research.yahoo.com
ZoneTag Experience • 2-click upload, smooth experience • Photo uploaded with location and time metadata http://zonetag.research.yahoo.com
ZoneTag Experience • Tagging made easy! • Tag/categorize/annotate your photos from the phone http://zonetag.research.yahoo.com
Where do Tags come from? • You • Your contacts • Various databases • Customized Streams Served in context! http://zonetag.research.yahoo.com
Suggested Tags http://zonetag.research.yahoo.com
(Bradley Horowitz, elatable.com) I’m Too Lazy (you’re not alone) • Tagging is the means, not the goal • Benefits even if you never tagged a single image http://zonetag.research.yahoo.com
Where do locations come from? • Bluetooth GPS (when available) • User-contributed cell tower mapping http://zonetag.research.yahoo.com
Context predicts • Tags • People • Sharing • Interest? http://zonetag.research.yahoo.com
What to do with all this context? • ZoneTag browser demo • PhotoCompas demo http://zonetag.research.yahoo.com
Typed (Faceted) Browsing • http://zonetag.research.yahoo.com/photos ZoneTag locations this week: http://zonetag.research.yahoo.com
Social Browsing • My contacts at Berkeley, yesterday: http://zonetag.research.yahoo.com
ZoneTag Challenges • Data • Computing likelihood of tags • Analyzing new datasets for new type of applications* • Platform scale and design • UED, UED, UED • Inventing the future http://zonetag.research.yahoo.com
ZoneTag as a platform • Everything we can do, you can do (better?) • Cell ID translation • Suggested Tags • More… • Put ZT on your favorite platform! • Coming soon http://zonetag.research.yahoo.com
Thank You Download, sign up, get the full scoop: http://zonetag.research.yahoo.com (Research prototype; currently supports Nokia Series 60 phones) Mor Naaman mor@yahoo-inc.com http://zonetag.research.yahoo.com