Italian National Programme for the Environmental Footprint

1. Italian National Programme for the Environmental Footprint Program for the environmental footprint of productive systems and models

2. The Italian Programme: The voluntary Agreement with Private Sector Context: Kyoto Protocol and EU Climate-Energy Agreement, 2008. Aim: Real test taking into account the peculiarities of the different productive sectors, based on a public-private voluntary partnership finalized at the identification and optimization of methodologies to the environmental impact of the production and consumption models. (Agreement model)

3. Legal Framework For Environmental Footprint • UNI EN ISO 14040:2006 Environmental Management - Life Cycle Assessment - Principles And Framework • UNI EN ISO 14044:2006 Environmental Management - Life Cycle Assessment - Requirements and guideline • UNI ISO/DIS 14067 Carbon footprint of products - Requirements and guidelines for quantification and communication • ISO/CD 14046 Life cycle assessment - Water footprint - Requirements and guidelines • ISO 14064-2:2006 Specification with guidance at the project level for quantification, monitoring and reporting of greenhouse gas emission reductions or removal enhancements • ISO 14025:2010 Environmental labels and declarations - Type III environmental declarations - Principles and procedures • GHG Protocol • PAS 2050

4. The companies who signed a voluntary agreement • Textile and fashion: Gucci, Gruppo Benetton, Osklen, Cucinelli • Service and Infrastructure: Autostrade per l’Italia, Aeroporti di Puglia, Autovie Venete, UniCredit, Telecom Italia, SAP Italia, Telespazio, GiPlanet, Autodromo di Modena • Vehicles: Lamborghini • Food and Beverage: Illycaffè, Carlsberg Italia, Birra Castello, San Benedetto, Pasta Mosconi • Renewal Energy: Archimede Solar Energy • Industry: Pirelli, Palazzetti Lelio, MCZ Group, Colorificio San Marco, L’Oréal • Tourism: LeFay Resort • Education: Università Cà Foscari Venezia, Università degli Studi di Roma Tor Vergata, Università della Calabria • Events: TedxRio • Municipalities: Comuni di Leni, Malfa e Santa Marina di Salina • Wine producer Principi di Porcìa, Tasca d’Almerita, Azienda Vitivinicola Planeta, Marchesi Antinori, Mastroberardino, Agricola Castello Montevibiano Vecchio, Masi Agricola, F.lli Gancia & Co., Michele Chiarlo Azienda Vitivinicola e Venica&Venica

5. Working Plan I step Carbon footprint evaluation on common goods during their cycle of life II step Follow-up on possible measures for reducing GHG emissions during the cycle of life of the goods selected III step Suggestions on possible measures for neutralizing the carbon footprint IV step Information and public communication on the results of the carbon footprint evaluation

6. Case Studies San Benedetto (beverage) Ca’ Foscari (university)   Osklen (Brazilian textile brand) Lamborghini Pirelli, Illy, Benetton Salina: Sustainable Island Sustainable Italian wines

7. San Benedetto: The “easy” bottle • The new bottle is made of • 30% recycled R-PET • The sales increased of 78% • Energy consumption -13% • •  - 30.000 t CO2eq • The Company already started to reduce its CF onsite and to enhance its commitment by cooperating with other companies on waste recycling initiatives. Carbon Footprint of the old 1 liter bottle from 2010 production: 210 gr CO2eq Carbon Footprint of the new 1liter bottle from 2011 production: 173 gr CO2eq which are neutralized and therefore carbon neutral

8. Carbon Footprint impact on the new bottle Wastetratement Inside use Production and transport of rawmaterials Transport and storageoffinalproduct Production

9. Ateneo Ca’ Foscari: Carbon management di sistemi complessi • Students and employees mobility: The survey highlighted the critical point of GHG emissions. The survey attended by 788 Italian students (about 4%), 1000/1086 international students, 354 employees (about 31%) • The CO2 calculator: To encourage students and staff to reduce their carbon emissions. In the first month (Sep 2012) over 400 completed questionnaires • Guidelines: Development of Carbon Management methodology for Italian universities • Dissemination of know-how: Launch of the Master in Management of Sustainability and Carbon Footprint

10. Traces: The Italian-Brazilian Project • Traces is an innovative project on carbonfootprint survey and socialenvironmentalimpacts in the fashion industry. The purpose was to provide sustainable models, improve social initiatives and to evaluate GHG emissions, as well as to identify possible mitigation measures to minimize the environmental impact. • Life Cycle Assessment of 6 Osklen products: Pirarucu bag, Organic Silk Sneakers, Recycled cotton bag, Recycled cotton shoes, Organic cotton T-shirt, Jute bag

11. Osklen: The Italian-Brazilian Project Traces Organic cotton t-shirt GHG emissions 4,1 Kg CO2eq Pirarucu leather bag Recycled cotton shoes Recycled cotton and PET backpack Organic cotton t-shirt Jute bag Organic silk Tennis shoes

12. Strategy for the environment in the automotive industry Product efficiency • Lamborghini is the first in Italy to sign an agreement • on the environmental footprint in the automotive industry • Analysis and accounting of CO2 emissions (carbon footprint) for the construction of the monocoque and parts made by carbon fibre, in order to reduce and/or neutralize them • Management system for the reduction of emissions, specifically for the design, development and production of luxury cars • Optimum weight / power • Weight reduction • Lightweight materials in carbon fiber Aventador LP 700-4: 20% CO2vs previous model

13. Beyond Italy: Illy, Pirelli, Benetton • Pirelli:Ongoing analysis of the environmental impact of the cinturato P7, product into the plants of Settimo Torinese (Italy) and Campinas (Brazil) • Illy: Ongoing carbon footprint calculation of two coffee boxes (250 and 125 grams) for pods (ESE) and capsules of iperespresso. Planned evaluation of the socio-environmental impact of coffee's plantations in Brazil and in other countries where Illy buys • Benetton: Ongoing carbon footprint calculation of two "child" products (t-shirts and polo shirts) and an energetic efficiency project that will be realized in the factory of Monastir (Tunisia), in cooperation with the project "Prosol” supporting the solar thermal trade in Tunisia Rolling resistance Dry braking Noise Mileage Wet braking Handling Pirelli reference Cinturato P7

14. Model for a sustainable island: Salina – Eolie’s island • Analysis, reduction and neutralization of the environmental impact of the island: • Ongoing Baseline Emission Inventory for the years 2010 – 2011 • Agreement for theCarbon footprint of the island • Pact of Islands (SEAPI) – Leni, Santa Marina Salina, Malfa, Lipari, Lampedusa e Linosa, Favignana, Pantelleria, Ustica Municipalities Malfa Leni Santa Marina

15. Sustainable Italian wine Factory 1 – Productive cycle • Identification of indicators: the project involves nine Italian companies. A new methodology has been developed and four sustainability indicators have been identified: carbon footprint, water footprint, vineyard agronomic evaluation index and socio-economic index for the landscape • Experimentation: Ongoing the calculation of carbon footprint and water footprint for 5 wineries e 9 wines Product 1 – Emissions for a bottle • Sustainable label: the results will be contained in a certified environmental label, which will be presented at Vinitaly 2013

16. Contact Task Force for the environmental footprint of productive systems and models Ministerial technical secretariat Italian Ministry for the Environment Land and Sea 44, Via Cristoforo Colombo 00147 – Rome Phone: (+39) 0657221 www.minambiente.it carbonfootprint@pec.minambiente.it ianna.roberta@minambiente.it