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Steps to Grow Your Business

For those of you who have survived startup and built successful businesses, you may be wondering how to take the next step and grow your business beyond its current status.

mikemar101
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Steps to Grow Your Business

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  1. Money Mastery Task Description Yes or No In Next 90 Days Progress 1. I know on average, how much I make on each sale & record it (Margin) I know how many Sales, Customers or $’s I need to make per day/week or month Break Even I have a Cash Flow Forecast for the Business (6 weeks min) I generate Monthly Management Accounts (Profit & Loss) for the Business I budget for Profit & have set daily/weekly/monthly Profit goals I have a minimum of 5 strategies in place to increase my Gross Profit I set time aside at the end of each month to review my Business performance. I have an annual marketing plan that is Budget driven. 2. 3. 4. 5. 6. 7. 8. Now take you top Tasks from the above (not more than 3) and transfer them to the Money Mastery Goals below…. Money Mastery Top 3 Goals 1. (Actions required…) Priority 1 2 3 4 5 2. (Actions required…) Priority 1 2 3 4 5 3. (Actions required…) Priority 1 2 3 4 5

  2. Time Mastery Task Description Yes or No In Next 90 Days Progress 1. I have audited my time for a month and understand where on the Time Target I am choosing to spend my efforts. I have a default calendar and refer to it daily/weekly/monthly The Business has a default calendar that the team refers to daily/weekly/monthly I have a regular time in which I plan the following week & prioritize my key activities I work ON my Business for a minimum of 4 hours per week I regularly review my low value/low enjoyment tasks and consistently strive to delegate/outsource them I have time slots in my calendar for my own health and enjoyment – understanding that Life Balance is important to the productivity of my Business 2. 3. 4. 5. 6. 7. Now take you top Tasks from the above (not more than 3) and transfer them to the Time Mastery Goals below…. Time Mastery Top 3 Goals 1. (Actions required…) Priority 1 2 3 4 5 2. (Actions required…) Priority 1 2 3 4 5 3. (Actions required…) Priority 1 2 3 4 5

  3. Delivery Mastery Task Description Yes or No In Next 90 Days Progress 1. The Business has defined Customer Service Levels that all Team members are aware of and are monitored against (Menu of Services) There are documented flow charts/procedures in place to ensure every customer experience is the same We regularly survey our customers to determine how we can better serve them We have a script/process in place for greeting customers & answering the phone We consistently brainstorm as a Team ways to exceed our customers’ expectations…we focus on the WOW factor The Business analyses it’s mistakes and we take active steps to ensure the error cannot occur again by upgrading our system 2. 3. 4. 5. 6. Now take you top Tasks from the above (not more than 3) and transfer them to the Delivery Mastery Goals below…. Delivery Mastery Top 3 Goals 1. (Actions required…) Priority 1 2 3 4 5 2. (Actions required…) Priority 1 2 3 4 5 3. (Actions required…) Priority 1 2 3 4 5

  4. Niche Level Mastery Task Description Yes or No In Next 90 Days Progress 1. The Business has a meaningful Guarantee in place that is published and used in all Sales communications The Team knows what our USP (Unique Selling Point) is Our Sales strategies reflect & promote this USP 2. 3. Now take you top Tasks from the above (not more than 3) and transfer them to the Niche Level Mastery Goals below…. Niche Level Mastery Top 3 Goals 1. (Actions required…) Priority 1 2 3 4 5 2. (Actions required…) Priority 1 2 3 4 5 3. (Actions required…) Priority 1 2 3 4 5

  5. 5 Ways Numbers Niche Task Description Yes or No In Next 90 Days Progress 1. 2. I have identified my target market & market specifically to them I actively work with 3 non-competing Strategic Alliances who target the same market as I do I have a systemized referral strategy in place Each month I use a minimum of 10 different ways to generate leads in the Business The Team use sales scripts and processes that are documented The Sales Team undertakes regular sales skills training The Sales Team does regular training on our product/services The Sales Team is responsible for providing regular sales projections and is held accountable to deliver these (pipeline and % to quota) The Business has a database of clients & prospects and we contact them at lease once every 90 days with offers & information All our clients have been graded A, B, C, or D There are written strategies & procedures in place to move customers up the ladder of loyalty 12. The Sales Team have scripts & have been trained to Up-Sell or Cross-Sell 13. The Team knows the target Average $ Sale and are accountable for delivering this Now take you top Tasks from the above (not more than 3) and transfer them to the 5 Ways Numbers Niche Goals below…. 5 Ways Numbers Niche Top 3 Goals 1. (Actions required…) Priority 1 2 3 4 5 2. (Actions required…) Priority 1 2 3 4 5 3. (Actions required…) Priority 1 2 3 4 5 3. 4. 5. 6. 7. 8. 9. 10. 11.

