Strategic Visionary Global Leader Driving Collaborative Impact in 2024

1. The way of business solutions www.insightssuccess.com VOL-0 7 ISSUE-24 2024 Strategic Visionary: Global Leader Driving Collaborative Impact in 2024 Dr. Basma Ghandourah General Manager - Executive Department of Business Partners at SCFHS Dr. Basma Dr. Basma Ghandourah Ghandourah Transforming Healthcare Through Strategic Partnerships Transforming Healthcare Through Strategic Partnerships

3. Leadership is not about titles, positions, or owcharts. It is about one life inuencing another. J O H N C . M A X W E L L

5. Leaders understand that big dreams are just the starting point. In an era of quick change and complex challenges, the future belongs to leaders who can do more than just envision a better world – they must inspire and empower others to bring that vision to life. These transformative leaders understand that big dreams are just the starting point. They possess the rare ability to communicate their vision in a way that resonates deeply with others, igniting a shared passion and sense of purpose. But their true power lies in translating that inspiration into tangible action. Effective future-shapers create environments where innovation thrives and calculated risks are encouraged. They build diverse teams, recognizing that groundbreaking ideas often emerge from the collision of different perspectives. These leaders nurture a culture of continuous learning, where setbacks are viewed as stepping stones rather than roadblocks. Crucially, they lead by example, rolling up their sleeves and working alongside their teams. This hands-on approach not only demonstrates commitment but also provides invaluable insights into the challenges and opportunities on the ground. The leaders of tomorrow will be those who can navigate uncertainty with agility, make tough decisions with empathy, and maintain firm optimism in the face of adversity. They will be the catalysts who turn bold ideas into world-changing realities, one inspired action at a time. In its latest edition, “Strategic Visionary: Global Leader Driving Collaborative Impact in 2024 ”Insights Success showcases Dr. Basma Ghandourah , a story of a visionary leader who is driving innovation and directing the future of the modern industry with her exceptional leadership traits. As you flip through the pages of this edition, you'll encounter a tale of resilience, determination, and boldness in the face of adversity. You'll learn how this leader overcame challenges, seized opportunities, and ultimately transformed their organizations and industries for the better. So, dive in and let yourself be inspired by the story of this remarkable leader who is making waves in the world of business. Her journey and her vow to superiority and passion for novelty is sure to leave a lasting impression.

6. Editor-in-Chief Merry D'Souza Managing Editor Preston Bannister Executive Editor Eva Miller Visualizer Michael Warner Art & Design Head Donna Claus Co-designer Yasmin Nasser Business Development Manager Sherin Rodricks Marketing Manager Jenny Jordan Business Development Executives Reem Almasoud, Sheldon Miller Digital Marketing Manager Isabel Barnes Technical Head Phil Simon Research Analyst Helena Smith Circulation Manager Finn Wilson sales@insightssuccess.com July, 2024 Corporate Ofce Insights Success Media Tech LLC 555 Metro Place North, Suite 100, Dublin, OH 43017, United States Phone - (614)-859-2600 Email: info@insightssuccess.com For Subscription: www.insightssuccess.com www.twitter.com/insightssuccess Follow us on : www.facebook.com/insightssuccess/ We are also available on : RNI No.: MAHENG/2018/75953 Copyright © 2024 Insights Success Media and Technology Pvt. Ltd., All rights reserved. The content and images used in this magazine should not be reproduced or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior permission from Insights Success. Reprint rights remain solely with Insights Success.

7. Two roads diverged in a wood, and I—I took the one less traveled by, And that has made all the difference. - Robert Frost

8. Dr. Basma Ghandourah General Manager - Executive Department of Business Partners at SCFHS Cover Story

9. Dr. Basma Ghandourah Transforming Healthcare Through Strategic Partnerships Basma considers balancing her professional responsibilities with her role as a mother to be a significant achievement. The support and “ encouragement from her family have been instrumental in her success.

