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Cloud Connected Fitness. Place, Date. Fitness Sector Revenue - US. Source: IBISWorld. Focus on Fitness and Health. Strong and still growing industry.
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Cloud Connected Fitness Place, Date
Fitness Sector Revenue - US Source: IBISWorld
Focus on Fitness and Health Strong and still growing industry • The $19.5 billion U.S. health club market has shown steady growth with 6.8% revenue CAGR from 1994 to 2009; worldwide revenue estimated at $67.2 billion (2009). • There are over 45 million gym memberships in the U.S. and more than 120 million worldwide. • On average health club members attend their club 101.2 times in the course of a year. A total of 12 billion visits worldwide. • The top five health club based activities in 2009 were: weight/resistance machines, treadmills, elliptical machines, stationary cycling, and free weights.
What Information Do Exercisers Want? Information Display Importance Distance Planned Route Planned Route, Shared Speed Time Elapsed Map Calories Burned Heart Rate Information re: Friends Targets Other NuResponses Source: IMS Research
Now Get Interactive In Real Time • Integrate data from the fitness equipment with data from the cloud in mash-ups • Separate heart monitor or other personal fitness device data or app • Streaming video • Real-time comparison to friends, family, strangers • Ads from local businesses, like healthy restaurants, fitness stores • Weather outside the club • Monitor equipment status remotely to improve user satisfaction • Wear of belts or other components – repair proactively, for less down-time • Usage rates – compare to other locations within a club or in different facilities, add equipment where demand is high
Vertical Market Application Scenarios Automation & Integration / Health Club Services Gateway Monitoring & Tracking Smart Equipment Health Club Smart Services Gateway Smart Locker RFID Smart Check-In System Communication Infrastructure People Traffic Analysis Vending Machines
Vertical Market Application Scenarios Retail Automation & Integration / Many Clubs Alerts Future Data Services Security Dashboards Health Club Smart Services Gateways Suppliers Future Data Consumers Location Based Services Communication Infrastructure Services Agencies Device Management Club New Features Diagnostics Prognostics
Vertical Market Application Scenarios Retail Automation & Integration / Platform View Surveillance Counter Equipment Application Edge Controller • Asset Management Vending Machines Stock / Shelf Monitoring
Solution Elements at all Points • Embedded platform (SBC or COM) powers touchscreen on equipment • CSAFE protocol between equipment and Smart Gateway • Everyware Software Framework on the Smart Gateway simplifies app development on the device • Wired or wireless connectivity for the Smart Gateway in the club • Bandwidth-efficient protocol to the Everyware Cloud for lower network traffic and speed of connectivity • Real time event processing to trigger actions based on data from equipment • Multiple options for sending information and alerts to systems and staff – SMS, reports, automated integration • REST APIs simplify app development and customization