  6. Test & Measure Niche Task Description Yes or No In Next 90 Days Progress 1. I know & record the number of Leads coming into the business, and where they come from I know & record our conversion rate from Lead to Sale I know & record the number of times a Client purchases from us a day/week/month/year I know & record our Average $ Sale I know & record our average Margin percentage rate I know & record our Acquisition Cost per client & actively work to reduce this cost by assessing & reviewing Marketing strategies I know which is my most profitable lead generation strategy & I focus my budget on this Now take you top Tasks from the above (not more than 3) and transfer them to the Test & Measure Niche Goals below…. Test & Measure Niche Top 3 Goals 2. 3. 4. 5. 6. 7. 1. (Actions required…) Priority 1 2 3 4 5 2. (Actions required…) Priority 1 2 3 4 5 3. (Actions required…) Priority 1 2 3 4 5

  7. Systems Leverage Task Description Yes or No In Next 90 Days Progress 1. 2. 3. 4. 5. The Business uses strict schedules for repetitive tasks The Business has documented & charted all work flow processes All key tasks & routines are documented in a procedures manual I have a process to track & control all updated documentation The Procedures Manual is updated regularly (at least every 90 days) – and there is a documented process to ensure this happens Now take you top Tasks from the above (not more than 3) and transfer them to the Systems Leverage Goals below…. Systems Leverage Top 3 Goals 1. (Actions required…) Priority 1 2 3 4 5 2. (Actions required…) Priority 1 2 3 4 5 3. (Actions required…) Priority 1 2 3 4 5

  8. Technology Leverage Task Description Yes or No In Next 90 Days Progress 1. I run a computer based program to track customer details for Sales & Marketing I run a computer based system for stock control, invoicing & credit control Regular off-site back-ups (minimum weekly) are taken – and these are verified at least quarterly for quality All tasks that can possibly be automated have been, & the Team is responsible for delegating more tasks to automation as appropriate I schedule regular maintenance on all key items of equipment Now take you top Tasks from the above (not more than 3) and transfer them to the Technology Leverage Goals below…. Technology Leverage Top 3 Goals 2. 3. 4. 5. 1. (Actions required…) Priority 1 2 3 4 5 2. (Actions required…) Priority 1 2 3 4 5 3. (Actions required…) Priority 1 2 3 4 5

  9. People Leverage Task Description Yes or No In Next 90 Days Progress 1. The Team member understands what their Roles & Responsibilities & Limitations are Each role has been systemized and documented Each Team member understands how their achievements will be measured, ie. Via KPIs (Key Performance Indicators) I have a system for ensuring people continuity & succession I have a plan to carry out staff appraisals every 6 months Now take you top Tasks from the above (not more than 3) and transfer them to the People Leverage Goals below…. People Leverage Top 3 Goals 2. 3. 4. 5. 1. (Actions required…) Priority 1 2 3 4 5 2. (Actions required…) Priority 1 2 3 4 5 3. (Actions required…) Priority 1 2 3 4 5

  10. Structure for Growth Task Description Yes or No In Next 90 Days Progress 1. 2. There is a strong Leader in the Team other than myself Our Culture has been identified, written down & shared with the Team There are clear and common goals that the Team is aiming for I have developed, implemented & shared the companies “Rules of the Game” Each member of the Team has their own 90 day goal plan I hold regular Team meetings which result in accountable actions with measurable outcomes (KPIs) All Team members have committed to play “Above the Line” I have a system for encouraging open communication (WIFLE) The Business has a system for rewarding performance I have an up-to-date organizational chart All Team members have a current Position Contract and have signed commitment statements Now take you top Tasks from the above (not more than 3) and transfer them to the Structure for Growth Goals below…. Structure for Growth Top 3 Goals 3. 4. 5. 6. 7. 8. 9. 10. 11. 1. (Actions required…) Priority 1 2 3 4 5 2. (Actions required…) Priority 1 2 3 4 5 3. (Actions required…) Priority 1 2 3 4 5

  11. Leadership Team Task Description Yes or No In Next 90 Days Progress 1. 2. I have a strong & clear Vision & Mission that my Team understand I consistently maintain and demonstrate the company Vision, Mission, and Culture I regularly review the individual & joint performance of my Team with them I trust my Team and allow them the responsibility to make decisions (I support risk taking) I have an organizational chart for what the Business will look like when it is finished and have shared this with the Team Now take you top Tasks from the above (not more than 3) and transfer them to the Leadership Team Goals below…. Leadership Team Top 3 Goals 3. 4. 5. 1. (Actions required…) Priority 1 2 3 4 5 2. (Actions required…) Priority 1 2 3 4 5 3. (Actions required…) Priority 1 2 3 4 5

  12. Recruitment Team Task Description Yes or No In Next 90 Days Progress 1. I have implemented & customized the recruitment system to work in my Business & use it exclusively (no more Rochambeau) I have a documented system for induction I have a systemized training program for skills I use behavioral style assessments for each Team member (DISC) I have “how-to” manuals for each task, process, procedure I have job descriptions for each position Now take you top Tasks from the above (not more than 3) and transfer them to the Recruitment Team Goals below…. Recruitment Team Top 3 Goals 2. 3. 4. 5. 6. 1. (Actions required…) Priority 1 2 3 4 5 2. (Actions required…) Priority 1 2 3 4 5 3. (Actions required…) Priority 1 2 3 4 5

  13. MY TOP GOALS Take your Priority 1 Goals from the individual pages and enter them below to give yourself a one -page overview of the Goals you want to prioritize to achieve. GOALS Start Date Planned Completion Actual Completion 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15.

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