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Big Data has been used to convey all sorts of concepts,

Explore the vast concepts of Big Data, its evolution, challenges, and societal implications in the era of massive data generation and real-time analytics. Discover the opportunities, risks, and influence of data in shaping our world.

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Big Data has been used to convey all sorts of concepts,

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  1. Big Data has been used to convey all sorts of concepts, including huge Quantities of data, social media analytics, next generation data management Capabilities, real time data and much more..... At the moment, however, Big Data resides at the following set of crossroads

  2. That means we create about 1.8 Zetabytes of Information every two years.

  3. Extracting insight from an immense volume, variety and velocity of data, in context, beyond what was previously possible. The 4 V’s …

  4. Information is at the Center of a New Wave of Opportunity… 44x 2020 35 zettabytes as much Data and ContentOver Coming Decade Velocity Variety 80% Volume 2009 800,000 petabytes Of world’s datais unstructured 4

  5. Structured vs. Unstructured Structured data refers to information with a high degree of organization, such that inclusion in a relational database is seamless and readily searchable by simple, straightforward search engine algorithms or other search operations; whereas unstructured data is essentially the opposite. The lack of structure makes compilation a time and energy-consuming task.

  6. The Challenge: Bring Together a Large Volume and Variety of Data to Find New Insights Multi-channel customer sentiment and experience a analysis Detect life-threatening conditions at hospitals in time to intervene Predict weather patterns to plan optimal wind turbine usage, and optimize capital expenditure on asset placement Make risk decisions based on real-time transactional data Identify criminals and threats from disparate video, audio, and data feeds 6

  7. Evolution of interaction between big data and society

  8. The Internet of Things (IoT) is a scenario in which objects, animals or people are provided with unique identifies and the ability to automatically transfer data over a network without requiring human-to-human or human-to-computer interaction

  9. Where is all this data coming from ? Digital “Exhaust”

  10. Numerous studies show that word-of-mouth and personal recommendations are seen as far more credible to consumers than newspaper and television advertisements. These findings show that companies need to increase their focus on more personalized approaches. Clearly, this is incredibly difficult, maybe even impossible, for most companies to deal directly with the countless number of potential consumers. This is where influencers come in……

  11. What makes someone Influential ? The number of tweets they make ? The number of times people mention them ? The number of followers they have? How often they are re-tweeted ?

  12. Who is influential ? How do we define influence ? "When I Grow Up, I Want To Be A Social Media Rock Star":

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