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Out

Out. Alex Pouschine , Henrique de Freitas , Brian Fulginiti, Proma Banerjee, and Britt Colcolough. The Princeton Social Scene. Pregames – the social event that begins the night Eating Clubs – the location of the main party scene

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Out

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  1. Out Alex Pouschine, Henrique de Freitas, Brian Fulginiti, Proma Banerjee, and Britt Colcolough

  2. The Princeton Social Scene • Pregames – the social event that begins the night • Eating Clubs – the location of the main party scene • Postgames – a way to keep the night going after the eating clubs close down

  3. The Problem How can you find out where your friends are going out to in a quick and easy manner? • The typical way of finding out a friend’s plan for the night is to call, text, or message them • When considering all of the friends who you wish to contact on any given night, this method can be very time-consuming • This is a tedious, inefficient, and unnecessary process that we seek to eliminate

  4. The Solution • Out • A website designed to allow its users to easily identify which of their friends are going out on a particular night, and to where they are going out • Designed specifically for Princeton University students, and is therefore attuned to the Princeton social scene of pregames, eating clubs, and postgames • Users will be able to share their own plans and see their friends’ plans for the entirety of a night out • This will fill the unique need posed by the problems discussed in the previous slide

  5. Competitors • Text Messaging • Requires individual communication • Many people do not always respond or do not respond in a timely manner • Facebook Messaging • Similar problems as those faced by text messaging • Facebook Events • Takes too long to set up events and invite friends to them • A very tedious process to do every time you wish to go out • In short, all of these methods are cumbersome and unnecessarily time-consuming

  6. The Inherent Value of Out • Exceedingly convenient • One-stop shop for all the information you need about your friends’ nights out • Also allows you to share your own plans with your friends • Privacy - Uses friend requests so only your close friends can see your plans • And you may only request friends if you know their NetID, which will help keep out “creepy” outsiders

  7. How Out Will Make Money • Keep the business model similar to Facebook’s • No subscription fee • Fund development off of advertising once Out begins to grow • Start locally • Target companies such as Wawa, Hoagie Haven, Varsity Liquors, Joe Canal’s, or any other companies that gain business from people going out • We can also leave space for the University to give messages promoting safe drinking on big nights out • Potentially expand the breadth of advertising once Out becomes big enough to take on a larger set of users (e.g. people in NYC) • Many companies/organizations in the entertainment industry would want to advertise on something like Out • For example, any clubs, any alcoholic drink producers (beer companies, etc.), dial-a-cab services, party planners, Rent The Runway (a website/app that allows you to rent fancy going out clothes), and more.

  8. Looking Forward • In addition to the revenue raising plans described previously, we also plan to add to the functionality of Out in the future • We will add an Instant Messaging service so that friends can let other friends know if their plans have spontaneously changed • Therefore, the friend will be notified that he or she should check back in with Out to see how plans have been updated • Allowing for friends to be placed into different groups • Then, we can also add privacy setting to certain lists of friends, which will only allow selected people to see certain plans

  9. Make Your Own Account • To see how Out works and how easy it is to use, visit the site and create your own account • http://apouschi.mycpanel.princeton.edu/Project/splashPage.html

  10. Thank you For Listening and We Hope You Enjoy Using Out! • Questions?

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