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Capacity Building Initiative Pre-Incubator Program 7.2.14 Application Workshop. Apollo Chamber Players Pre-Incubator Participant Class of 2014. To inform , impact , and invest in the administrative capacity of arts organizations toward artistic excellence. Mission.
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Capacity Building InitiativePre-Incubator Program 7.2.14 Application Workshop Apollo Chamber Players Pre-Incubator Participant Class of 2014
To inform, impact, and invest in the administrative capacity of arts organizations toward artistic excellence. Mission Urban Souls Dance Company Pre-Incubator Participant Class of 2014
INVEST • Provide specialized support towards an organization’s infrastructure.
Sustainability Accelerator Incubator Pre-Incubator
Nonprofit Lifecycles: Stage-Based Wisdom for NonProfit Capacity Dr. Susan Kenny Stevens
General Eligibility • Org’s primary mission is the production or presentation of arts and cultural programming. • Annual cash revenues (not including any HAA grants) are between $10,000 and $50,000. • IRS tax-exempt status must have been granted at least one year prior to the grant application deadline. • Org has produced or presented arts or cultural programming open to the general public for at least one year prior to the grant application deadline. • Organizations operating under a local or national fiscal sponsorship at the time of deadline are eligible to apply. Cover photo by Gabriella Nissen Frame Dance Productions Pre-Incubator Participant Class of 2014
Important Dates • Letter of Inquiry & Business Model Template • Deadline Friday, July 18, 2014 (5:30 p.m. - not a postmark deadline) • Invitation for Full Application: • Invitations by Friday, August 15, 2014 • Deadline Monday, August 25, 2014 (5:00 p.m. - not a postmark deadline) • Participants Announced September 2014 • Pre-Incubator Program Begins: • Wednesday, October 1, 2014 Shunya Theatre Pre-Incubator Participant Class of 2014
Tips on Letter of Inquiry • Use your organization letterhead • List your board of directors (on margin) and board officer positions. • No more than 2 pages total • Be succinct with your narrative : • Describe the organization, its mission and accomplishments; • Organization’s artistic and programmatic goals/challenges over the next 12 months; • Organization’s infrastructure challenges over the next 12 months; • How Pre-Incubator Program will help Org confront challenges and achieve goals. QFest Pre-Incubator Participant Class of 2014
Tips on Business Model Template • Mission: Keep it succinct. If you can say it in one breathe, you have a mission statement. • Market: Describe the who. Attendance records, age, zip code, etc.? Narrow the field. Do not make a broad statement (i.e. all of Houston). • Programs: Describe the what. Identify programs created within last 12 months. Be brief & elaborate more in LOI. If possible, include est. # of attendees per program. • Revenue:Distinguish contributions from program revenue. • Expenses: Should be aligned with Programs within last 12 months. • Outreach: Describe the how. Is it through advertising, collateral distribution, cross marketing, email marketing, snail mailing lists, newsletters, press releases, event marketing, radio interviews, print publications, social media, website, etc.? • Other: Stay within the allotted 1 page format! Make it short & sweet. Elaborate in the LOI.
Program Participation Urban Souls Dance Company Pre-Incubator Participant Class of 2014
Pre-Incubator Benefits Administrative Expenses: rental fees, administrative salaries, financial management systems, website development, strategic consultancy, etc. Program Expenses: artistic fees, production expenses, marketing & public relations expenses, etc. • Organizational Assessment • Attend 6 Monthly Incubator Meetings • on Governance, Financial Resources, Management, & Marketing • Access to Incubator Organizational • Learning Database
Capacity Building Grant • High performing Participants are funded (Year 1 = 6/11 Participants received awards; Year 2 = 5/9 Participants received awards) • Unrestricted grant award up to $7,500 • Grant is distributed in 2 installments: • 80% by May 2015 upon signed agreement • 20% by early November 2015 pending Final report Approval Frame Dance Productions Pre-Incubator Participant Class of 2014
Participant Profile: • “The mission of NobleMotion Dance is to make work that is emotionally daring and honest; inspires discourse and understanding amongst diverse communities; and integrates dance, theater, and technology in unique ways.” • Incorporated in 2009 • 2011 operating budget = $20,000 • Main challenge NMD faced was raising enough funds to keep up with the company’s growing artistic demands: • Increase pay for NMD dancers • Expand the board of NMD • Increase organizational support by compensating staff • Increase visibility through marketing of NMD’s performances & services • Move NMD performances to a larger venue • Enters the Pre-Incubator Program Feb 2012
Participant Profile: • Through Pre-Incubator: • “… [it] has served as a crash course on how to manage a non-profit arts organization. This invaluable experience has introduced us to new accounting, management and fundraising practices that have transformed the way we operate as a functioning organization.” • - Andy Noble, Executive Director Source: Unaudited financial statements 2011 – 2012 & projected budget submitted by Participant through Pre-Incubator Program.
HAA IMPACT Arts Project Grant (APG) $2,500 Pre-Incubator Grant: Towards program related expenses and staff management $7,500 50% projected increase 50% actual increase Source: Unaudited financial statements 2011 – 2012 & projected budget submitted by Participant through Pre-Incubator Program.
Participant Profile: • “CTC is dedicated to boldly re-envisioning classical drama on stage, in the community, and in the classroom through engaging and enlightening plays – brining them new life and relevance while maintaining the integrity that the works deserve.” • - Mission Statement • Founded in 2007 • 1st Year operating budget = $8,000 • 2 full productions in the Inaugural season • Office space in board members home • 4 founding board members • 1 volunteer unpaid Executive Artistic Director • Enters the Residency Incubator Program Sept 2010
Participant Profile: • From 2008to 2012: • 10 full productions totaling 118 performances • 2400% budget growth ($8,000 to $200,000) • New performance venue - Studio 101 • 12 CTC Board of Directors • 3 Full Time Paid Staff Source: IRS Form 990 from 2007 – 2011.
Participant Profile: HAA IMPACT 3 Year Incubator Program APG Source: IRS Form 990 from 2007 – 2011.
Participant Profile: HAA IMPACT Source: IRS Form 990 from 2007 – 2011.
Participant Profile: • “Mercury serves the community by celebrating the power of music, Baroque and beyond, teaching sharing and performing with passion, intimacy, and excellence.” • Founded in 2000 • Performed 3 public concerts 1st year • 3 founding members • Ensemble managed from home office • 1st Year operating budget = $15,000 • Hired 1st PT Executive Director in 2005 • Enters the Residency Incubator Program in 2003
Participant Profile: • Create a • Multi-Year Strategic Plan Capacity Building Investments Source: IRS Form 990 from 2003– 2011.
Participant Profile: • 436% revenue growth in 7 years • Performing over 50 concerts a season • 27 board members • 6 staff members (4 added through HAA’s Capacity Building Initiative) Capacity Building Investments Source: IRS Form 990 from 2003 – 2011.
INFORM • End of Grant Presentations | Learning Sessions | Workshops
Mercury Sustainability Phase I Participant Class of 2013
Questions? Please contact: Giuseppe Taurino Manager, Capacity Building Initiatives Houston Arts Alliance 3201 Allen Parkway, Suite 250 Houston, Texas, 77019 Direct: 713.581.6122 Email: giuseppe@haatx.com www.houstonartsalliance.com