1 / 14

Research as a Creative and Strategic Thinking Process

Research as a Creative and Strategic Thinking Process. How do creativity and strategy fit into analytic research?. Exploring Research. Research is a ‘thinking person’s game’ and a ‘whole brain endeavour’ that uses both the Creative Right Brain and the Logical Left. The Logical Left

hue
Download Presentation

Research as a Creative and Strategic Thinking Process

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. Research as a Creative and Strategic Thinking Process How do creativity and strategy fit into analytic research? O'Leary, Z. (2004) The Essential Guide to Doing Research. London: Sage Chapter One

  2. Exploring Research Research is a ‘thinking person’s game’ and a ‘whole brain endeavour’ that uses both the Creative Right Brain and the Logical Left O'Leary, Z. (2004) The Essential Guide to Doing Research. London: Sage Chapter One

  3. The Logical Left Analytic Logical Temporal Sequential Orderly Systematic Formal Linear Verbal Factual Concrete The Creative Right Intuitive Spontaneous A temporal Random Diffuse Causal Informal Holistic Non-verbal Imaginative Metaphoric Left and Right Brain Attributes O'Leary, Z. (2004) The Essential Guide to Doing Research. London: Sage Chapter One

  4. The thinking processes of the ‘creative’ often involve: • Fluency and flexibility • Originality • Remote associations • Redefinitions • Sensitivity to problems • Acceptance of ambiguity • Divergence O'Leary, Z. (2004) The Essential Guide to Doing Research. London: Sage Chapter One

  5. The Construct of Research • Scientific research was born of positivism adopted the assumptions of that paradigm including: • a knowable and predictable world • empirical and reductionist research • objective and expert researcher • hypothesis driven methods • and statistically significant, quantitative findings O'Leary, Z. (2004) The Essential Guide to Doing Research. London: Sage Chapter One

  6. The Construct of Research • Over the past decades, the assumptions of positivism have been brought into question. Post-positivists researchers acknowledge: • a world that is ambiguous and variable • research that can be intuitive and holistic • researchers that can be subjective and collaborative • methods that can be inductive and exploratory • and findings that can be idiographic and qualitative O'Leary, Z. (2004) The Essential Guide to Doing Research. London: Sage Chapter One

  7. The Assumptions O'Leary, Z. (2004) The Essential Guide to Doing Research. London: Sage Chapter One

  8. Putting it all together • Getting your head around the pieces of the research jigsaw can be confusing • The major pieces of the puzzle include… O'Leary, Z. (2004) The Essential Guide to Doing Research. London: Sage Chapter One

  9. Laying the Groundwork • Understanding the need for creative and strategic thinking in research • Appreciating research as a ‘construct’ • Being able to wade through complexity • Developing strategies for staying on top of the process (see Chs 1 and 2) O'Leary, Z. (2004) The Essential Guide to Doing Research. London: Sage Chapter One

  10. Defining the Question • The art and science of knowing what you want to know • Developing researchable questions that can direct methods (see Ch 3) O'Leary, Z. (2004) The Essential Guide to Doing Research. London: Sage Chapter One

  11. Researching Reflexively • Negotiating power, politics and ethical responsibilities (Ch 4) • Getting a handle on the criteria and indicators of good research (Ch 5) O'Leary, Z. (2004) The Essential Guide to Doing Research. London: Sage Chapter One

  12. Exploring the literature • Knowing what to read • How to find it • How to put boundaries on it • How to organize it • How to annotate it • How to construct arguments with it • How to write a literature review (See Ch 6) O'Leary, Z. (2004) The Essential Guide to Doing Research. London: Sage Chapter One

  13. Exploring design, methodologies, and methods • Being able to think your way through the logistics and practicalities of methodological design (Ch 7) • Being able to: • explore populations (Ch 8) • delve deeper (Ch 9) • facilitate change (Ch 10) • Working through the nitty gritty of data collection (Ch 11) O'Leary, Z. (2004) The Essential Guide to Doing Research. London: Sage Chapter One

  14. Communicating through research • Crafting a compelling and credible storyline through reflexive analysis (Ch 12) • Writing up and disseminating your work (Ch 13) O'Leary, Z. (2004) The Essential Guide to Doing Research. London: Sage Chapter One

More Related