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4 th National CPD Conference Strategic Planning for CPD in an Information Age. Rachel Ellaway Ph.D. Assistant Dean and Associate Professor, NOSM. Disclosure statement.
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4th National CPD ConferenceStrategic Planning for CPD in an Information Age Rachel Ellaway Ph.D. Assistant Dean and Associate Professor, NOSM
Disclosure statement I have no involvement with industry or any other entity that constitutes a conflict of interest to disclose with respect to this presentation.
Workshop • Building on the presentation • And your own experiences and ideas • Develop a CPD strategic plan for an Information Age
What is a strategy? • Operations > tactics > strategies • A plan of action to realize a broad vision • Predicts future needs • Identifies goals, values and ideals • Plans to be able to meet and/or realize them • In a particular context, culture, community
Provenance • Who’s it for? • Who’s it from? • Who gets to tell who to do what? • Authority, legitimacy • Domain authority • Expertise authority • Representativeness • Accountability
Impact • What happens if it’s enacted? • What happens if it’s not? • What do you want it to do? • What do you expect it to do?
Components • People • Services • Tools and infrastructure • Projects • Management • Communication
Formal and Informal • Formal • Academic programs • Research • CME/CPD • Training & courses • Informal • Learning organization • Projects, pilots • Mentors, networks, SIGs • Research
Cultures • Clinical vs e-learning • Clinical factors • Clinical systems • Security, confidentiality • Educational vs e-learning • Administrative vs e-learning • ERP • Business cultures • Power
It all starts to look like PM Project management: • Deliverables • Timescales • Resources Plus: • Vision • Major themes • Priorities • Enablers
Components – all high level • Vision • Major themes • Priorities • Enablers • Deliverables • Timescale • Resources • Integration • Evaluation and QA
Strategy Components • Vision • Priorities • Enablers • Deliverables • Evaluation • Contingencies 1: 2: 3:
Vision and Priorities • Vision • Simple clear statements • Cognizant of definition and scope • Cognizant of stakeholders • The way the world should be • Priorities • 3-8 key discrete themes and concepts • Couched as priorities • Each is itself a clear unambiguous vision
Enablers and deliverables • Enablers • For each priority • What exists that enables it? • What is needed to enable it? • Deliverables • For each priority • What will be achieved • When will it be achieved
Evaluation and Contingency • Evaluation • How will you know you’ve succeeded? • How will anyone else know? • What data/process/reporting is required? • Contingency • What happens if things don’t work out? • Plans B, C, D etc • Show continuity, impact etc
Activity 1: FLIP • Develop a strat plan for the eCPD Unit • Work in groups of 5 • Steps: • Create an institutional profile (HT) • Develop a vision, 3-5 priorities • Identify enablers, deliverables • How will you evaluate? • What contingencies will you have? • Present vision and one critical priority
Activity 2: FLIP again • Page 2 – flip for confounding new factors • Redevelop plan in response • What did you change, why and with what effect?
4th National CPD ConferenceStrategic Planning for CPD in an Information Age Rachel Ellaway Ph.D. Assistant Dean and Associate Professor, NOSM