10. Strategic Visionary: Global Leader Driving Collaborative Impact in 2024 eaders create impactful strategic relationships, faceted strategy that includes establishing clear drive transformative initiatives, and nurture communication channels, setting shared goals, and fostering L innovation, wherever they go. Dr. Basma an environment of trust. Ghandourah exemplifies this philosophy through her dynamic career. Her work in the Vision Realization Office Regular follow-ups and feedback loops ensure that all (VRO) of the Ministry of Health and later at the Saudi parties are aligned, and any issues are addressed promptly. Commission for Health Specialties (SCFHS) showcases her Her experience in strategic relationships and international ability to make significant impacts beyond the healthcare collaboration has taught her that flexibility and adaptability industry. are crucial, as is the willingness to innovate and find common ground. Dr. Basma's journey is a testament to her relentless pursuit of excellence and her commitment to driving transformative Balancing Professional and Personal Life change on a global scale. Her academic journey, beginning at Riyadh Elm University and continuing with advanced Balancing professional and personal lives requires careful degrees from prestigious institutions like the University of planning and prioritization, especially when small children Michigan and Alfaisal University, has equipped her with a are involved. Basma sets clear boundaries between work unique blend of clinical expertise and strategic acumen. and personal time and makes a conscious effort to adhere to them. This approach ensures she is fully present in both As a restorative dentist, Dr. Basma has touched countless areas. lives, restoring smiles and fostering a patient-centric ethos. Her roles in governmental bodies have allowed her to Support from family and close friends has been invaluable spearhead visionary initiatives, cultivate strategic in maintaining this balance. Their understanding and partnerships, and champion innovation, all while integrating encouragement provide the emotional support needed to navigate the demands of her profession. Additionally, she these efforts into a broader global context.This integration showcases her versatility and ability to apply clinical makes time for self-care and activities that recharge her, insights to strategic initiatives. such as learning new skills within the arts field, traveling, and spending time with loved ones. Her accolades, including international recognition as an emerging leader, underscore her visionary leadership and Driving Global Change commitment to driving positive change. With a mantra of continuous learning, collaboration, and innovation, Dr. Thought leadership, global impact, and innovation are Basma Ghandourah stands as an inspiring figure poised to deeply interconnected in Basma’s vision to drive systemic shape the future through strategic vision and collaborative change that transcends borders and sectors. Thought impact. leadership involves pioneering new ideas and approaches, which can inspire others and set new standards in the Let us explore her journey: industry. Cultivating Cross-Border Strategic Relationships Global impact is about understanding and addressing the interconnected challenges we face. By fostering Building strategic relationships across borders begins with a international collaboration, she believes we can pool profound respect for and understanding of diverse cultures resources, share best practices, and implement solutions and systems. Basma approaches this by actively listening that have a broad and lasting impact. Innovation and agility and learning about the unique contexts of the partners are the engines that drive this process, enabling the involved. This enables her to tailor strategies that are development of cutting-edge solutions to complex culturally sensitive and relevant. Understanding the people, problems. their culture, and their strategic direction is crucial for finding mutual grounding and creating fruitful, win-win Her approach includes creating strategic partnerships that relationships. facilitate knowledge exchange and capacity building, driving initiatives that lead to improvement, and promoting Effective collaboration and communication are anchored in policies that support sustainable and inclusive growth. This transparency and mutual respect. She employs a multi- comprehensive strategy ensures that thought leadership,

11. Identifying and cultivating impactful partnerships begins “ with integrity, being proactive, bridging cultural gaps, and having a clear understanding of mutual goals and values.

12. Basma believes that true leadership is “ about empowering others and fostering a culture of collaboration and innovation.

13. global impact, and innovation are leveraged effectively to recent designation as an International Hospital Federation create meaningful and lasting change. Young Executive Leader (#IHFYEL2023) underscores her commitment to leadership and excellence in healthcare. Pioneering Change Through Thought Leadership Additionally, she has been recognized with the Outstanding Leadership Award at Health 2.0 and named a 'Catalyst of Basma's passion lies in making a meaningful impact on Change' among the distinguished Global Icons 2023 by people’s lives, an impact that resonates through time. Passion Vista. Seeing the tangible benefits of her work, whether through improved patient care or successful international On a personal level, Basma considers balancing her partnerships, motivates her to keep pushing forward. She is professional responsibilities with her role as a mother to be dedicated to leveraging her skills and experiences to create a significant achievement. The support and encouragement a positive and lasting impact not only in healthcare but also from her family have been instrumental in her success. in other sectors. Empowering through Collaboration Identifying and cultivating meaningful partnerships begins with being proactive and having a clear understanding of Basma believes that true leadership is about empowering mutual goals and values. She emphasizes the importance of others and fostering a culture of collaboration and leading market research and identifying potential strategic innovation. She emphasizes creating an environment where relationships and partnerships, both locally and everyone can thrive and contribute to the common good. In internationally. She seeks partners who share a commitment today’s interconnected world, she advocates for leaning on to innovation, quality, and sustainability. Building trust is each other's strengths and working together across borders essential, involving transparency, reliability, and and sectors to address the complex challenges we face. responsiveness. Her mantra for growth, development, and success is to Cultivating these partnerships requires continuous embrace continuous learning and adaptability. She engagement and collaboration. Regular communication, encourages staying curious, being open to new ideas, and joint planning sessions, and shared initiatives help build never stopping the search for ways to improve and strong, lasting relationships. Basma believes in creating innovate. She believes that collaboration and building win-win scenarios where all parties benefit and are strong relationships are key to achieving lasting success. motivated to contribute their best. One memorable project for Basma was leading the strategic Driving Innovation and Impact relationships and international collaboration within the Healthcare Leadership Academy at the SCFHS. This Dr. Basma's strengths lie in strategic planning, adaptability, endeavor involved forming strategic partnerships with and strong interpersonal skills. These attributes have renowned institutions both locally, regionally, and globally. empowered her to navigate complex projects, build effective teams, and foster meaningful partnerships. Her The initial leadership programs created helped empower dedication to continuous learning and improvement has also current healthcare leaders and equipped them with the been a significant asset throughout her career. necessary skills to transform the Saudi healthcare system. The success of this project underscored the importance of Acknowledging areas for growth, she recognizes the strategic thinking, effective communication, and importance of delegating tasks effectively. In the past, she collaboration. It also demonstrated the value of leveraging tended to take on too much herself, leading to potential global expertise, multi-sectoral lessons learned, and local burnout. Learning to trust and empower her team has been a content to create a positive impact on the healthcare system. valuable lesson, resulting in improved overall efficiency and effectiveness. Throughout her career, she has been honored with several prestigious awards, including the IADR Heraeus Kulzer Travel Award and the IAAM Young Scientist Medal in 2016, recognizing her contributions to healthcare. Her

