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Explore how West Cork Development Partnership in Ireland aims to boost rural development, address current challenges, and emphasize vital themes such as education, digital services, SME empowerment, community building, and branding.
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West Cork Development Partnership David Tuohy
National Picture • 4,585,400 population • 70,273 km2 • 66 people per km2 • High Population concentration around Dublin • Emerging urban influence • Heterogeneous population
The Irish economy is small and highly open Gross Value Added at Factor Cost by Sector of Origin: 2012
Rural Development Policy in Ireland • Ensure a competitive agri-food sector by boosting innovation, added value and consumer focus; • Address structural problems in the agricultural industry and the need for on-farm capital investment; • Support agriculture in its provision of public goods; • Enhance the environment & biodiversity; • Build on the success of existing environmental measures; • Recognise the economic dimension of environmental support and the significant role it plays in supporting a multi-functional farming system; • Address local needs, boost the quality of life in rural areas and promote the creation of micro-enterprise.
West Cork West Cork
Area Characteristics • 100,000 population • 3000 km.² • 350 km coastline • Fragmented settlement pattern • Different Geographic & Demographic Contexts • Heterogeneous population • Emerging urban influence • Changing structure of Local economy
Current Challenges • Infrastructure development • Reliance on Agri-output • Poorgeographic dispersal of enterprise activity • Externalities/macro environment • Development pressure on coastal & peri-urban areas • Distance from & access to markets
Vital Themes • Education • Broadband + Digital Services • SME Empowerment • Community Building • Profiling & Branding
Education • West Cork Future Skills Needs Research • 3rd level outreach • Community Computer training
Broadband + Digital Services • Mixed quality • Affordability key challenge • Mixed terrain and dispersed, low population density • Amazon example
SME Empowerment • Business Development Training • Focus on Strategy and Innovation • Clustering and enhancing networks
Community Building • Future West Cork • Strong, parochial community spirit in West Cork. Extremely resilient • Community Led Local Development v. Top Down
Profiling & Branding • Fuchsia Brands - 1998 • “Achieving competitive advantage through the use of the area’s unique image & identity”