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ECOMM 2007

ECOMM 2007. Conference highlights and what's next?. Christer Ljungberg, Trivector Traffic. Future urban transport - no more business as usual. 4 reasons for a new urban transport future. 77:58. Oil price dollar/barrel 1970-. 2007. ASPO: The world oil depletion curve.

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ECOMM 2007

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  1. ECOMM 2007 Conference highlights and what's next? Christer Ljungberg, Trivector Traffic

  2. Future urban transport - no more business as usual

  3. 4 reasons for a new urban transport future

  4. 77:58

  5. Oil price dollar/barrel 1970- 2007

  6. ASPO: The world oil depletion curve

  7. The weight of the average swedish teenager of today is 8 kilogrammes more than a 50 year old grown up 1960 Overweight among teenage girls have doubled since 1986

  8. Urbs Civitas

  9. Big changes in our views on urban transport in 10 -15 years • Oil • Climate • Health • City

  10. MM is a tool for creating a sustainable transport system • IPCC report, 4:th May 2007 • “Transport Demand Management, which includes urban planning (that can reduce the demand for travel) and provision of information and educational techniques (that can reduce car usage and lead to an efficient driving style) can support GHG mitigation [5.1].”

  11. Mobility Management is having a revival • …MM – 15 years young • Climate change demands fast action • MM is one of the answers • State of the art report: Mainstream in several countries, but rather underused in other

  12. More of integrated comprehensive packages • Integrated plans for sustainability where MM is an important part, SUTP • Helsinki – strategic plan for anti sprawl • London – spend 30 million £ on MM • Munich starts new MM concept • “The attractive city” Sweden • La Rochelle, France • Odense, Denmark • BUSTRIP project

  13. Tools often used • Travel feedback programs – Japan, Sweden, Britain etc • Walk and bike to school, Austria, Belgium, Sweden, etc • Company travel plans – Canada, Lichtenstein, France, Britain, Holland, Sweden

  14. Smart principles to use • The four step principle from Sweden – when planning for new transport capacity • The seven step principle from Holland – when implementing MM

  15. New and innovative tools • MobiScan – quick scan instrument for local transport policies, Belgium • MobiRace – city rally for youths in Munich • Mobility games – childrens participation in planning, Belgium • It’s up 2 you – Marketing competition for PT, Holland • Maximum parking standards, UK

  16. We are learning more about effects of MM • MM can give 21% decrease in congestion – London and Stockholm • 40% av the variation in bicycle modal share can be affected by MM • Asking people to set goals for their behavioural change give better than results than not doing so

  17. Scenario workshop • We cannot build our conceptions of the future on today’s situation • Important to find both holistic and specific solutions • Connect local initiatives with higher decision and management levels • Joy and need of exchange of experience …and a desire to continue networking Linda Herrström, Sweden facilitator Dragomira Raeva, Bulgaria Herbert Kemming, Germany

  18. What's next? • Freight transport (Holland, START) • Regional projects (Hannover) • MM and town planning (Sweden,Germany) • MM and roadworks (Holland, USA) • Car sharing on a large scale (France) • Teleworking is increasing (Europe, USA) • Congestion charging next big thing?

  19. Boom for Mobility Management • Climate change rise awereness • Demand for fast solutions • MM can start today • Can give contributions…and • …prepare for other necessary measures

  20. Mobility Management • “…it can support us to make more sustainable choices of transport solutions, and prepare us for behavioral changes that may be necessary in the future.” Åsa Torstensson, Minister of Communication, ECOMM 2007

  21. Next ECOMM • More of new initiatives like the scenario workshop – Urbia – next time maybe Suburbia? • This time a introduction course – next time a masterclass?

  22. Can I ask? • For a little bit more of inward looking • Constant improvement of MM procedures • More of university research on costs and benefits, models for behavioural change • Results on all three sustainability aspects (ecological, economic, social) of MM • EPOMM opens an office at Second Life

  23. Go out there an spread the Mobility Management virus!

  24. After Mobility Management

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