14. , , , , The Internet is becoming the town square for the global village of tomorrow. - Bill Gates

15. Technological and Their Influence on he advancing era of insights, and make informed decisions. developments in the 21st By leveraging predictive analytics, T century, technological leaders can anticipate market trends, advancements have become a driving understand customer behavior, and force in reshaping various facets of optimize operational efficiencies. This organizational leadership. As data-driven approach not only enhances the accuracy of decisions but technology continues to evolve at an unprecedented pace, it has significantly also enables proactive and strategic influenced leadership styles, decision- planning. making processes, communication Improved Communication and methods, and strategic planning. This Collaboration article explores how technological advancements have transformed Technological advancements have leadership, emphasizing the positive revolutionized communication within impacts without delving into organizations. Tools such as video associated challenges. conferencing, instant messaging, and collaborative platforms like Slack and Enhanced Decision-Making with Microsoft Teams have bridged Data Analytics geographical gaps, enabling seamless One of the most profound impacts of communication among team members technology on leadership is the regardless of their location. Leaders enhancement of decision-making can now communicate with their teams processes through data analytics. in real time, fostering a more Leaders today have access to vast connected and engaged workforce. amounts of data generated by digital Furthermore, these tools facilitate platforms, social media, and Internet of Things (IoT) devices. Advanced data analytics tools enable leaders to analyze this data, extract valuable

16. collaborative work environments where ideas can be shared freely, enhancing creativity and innovation. Leaders can effectively manage remote teams, ensuring that all members are aligned with organizational goals and objectives. Streamlined Operations through Automation Automation technologies have streamlined various operational processes, allowing leaders to focus on strategic initiatives rather than routine tasks. Robotic Process Automation (RPA), Artificial Intelligence (AI), and Machine Learning (ML) are being utilized to automate repetitive tasks, such as data entry, customer service, and inventory management. This not only increases operational efficiency but also reduces the likelihood of human error. Leaders can allocate resources more effectively, dedicating time and effort to areas that require human expertise and strategic oversight. Enhanced Customer Engagement The digital age has transformed how leaders engage with customers. Technological tools such as Customer Relationship Management (CRM) systems, social media platforms, and AI-driven chatbots have enabled leaders to interact with customers in more personalized and meaningful ways. CRM systems allow leaders to track customer interactions, preferences, and feedback, facilitating a deeper understanding of customer needs. Social media platforms provide a direct channel for communication, enabling leaders to respond to customer inquiries, address concerns, and build brand loyalty. AI-driven chatbots offer instant customer support, ensuring a seamless and satisfying customer experience. These technologies empower leaders to

