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Supporter Conference Seminar 2010. Understanding THE IMPACTS OF FAIRTRADE for producers. Outline of Seminar. Fairtrade’s vision and mission Importance of assessing Fairtrade’s impacts Evidence of impacts of Fairtrade Eustace Vitalis from WINFA. Our Vision: .
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Supporter Conference Seminar 2010 Understanding THE IMPACTS OF FAIRTRADE for producers
Outline of Seminar • Fairtrade’svision and mission • Importance of assessing Fairtrade’s impacts • Evidence of impacts of Fairtrade • Eustace Vitalis from WINFA
Our Vision: “A world in which all producers can enjoy secure and sustainable livelihoods, fulfil their potential and decide on their future”.
Our Mission: “to connect consumers and disadvantaged producers through a label which guarantees fairer trade conditions, thus providing more capacity for disadvantaged producers to combat poverty by themselves, strengthen their position and take more control over their future”.
Importance of impact research • Why? • Captures independent evidence of positive impacts and areas for improvement • EXTERNAL awareness raising and INTERNAL improvements • How? • Independent research institutions • Participatory • In depth interviews, focus groups, analysis
Evidence of Fairtrade’s Impacts AN OVERVIEW... • 746 producer organisations in 58 developing countries • FT certified products sold in over 70 countries • Global sales £2.5 billion (2008) • £38 million in FT Premiums (2008)
Quick brainstorm session... What do YOU think the main impacts of Fairtrade are for producers and workers?
Some of the challenges… • Limited Fairtrade sales • More organisational support needed • Meeting Fairtrade standards/certification costs • Need more independent worker representation • Rising costs of inputs and production • Fairtrade awareness
Reflections on Fairtrade’s impacts for banana producers in the Windward Islands from Mr Eustace Vitalis, WINFA…