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ECOMM 2014 - Florence

Mobility study per sector in Toulouse. Valérie VINCENT – Tisséo -SMTC Aurore ASOREY – Tisséo -SMTC. ECOMM 2014 - Florence. Toulouse and the agglomeration in some figures. 4th French city. 950 000 inhabitants within Tisséo -SMTC perimeter (450 000 inhabitants

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ECOMM 2014 - Florence

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  1. Mobility study per sector in Toulouse Valérie VINCENT – Tisséo-SMTC Aurore ASOREY – Tisséo-SMTC ECOMM 2014 - Florence

  2. Toulouse and the agglomeration in some figures 4th French city 950 000 inhabitantswithinTisséo-SMTC perimeter (450 000 inhabitants in the city of Toulouse) 100 000 students • European capital of aeronautic industry Around 500 000 employees, of which 300 000 fromprivatesector 30 700 business units

  3. Tisséo Public Transport Network … in a nutshell 2lines– A and B 27,1 km 37 stations Tisséo-SMTC is the Greater Toulouse PUBLIC TRANSPORT AUTHORITY Perimeter of action = 99 Municipalities 1line – T1 14,8 km 24 stations 91urbanlines 796,8 km of lines 9lines Mobibus TAD for disabled people

  4. Mobility services proposed by Tisséo-SMTC Alternatives to individual cars carpooling Web Site covoiturage.tisseo.fr 280 locked slots 11 P&R 6900 parking slots Mobility Agency Support to urbanmobilityawareness Mobilityadvise for Businesses 135 businesses and administration implementing a WMP

  5. SUMP : action H40 - sectorial mobility studies

  6. To succeed in, weneed… … To better understand HOW business areas work: schedules, accesses, mobility initiatives etc. … PARTNERSHIP: companies, shopping centres, local authorities/ administrations … “PDIE”: commuting plan (or workplace mobility plan) at the business area level

  7. Partnerships

  8. North sector of Toulouse • Natural and artificial cuts • Entrance from the North to Toulouse (RD 820) • A lot of small business activities

  9. Sectorial Mobility study 4 steps – 8 months Step 1:Diagnostic Step 2: Surveys Step 3:Communication Step 4:Action Plan

  10. Step 1 - Diagnostic • Sources : • HouseholdTravelSurveys 2013 • Origin-Destination Surveys • Use of the Public Transport Network • HGV and LV traffic Soft modes access Cars and parking access Access by Public Transport commun

  11. Step 2 – Inquiry “companies” - Understand HOWcompanieswork - UnderstandtheirCONSTRAINTS and EXPECTATIONS Return rate of 50 % on 500 companies inquired Companies expectations in termsof mobilityofferimprovements

  12. Inquiry “employees” - UNDERSTAND employees’ mobility - UNDERSTAND the barriers and the mobility « PROFILES » of employees - ASSES the level of information/ knowledge on mobility Return rate of 40 % on 3 000 employees inquired

  13. Inquiry “shopping centre” - UNDERSTAND clients’ mobility • UNDERSTAND the barriers • and the mobility « PROFILES »

  14. Step 3 - Communication Communication posters for the inquiry towards employees Communication Kit tool created for mobility “key reference” resources within companies

  15. Communication FORUM « Companies » : - COMMUNICATE on results of the diagnostic and inquiries - EXCHANGE on the action plan

  16. Step 4- Action plan • - MOBILITY PROFILES • - Expectations typologies • - MODAL SHIFT potentialities ACTIONS in function of profils Mobility Profiles The employee with questions 50 % Carpooling charter Get back guarantee (carpooling) The employee who experiments Registration campaigns Get back guarantee (carpooling) The employeewhois « alternative » Benefits in kind All employees

  17. Aurore ASOREY EU Project Manager aurore.asorey@tisseo.fr THANK YOU! Valérie VINCENT Mobility Advisor for Companies valerie.vincent@tisseo.fr Solenne COLOSIMO Mobility Advisor for Companies solenne.colosimo@tisseo.fr

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