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Insert Health action logo

Insert Health action logo. THE 4 PILLARS OF iWALK General Community Engagement iWALK School Bus Employee Walking Groups Trails and Parks. GENERAL COMMUNITY ENGAGEMENT. Utilize existing relationships June focus: Summer Fun and Fitness iWALK spot Community events. iWALK SCHOOL BUS.

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Insert Health action logo

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  1. Insert Health action logo

  2. THE 4 PILLARS OF iWALK • General Community Engagement • iWALK School Bus • Employee Walking Groups • Trails and Parks

  3. GENERAL COMMUNITY ENGAGEMENT • Utilize existing relationships • June focus: Summer Fun and Fitness • iWALK spot • Community events

  4. iWALK SCHOOL BUS • October launch • Link to Walk & Roll Day • Partner with schools • Incentives

  5. EMPLOYEE WALKING GROUPS • Ongoing recruitment of employer walking groups • Target business parks & employers with leadership buy-in • January marketing focus: New Year’s Resolutions • Incentive for sustained participation

  6. TRAILS AND PARKS • April marketing focus: Parks and Hiking • Partner with County Parks promotion • Utilize Open Space via LandPath docents

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