17. cultivate strong customer relationships, Strategic Use of Artificial driving business growth and loyalty. Intelligence Facilitating Innovation and Agility Artificial Intelligence (AI) is transforming various aspects of Innovation and agility have become leadership by providing advanced tools crucial components of successful for strategic planning and decision- leadership in the technology-driven making. AI-powered analytics can world. Technological advancements process large datasets to uncover provide leaders with the tools to foster patterns and trends that human analysis a culture of innovation within their might overlook. Leaders can use these organizations. By leveraging ideation insights to formulate strategies that are platforms and digital workspaces, data-driven and evidence-based. AI leaders can encourage employees to also enables predictive modeling, share innovative ideas and collaborate helping leaders anticipate future on projects. Additionally, technology scenarios and make proactive enables leaders to implement agile decisions. In areas such as marketing, methodologies, allowing for rapid supply chain management, and human prototyping, testing, and iteration of resources, AI provides new products and services. This agility recommendations that enhance ensures that organizations can quickly efficiency and effectiveness. By adapt to market changes and emerging integrating AI into their strategic opportunities, maintaining a toolkit, leaders can drive innovation competitive edge. and stay ahead of the competition. Empowering Employee Development Conclusion and Engagement Technological advancements have Technology has also played a pivotal profoundly influenced leadership, role in employee development and ushering in a new era of data-driven engagement. E-learning platforms, decision-making, enhanced virtual training sessions, and digital communication, operational efficiency, mentorship programs have customer engagement, innovation, revolutionized the way leaders employee development, and strategic approach employee development. planning. Leaders who embrace these These technologies provide employees technologies can cultivate a more agile, with access to continuous learning innovative, and competitive opportunities, enhancing their skills organization. As technology continues and knowledge. Leaders can track to evolve, its impact on leadership will employee progress through Learning only grow, offering new opportunities Management Systems (LMS), ensuring for leaders to drive success and achieve that training programs align with organizational excellence. organizational goals. Furthermore, technology-driven employee engagement platforms allow leaders to gather feedback, recognize achievements, and promote a positive work culture. Engaged and well- developed employees are more likely to contribute to organizational success and innovation.

18. , , The only limit to our realization of tomorrow will be our doubts of today. - Franklin D. Roosevelt

19. The Role of Intelligence on & Organisational he fast-paced and the emotions of oneself and those of commercially driven dynamics the individuals around them. From an T of the current market, many organisational perspective, it leaders often neglect the role encompasses the ability to view, emotional intelligence plays in understand and read the emotions of leadership success. Most individuals team members while ensuring that in leadership roles are exclusively their own emotions are regulated in an result-oriented and focus on numbers appropriate manner. There are five alone; though a datadriven thought categories of emotional intelligence to process is an absolute must for any focus on, which include Self- organisation to succeed and reduce Awareness, Self-Regulation, Empathy, bias, it is important to factor emotional Motivation and Social Skills. These intelligence into the organisational categories are often interconnected culture to stay relevant in today’s self- while dealing with employees on a motivated landscape. regular basis. Many tend to view empathy and emotional intelligence as a subjective Why is it important to promote factor in decision-making as opposed Emotional Intelligence? to the more objective elements like data and reports. However, it is Post-COVID-19 era: has marked a important to measure emotional significant shift in the mind-set of intelligence and factor it into data to employees across the globe. ensure a 360 viewpoint. Individuals are no longer happy to aimlessly contribute their efforts in What is Emotional Intelligence? exchange of pay checks alone. There is a demand to be associated with an Emotional Intelligence (EI) or organisation that has good culture Emotional Quotient (EQ) depicts one’s aptitude to manage and comprehend

20. promoting fairness and ethics, safe Feedback Driven Culture: environment subsidizing towards better Understanding the emotional space of health (both physical and mental), and the employees of varying hierarchy is to be heard and valued for their work, vital for any organisation that aims to build a safe culture for its employees. experiences and point of views. Regular feedback collection is a Gen Z entering the job market: healthy way of monitoring the current noteworthy changes observed in terms state of the organisation and work of how the new generation views work towards enhancing the culture. This and their personal priorities. can be achieved by various ways, such Organisations can no longer enforce as pulse/employee feedback surveys in outdated methods and culture, while regular interval, focus group design continuing to remain relevant to the thinking workshops, more organised dynamics of the generational shifts Ask Me Anything - AMA brought upon the job market. sessions/platforms. Increase in the outflow of talent and Reducing the gap between employee diversity in the job market: with the and leadership: In most organisations, socio-economic and political changes there often is a palpable distance across the globe, a surplus of talent in between the senior leadership and the the market detected. It is important as employees. Employees having lack of an employer to stand out and attract the access to their leaders and viewing talent pool. In order to become the them like in-house celebrities employment destination of choice, contributes towards a culture that is every organisation require building numbers driven. In such environments, their brand value in order to entice employees tend to feel disposable and high potential candidates from the lack a sense of belonging and market. Improving the organisational motivation. Reducing this gap between culture to ensure the organisation is the leadership and employees opens the door to have emotionally intelligent known for their empathetic viewpoint and embody the importance of perspective and enriches the culture emotional intelligence in its culture can where diverse set of employees feel heavily contribute towards building a heard and valued. The organisations reputation in the market, that attract can take several steps to bridge the diverse set of talent. gap; by incorporating Open Door Policy, organised Town hall/ business Henceforth, to motivate and retain sessions followed by open Q&A forum potential talents and appear relevant in to allow questions, regular scheduled the market it is important for leaders to casual lunches/tea session with invest time and efforts to ensure the different group of employees, ensuring environment focuses on promoting more participation of leadership in the emotional intelligence. company organised engagement events and team building activities. How to build an Emotionally Intelligent organizational culture? Organising Coaching and Training initiatives to improve empathetic There are plenty of ways to ensure the overview of new leaders: By organisational culture encompass designing a program that enables the emotional intelligence within its right behavioural and thought environment. Some of the imminent leadership for new and existing ways to achieve this can be as follows: individuals either already in or those getting groomed for leadership roles,

