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E-Z Menu Interactive . Presentation By Team: Team Name. E-Z Menu Interactive . LOGO . Introduction . get audience interest connect with audience to highlight commonalities pitch. BY: Cat . Mission Statement.
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E-Z Menu Interactive Presentation By Team: Team Name
E-Z Menu Interactive LOGO
Introduction get audience interestconnect with audience to highlight commonalitiespitch BY: Cat
Mission Statement E-Z Interactive is dedicated to providing an enhanced dining experience through the use of innovative technology while improving our customers' business operations.
Product Introduction introduce two tiersintroduce software BY:
MARKETING ANALYSIS US Market UK Market
U.S. Market places to be marketed todemographicstarget market/ restaurantslimitations BY: Mike
U.K. Market • GDP Purchasing Power Parity 7th in the world 2.149 Trillion (CIA, 2010) • Internet Users – ca 49 million – 7th in the world (Total population ca 61 million) • Internet Host – 11th in the world ca 10 million (Infrastructure exists) BY: Amalia
United Kingdom, London • Fast growing economy • Leading trading power and financial center • 90 % of total population live in Urban areas • Technology savvy • 70% of UK has access to Internet • Social networking is on the rise • Few social differences • Low context culture • Future oriented and competitive
Potential Customers • Gondola Group • More than 580 restaurants • Pizza Express, ASK, and Zizzi • The Restaurant Group • Annual revenue grew $ 38.1 million in last 3 years • More than 350 locations • Frankie & Benny’s , Chiquito, Bluebeckers, and Brunning & Price http://contentadmin.livebookings.com/dynamaster/image_archive/original/820c097dbb15d17168b91ee5c9c4dcc6.jpg
Potential Customers • Prezzo • Annual Revenue grew 18.2 millions in last 3 years • More than 130 restaurants in UK • Chimichanga, Jonathan’s, and The Ultimate Burger • Whitbread • One of UK's leading hospitality and leisure groups • Owns Premmier Inn (more than 570 locations) Beefeater, Table Table, Taybarns, Brewers Fayre restaurant chains http://www.fluidnetwork.co.uk/gfx/venues/19769/photo001.jpg
Reference List • Center Intelligence Agency. (2010, April 7). Europe United Kingdom. The World Fact Book. Retrieved April 13, 2010 from https://www.cia.gov/library/publications/the-world-factbook/geos/uk.html • Hoover’s database… • Pictures: • Pizza restaurant view. Retrieved April 5, 2010 from http://contentadmin.livebookings.com/dynamaster/image_archive/original/820c097dbb15d17168b91ee5c9c4dcc6.jpg • Prezzo restaurant view. Retrieved April 5, 2010 from http://www.fluidnetwork.co.uk/gfx/venues/19769/photo001.jpg
Competitor Analysis What’s Out There? Current products and concepts that relate to EZMenu
IDS Menus BY: IAN http://www.idsmenus.com/digitalexamples_qsr.php Ian
IDS Menus • Sells “Digital Menu Board Systems” • Pros • Central control • Prices updated • Cons • Not portable • Designed for one location http://www.idsmenus.com/index.php Ian
Business Plus Accounting RapidServer http://www.businessoftware.com/ipaq.asp Ian
Business Plus Accounting RapidServer • “Increase the speed of service” • “Increase the accuracy of sales” • “Improve the quality of transactions” • “Decrease time sending orders to your cooks” http://www.businessoftware.com/ipaq.asp Ian
Aygness http://www.ubergizmo.com/15/archives/2009/06/aygness_digital_menu_card.html Ian
Aygness • “…conceptual digital menu card…” • Multiple languages • Images of menu items • “…direct order placement to the kitchen…” • Entertainment news while waiting http://www.ubergizmo.com/15/archives/2009/06/aygness_digital_menu_card.html Ian Luria
SWOT ANALYSIS Strengths & WEAKNESSES Threats & Opportunities
Strengths • dynamic media tool for branding, promotional activities and special offers for customers. • system operates through a network which connects customer tables to a centralized management station • Easy marketing opportunities by reaching only targeted audience through blogs, social networks, blogs http://www.news.com.au/travel/restaurants-try-e-menus-e-waiters/story-e6frfqh9-1111115666025 BY: Fredricke
Strengths (Internal) Benefits to Restaurants Benefits to Diners • save money for printing new menus • 30% increase revenue per patron • increase in new and repeat customers * • changes to menus easily uploaded within seconds collectively • cut out middleman by sending orders directly to bar and kitchen • proves to be environmentally friendly by reducing paper waste • Customer surveys for instant CRM • be interactive with your meal and kitchen • lets then create their “own” dish and preview items • create your own dining experience • review nutritional information • stay in touch with favorite restaurants to get new information about promotions, new additions to the menu, etc.
Weaknesses (Internal) • Too innovative for restaurants; industry not ready to conform to digitized menus • Customers unfamiliar with technology and may scare them off- possible revenue loss repairs, maintenance more expensive than paper • Repairs can be pricy and tablets can be expensive to replace • Implementation & Installation phase longer than paper • Training of staff necessary to • Menus have to be re-charged at end of day, however, they last up to 24 hours and longer.* *http://www.freshpatents.com/System-and-method-for-restaurant-electronic-menu-dt20060420ptan20060085265.php
Opportunities • Mostly untapped markets • Opportunity to grab majority of market share • Contracts with large chain restaurants • Mergers with other electronic companies • Create needs for complimentary products BY: Chris
Threats • Current competitors • Emerging competitors • Substitute products • Advancing technology • Knock off products
Payback Schedule and ROI Rate • Unit Sold Projections • Income Statement - 5 year Projection Investment Analysis
Investment Analysis BY: Sylvia
Investment Analysis ROI = 11%
Closing Closing statements / conclusion More Information can be obtained on our website under Investment Opportunities. Contact Info: investor@ezmenu.com BY: Cat