Graphic arts – media sector in greece

1. Graphic arts – media sector in greece Hellenic Open University, Graphic Arts-Multimedia / Athens TEI, Department of Graphic Arts Technology Presentation: Chris Trochoutsos / HOU Valentina Panioni - Almperti / TEI

2. Graphic Arts in the Greek Educational System

3. The Formal Educational System in Greece { Post graduate studies Tertiary education Universities & Technological Educational Institutions (TEI) { Centers of Post Secondary Education -KEME/Colleges examinations Post Secondary education Labour Market Institutions of Vocational Training / ΙΕΚ { High Schools (Luceums) & Vocational High Schools (Vocational Lyceums) (3 years) Secondary education Vocational Schools (2 years) { Secontary School (Gymnasium) (3 years) Compulsory education Primary School (6 years) Nursery School (1-2 years)

4. Graphic Arts Studies in the Educational System in Greece { Post graduate studies Hellenic Open University - MA in Graphic Arts and Multimedia Tertiary education Technological Educational Institutions (TEI) 2 Departments: Graphic Design & Graphic Arts Technology Centers of Post Secondary Education -KEME/Colleges Specialties of Graphic Designers { Labour Market Post Secondary education examinations Institutions of Vocational Training / ΙΕΚ Aplies Arts Devision, Specialties of Graphic Designers, Printers and Bookbinders { Vocational High Schools (Vocational Lyceums) Applied Arts Devision – Graphic Arts Specialty (3 years) Secondary education Vocational Schools (ΟΑΕΔ) (2 years)

5. Graphic Arts Programmes Offered in Greece

6. Graphic Arts Programmes Offered in Greece

7. Founded in 1973The only Dept. in the Greek TertiaryEducational System that covers thewhole GA productionApprox. 1200 graduates (35 graduates/year) Graphic Arts Technology Department TEI of Athens

8. Programme – Basic axisBasic lessons (Maths, Physics, Chemistry)MaterialsPrepressPrinting (all methods)PostPress (Packaging, Bookbinding etc)PublishingMultimediaManagement and EconomicsSafety & Environment PracticeDiploma Thesis Graphic Arts Technology Department TEI of Athens

9. LaboratoriesChem Lab (Chemistry & Materials)Color & Packaging Lab (Color, Packaging Development)Printing Lab (Offset, Flexo, New Printing Technologies, Packaging)Screenprinting LabPrepress Lab (image processing, montage, prepress)Typography Lab (Graphic Design, Typography)Typesetting Lab (Electronic Typography, Multimedia)Bookbinding Lab (Bookbinding & BoardPackaging)also: Physics Lab (General Physics Department) Graphic Arts Technology Department TEI of Athens

10. Graphic Arts Technology Graduates Athens TEI Department Source: Politis Research

11. Labour Market Analysis of Graphic Arts Technologists (Athens TEI) Source: Politis Research

12. Further educational objectives of Graphic Arts Technologists Department (Athens TEI) • Our main educational objectives are: • Toimprove the level of education provided and to enhance the competitiveness of our students in the labor market. • To be able to offer at least one specialized masters program with strong research, laboratory and applied profile. • Tobe able to offer a a competitive intensive training program on new technological achievements in the area of GA for older graduates of the department.

13. Vocational Training: Hellenic Federation of Printing Media Communication & IEK INTERDIGITAL Starting in 1999 as a school of the Hellenic Federation of Printing Media Communication In 2004 a Collaboration with the Educational Group Intergraphics created a Vocational School for Offset Printing Technicians Duration: 2 years 36 Offset Printing Technicians were trained and Graduated untill 2010 - most of them working in the GA industry

14. Hellenic Open University • Founded in 2003 • Distance learning programme • 60 Masters students/year • Approx. 140 graduates till now • Duration: 2,5 years min/Part time programme

15. Graphic arts-multimedia(master in hellenic open university) • The only School within the Greek Universitiesthat offers MA on the subject of Graphic Arts • Four semesters of study, 1 year Research in innovative fields of graphic arts.

16. Art and communicationin graphic arts Pablo Picasso, Spanish 1881–1973Weeping woman 1937oil on canvas, 55.0 x 46.0 cm The story of art History of graphic arts Traditional media,electronic media, multimedia Content management Media asset management Meaning of color

17. Graphic design – Irene mavrommati • Letters and fonts • Basic templates • Photography • Semiotic analysis • Commercial graphics • Vector design • Web design • Mobile design • Packaging design

18. Graphic arts technology – anastasiospolitis Innovative techniques in -Prepress -Press -Postpress Printing methods Digital printing Variable Data Printing Business Administration / Management Lean Management

19. Informatics, multimedia – Dimitrios zevgolis Computer hardware Computer software Multimedia development software Production and multimedia design

20. A very close cooperation Quite active in Research projects in Europe(Erasmus cooperation, exchange teaching,staff training, exchange of students) Quite successful organization of theErasmus MediaPro Intensive Programme2010-2013 (Athens, Berlin, Bern-CH) Cooperation taking advantage of longestablished research within the Europeangraphic arts and media sector and amongthe graphic arts Universities in Europe Prof. Dim. Zevgolis and Dr Anast. Politis – stakeholders for the cooperation

21. Structure of the Greek graphic arts industry Greek enterprises in the Graphic Arts industry have followed the traditional division in the three main production areas of the sector, as it is presented in the following chart:

22. Small traditional typographic shops (dry offset,offset printing) Pre-press enterprises Desktop publishing enterprises Graphic design, Graphic artists Offset printing plants with a printing plate making department. Flexography printing plants (both for flexible packaging materials and corrugated board) Rotogravure printing plants (only for flexible packaging materials) Bookbinder ‘s workshops / Binderies (production binding) Die-cutting and box-manufacturing companies Silk-screen printings with a lot of specializations (outdoor advertising, sign – making, advertisement items, textile printing) Enterprises specialized in varnishing coating, laminating and other specific processes Paper - board processing Label printing Continuous form printing Enterprises of GA industry division

23. Graphic arts Greek market Olympic Games 2004

24. Graphic arts enterprises / employees (2005)

25. Categorization (2005)Discussion about industry’s turnover Newspapers – Magazines Continuous form printed matters Advertising – Commercial Labels Board / Carton boxes Books Flexible packaging materials Other printed matters

26. Graphic arts enterprises / employees (2011)

27. Trends in technology • Increase of flexography printing, especially for flexible packaging materials. • Gravure printing is restricted on package items, showingalso a simultaneous increase and development of printingon flexible package materials. • Domination of digital systems and processesin Prepress field. • Development of digital printing by the installation of digital printing machines and systems (both for commercial printing and large/wide format printing).

28. Questions? Thank you for listening