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Bellringer. Organic Farming Freedom Farm. EXPLAIN IN COMPLETE SENTENCES WHAT ARE ORGANIC VS NONORGANIC FARMING METHODS. Mission statement. Goal: To build a viable organic farm business in ten years.
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Organic FarmingFreedom Farm EXPLAIN IN COMPLETE SENTENCES WHAT AREORGANIC VS NONORGANIC FARMING METHODS
Mission statement Goal: To build a viable organic farm business in ten years. • To establish the first three years of organic farming practice while selling on the conventional market until OCIA certification. • To have all land in organic production within four years and sell on the organic market by the fourth year.
Mission statement • To increase cash flow over the next seven years through organic practice while selling on the organic market. • To replace and improve farm power machinery in ten years. • To maintain soil fertility while maintaining yield productivity and year to year stability.
Outline… • Industry overview • Operations • Human Resources • Marketing • Financial • Feasibility Analysis
Industry Overview • $20 billion US • Majority of industry - Europe, USA and Japan • Increasing health and environmental concerns • Aggressive promotion • Supportive government policies
Canada... • $1 billion in annual sales • Annual growth of 20% per year • Predicted increase of 5 to 10% of global market by 2010 • Net exporter of bulk organic grains and oilseeds • Significant production of raw products - 80% store products imported from USA
Saskatchewan... • Over 1000 certified producers • 70% of western Canada producers • $30 million industry • 30 organic processors • flour, flax oil, oatmeal, bread, cereal
About Kipling: • LLD – SE 5-8-3 W2 • Precipitation (427mm) • Temperature (GDD) 1600 > 5 C • Soil Classification Black soil • Frost Free Days 120 KIPLING
Kipling cont’d • Southeast transportation committee • Transportation: Near Trans Canada Highway # 1
OCIA Organic Crop Improvement association 3 years to get organic certification Crop rotation & tillage for weed control, fertility DIVERSITY Seed, fertilizer and variable machinery costs Are the highest yearly inputs Challenges – rotation choice
1 Oat+A Alfalfa Fallow Flax Barley Pea Wheat 2 Canola Fallow C/flax Barley Pea Wheat Oat+A 3 Flax Flax Barley Pea Wheat Oat+A A 4 Flax Canola Pea Wheat Oat+A A Fallow 5 Wheat Pea Wheat Oat+A A Fallow C/flax 6 Pea Wheat Oat+A A Fallow C/flax Barley 7 Wheat Oat+A A Fallow C/flax Barley Pea Rotation order Block 1 2 3 4 5 6 7 Year
Human Resources • Sole Proprietorship • Owner/Operator • farm equipment and mechanical expertise • proven interest in organic food production • management/decision making skills • bookkeeping - overseeing paperwork - accreditation Salary: $40,000 in year 1, increasing to $50,000 by year 10
Human Resources cont.. • Position #2 - Seasonal Labor (seeding-harvest) • knowledge of farm equipment • mechanical knowledge Wages: $9.52/hour
Product/Service Features • Product within OCIA regulations • Certified “organic” • “Beneficial Products” • