Arizona Nutrition Network

1. Arizona Nutrition Network Adopt an Office “Have you got a Minute?” By Dolores H. Sawka, R.D.

2. Have you got a minute? OBJECTIVES: • Exploring DES Adopted Offices target audience environment • Discover 3 points to create one minute messages • Demonstrate nutrition messages for dietary behavioral change

3. Have you got a minute? Introduction • Time with DES Office participants is limited • Adopted Office audiences are spread out – use minute messages with 3 to 5 individuals at a time with short nutrition messages • One minute messages deliver memorable and useful information • Designed to change eating behaviors • Promote healthy lifestyle

4. Have you got a minute? Key Points to Minute Messages: Attention Grabber Persuasion Call to Action

5. Have you got a minute? Attention Grabber • Designed to gain interest • An intriguing question related to your props or materials • Help participant believe what you have is interesting and useful • Help develop a relationship to create a conversation concerning your message

6. Have you got a minute? Persuasion • Designed to illustrate your message • Enable participant to make a dietary change • Healthy Snacks • Fat Content • Cost savings • Smart Choices to improve health • Sustainable energy levels • Include Fact Sheets

7. Have you got a minute? Call to Action • Provides a way for participants to consider making a change in their eating behaviors • Encourage (not dictate or demand) • Participant will decide – based on your information • Next step - ASK “Would you consider…” “Do you think this would work…”

8. One Minute Messages - Example Tortilla Temptations Establish a background: corn tortillas popular in Mexico, they are lower in fat and calories. A source of fiber over white flour tortillas Objective: Identify corn tortillas are lower in fat and calories and a source of Fiber Materials: Pkg of 7” corn tortillas, and 7” white flour tortillas with nutrition facts labels from each

9. One-Minute Messages - Example Tortilla Temptations Activity: Place tortillas (one of each) on display table – begin with:

10. One-Minute Messages - Example Attention grabber: Which do you think has more fat? Did you know tortillas are a source of fiber? Which do you think has more fiber and less fat?

11. One-Minute Messages - Example Persuasion: Turn over each tortilla and have facts on fat and fiber for each. • Explain how you will save on fat grams by eating corn tortilla verses white flour tortillas and that corn tortillas also contain fiber. Corn tortilla are a great choice! • You can also explain to get more nutritional benefits from eating flour tortillas – switch to Whole Wheat and gain fiber!

12. One-Minute Messages - Example Call to Action: Would you consider eating more corn tortillas and less flour tortillas?

13. One-Minute Messages Audience Participation

14. Review One-Minute Messages • Attention Grabber: • State your question to get their attention • Persuasion: • Involve the participant by showing your prop or handing them something and have them be part of the experience (fact sheet as handout) • Call to Action: • Would you be willing… Ask for their commitment

15. Adopt an Office Experience Working with your Adopt an Office by Christine Hicks Maricopa County Department of Public Health Sharon Sifling Coconino County Health Department

16. Summary • Have you got a minutes - One Minute Messages: • Adopt an Offices environment • Create a 3-point simple dialogue Plan out your activity – gather facts • Attention Grabber • Persuasion • Call to Action • Audience participated in one-minute messages • LIA Partner Experiences - Adopted Offices

17. Have you got a minute? • Would you consider using one minute messages at your Adopted DES Office? Questions?