21. self-awareness, adaptability, and social an individual's emotional intelligence helps ensure the culture is set at the skills. This observational method can by gathering insights from different mid management and senior leadership perspectives. provide valuable qualitative data on levels. More often, companies do not emotional intelligence. Provided the realise the importance of people skills Behavioural Interviewing: risk of subjective observations with and emotional intelligence prevailing Incorporating a competency potential for unconscious bias, one at the mid management levels, as this framework while designing questions should never only make decisions is the make or break phase of any for interviews, be it for new hires or based on third party observations and organisational operations. It is vital to internal design thinking sessions, ensure factual evidence is there to design consistent developmental focusing on past behaviours and support any action. programs that cover soft and people situations that demonstrate emotional skills inclusive of emotional Anonymous Reporting: intelligence. An example can be to ask intelligence and empathy. Implementing mechanisms for candidates to describe a time when they successfully managed a anonymous reporting of behaviours Promoting a culture of safe related to emotional intelligence conflicting situation or when they communication: Efforts need to be put through whistle-blowing policy and provided support to a team member together to ensure the organisational platforms can encourage employees to can reveal their ability to understand environment is safe for open provide honest feedback without fear and navigate emotions. communication. This can we achieved of retaliation or bias. through regular feedback collections, Performance Reviews: Incorporating open door policy with leaders and HR, emotional intelligence competencies Continuous Evaluation: Emotional anonymous platforms to collect into performance evaluation criteria to intelligence is not static and can evolve feedback, suggestions and concerns over time. Thus, it is important to assess how well individuals including whistle-blower initiatives. implement regular evaluations and demonstrate emotional intelligence The organisation also require to ensure skills in their day-to-day tasks, check-ins to assess progress and the safety and confidentiality of the provide feedback for development. interactions, and decision-making individuals who come forward to processes. discuss topics that are unconventional, Data Analysis and Benchmarking: engage in well documented Psychometric Assessments: Using regular collection and analysis of data investigations (if required), and validated assessment tools specifically on emotional intelligence metrics over incorporate training initiatives with time to compare individual and group designed to measure emotional their leaders and emerging leaders to intelligence. These assessments should performance against benchmarks helps ensure they create a safe space within focus on observable behaviours and in identifying areas for improvement their environment that allows open and track progress. competencies rather than subjective communication. impressions. Ensure that the By incorporating a combination of assessments are culturally and How can Leaders measure emotional these strategies into the measurement contextually appropriate for the intelligence to reduce bias? of emotional intelligence in an organization to minimize bias. These organisation, organizations can gain assessments would help while Measuring emotional intelligence (EI) valuable insights into the emotional designing individual development/ in an organizational setting can be intelligence of their workforce and its leadership development programs by challenging due to the subjectivity and impact on leadership effectiveness and providing a baseline to build the the potential for bias. Some strategies organizational culture. One can help coaching program on. that can help reduce bias in measuring reduce bias and obtain a more accurate emotional intelligence includes: assessment of individuals' abilities General Observation: General towards the critical area of leadership observations and keeping an eye out Multisource Feedback including 360- and organizational culture. It is for patterns of behavioural outcomes Degree Feedback: It is vital togather essential to approach measurement are often helpful to further base feedback from a variety of sources, investigations. Evaluation of with sensitivity and ensure including peers, direct reports, behaviours exhibited by leaders and confidentiality to encourage honest supervisors, and even clients or feedback and participation from employees in various situations, customers. This approach can help to employees. looking for indicators such as empathy, provide a more comprehensive view of

22. Leadership is not about being in charge, Its about taking care of those in your charge. - Simon Sinek