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Learn how to promote attendee engagement and improve educational programs at ASHRM 2018 using emerging technologies such as the mobile app, interactive devices, virtual meetings, and virtual reality. Discover how technology can elevate your conference registration process and create a more engaging and interactive experience for attendees.
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Promoting Attendee Experience Using Emerging Technologies Dan Hickey, Strategic Consultant, DelCor Patrick Murray, Senior Specialist Marketing & Communications, AHA Blake Batterson, Executive Producer, B&B Business Media Productions Jim Gibson, Strategic Consultant, Technology Solutions, DelCor
ASHRM 2018 Mobile AppBuilt on DoubleDutch • Social Features • Social Feed • Community Channels • Instant Messaging • Leaderboards • Other Features • Session Schedule • Speaker and Vendor Info • Live Polling • Contests • Meeting Scheduling
Improving Educational Programs UsingAudience Interactivity • Interactive Devices - 2 way dynamic participation • Virtual Meetings - livestreaming • Virtual Reality - VR & augmented reality
Interactivity • From polling to full blown hardware & software solutions • Live engagement between audience and speaker - ensure that everyone is contributing and sharing their views • Q&A • Gamification/Trivia • Branding & Sponsorship • Data collection (impact measurement) – built-in analytics improves live meeting experience
Virtual Meetings • Increased audience engagement – educates users and boosts your brand. Encourages social media chatter • Webcast (larger audience, high quality) vervus web conference (smaller audience with traditional web conference tools) • Video on demand (VOD) & educational learning i.e. CAE credits • Money stream – great sponsorship opportunities and cash flow for associations • So many platforms…so little time – there’s a huge variety of platforms to meet your streaming needs
Virtual Reality & Augmented Reality • VR – the world you’re standing in is replaced with a virtual one • AR – your view is “augmented/changed” with additional graphics, etc. • Extremely engaging and educational • Product demos, facility tours, sales/marketing, virtual scavenger hunts • Trade shows, training, marketing mailers
Technology & Conference Registration • Registration/technology hints • Registration software • Online registration • Beacon technology • Facial recognition • Targeted registration campaigns
Contact Info Jim Gibson jgibson@delcor.com Blake Batterson blake@corporateeventpro.com Patrick Murray pmurray@aha.org