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STRATCOM at AJFC HQ Naples

STRATCOM Conference . STRATCOM at AJFC HQ Naples. Agenda. Background 2. Concept of Ops 3. Organization and Manpower 4. Internal Management Processes 5. Focus of effort. Background. AJFC Naples transition to ISPE on 21 Oct 2009 Joint Effects Management Branch Head - STRATCOM Ad

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STRATCOM at AJFC HQ Naples

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  1. STRATCOM Conference STRATCOM at AJFC HQ Naples

  2. Agenda • Background • 2. Concept of Ops • 3. Organization and Manpower • 4. Internal Management Processes • 5. Focus of effort

  3. Background • AJFC Naples transition to ISPE on 21 Oct 2009 • Joint Effects Management Branch Head - STRATCOM Ad • No common understanding of STRATCOM and many differing expectations • AJFC Naples – STRATCOM Operating Concept • Developed in close cooperation with Public Affairs Advisor

  4. Concept of Operations • Ensure common understanding • Objectives • Synchronize information activities with other military actions • Contribute to NATO STRATCOM Aims • Build Public Awareness • Contribute positively and directly to AJFC NP operations and missions

  5. Top-Down Approach

  6. STRATCOM & OPP

  7. Organization and Establishment • Joint Effects Management Branch Hd (OF 5) • CIMIC (OF5 + 7 pers) • b. Influence and Influence Section (OF 5) • Information Operations (4 pers) • Psychological Operations (4 pers) • c. Coord office (1 pers) STRATCOM is superimposed over this structure

  8. Organization and Establishment • Joint Effects Management Branch Hd/STRATCOM Ad • a. CIMIC (OF5 + 7 pers) • b. Information and Influence Section (OF 5) • Information Operations (4 pers)/Deputy STRATCOM Ad • Psychological Operations (4 pers) • c. Coord office (1 pers) Stratcom is superimposed over this structure STRATCOM is superimposed over this structure

  9. Principles of STRATCOM • Accuracy, truth and timeliness; • Unity of voice – consistency of message; • Active engagement in the information environment; • Plan for and create future conditions; and • Exploit tactical successes for STRATCOM effects. Work into existing boards and meetings

  10. Battle Rythm • COS Morning Update Briefing • Overview of stratcom concept • Weekly SACEUR “sound bite” • Weekly Info Ops/Psy Ops product • 2. COM’s Exec Meeting (Mon, Wed and Fri) • Com Operational Update VTC (Wed) • 4. Com Trip Prep Sessions

  11. STRATCOM Advisor aka JEMB Branch Head Engagement Working Group (EWG) PAA POLAD LEGAD MCD OCOM KD ODCOM IIS OD

  12. STRATCOM Advisor Information Strategy Meeting (ISM) COM JFCNP Guidance Recommendations POLAD PAO LEGAD

  13. IIS Section Head aka Deputy STRATCOM Advisor Info Ops Coordination Board (IOCB) KD Info Ops PA POLAD OPSEC LEGAD PSYOPS CIMIC MCD Component Reps CULAD1 JSEB Targeting DJSE Deception EW RD JPB MCC, LCC, ACC, SOCC, JPOTF, JLSG JHQ FE JCC Info Ops SME and TEC Rep 1 Cultural Advisor - as Required

  14. JSEB Deputy Branch Head Joint Assess Coord Plan Bd (JACPB) COM JFCNP Guidance Recommendations JPB JAB RD POLAD STRATCOMAdvisor LEGAD PAO KD

  15. Focus of Effort • The “Road to Juno” – NRF Certification • 2. Job descriptions • Resourcing Current ops • 4. Closure and Downsizing of Balkan NATO HQs • 5. Developing a Comprehensive Approach for Engagement (Balkans and MD Countries)

  16. Questions

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