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Survey design for the Potential Cybercar user preference at BWI

Survey design for the Potential Cybercar user preference at BWI. Interesting issues about this survey. How the Computer Assisted Personal Interview (CAPI) facilitate adaptive SP questionnaire design for each individual sample?

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Survey design for the Potential Cybercar user preference at BWI

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  1. Survey design for the Potential Cybercar user preference at BWI

  2. Interesting issues about this survey • How the Computer Assisted Personal Interview (CAPI) facilitate adaptive SP questionnaire design for each individual sample? • How to incorporate qualitative attribute such as comfort and privacy preferences into the mode choice preference?

  3. Main Objective of the survey • Estimate the mode choice model for hypothetical TP mode “Cyber car”. • Estimate the “Willingness to Pay” for preferred Cyber car attributes. • Estimate “Value of Travel Time Saving” for each TP mode.

  4. What is a Cyber Car? • Cybercars are road vehicles with fully automated driving capabilities. • The fleet of cars would be under the control of a central management system System Prototype at Schipol Airport , Amsterdam CyCab cybercar in La Rochelle (Robosoft, France))

  5. Example Pictures of the Cyber Car Cycab in Saint German ULTra automated vehicles on test track in Cardiff (ATS, UK) ULTra vehicle in demonstration (ATS, UK) Frog vehicle in Antibes

  6. Mode choices selection • Auto • Metro Rail + Metro Bus • Metro Rail + Cyber Car • Taxi

  7. Survey Questions component • Revealed Preference (RP): • Trip information • Socio economics info. • Stated Preference (SP) Part1: Mode choice • Auto • Metro Rail + Metro Bus • Metro Rail + Cyber Car • Taxi Part2: Cybercar preference

  8. Scenario Selection for SP mode choice

  9. Scenario selection for Cyber car preference

  10. Part1 Respondent Trip Information

  11. Part2 Mode choice Time Cost + Service Characteristics, Comfort + = 9 Scenarios Cost 4 Mode Choices

  12. Part3 Cyber car preference No. of people sharing Cybercar Cost Total Cost/ Car = (0.85 × $ 53) = $45 Total Cost /Person = ($45/ 4 persons) = $11.25 9 Scenarios 2 Choices

  13. Individual data collected Part1. Respondent Trip Information

  14. Individual data collected Part2. Between Mode Mode Choice selected from 9 scenarios

  15. Individual data collected Part3. WithinMode Cyber Car (A, B) Choice selected from 9 scenarios Part4. Scocio Economic

  16. END of Presentation Now Back to the Discussion

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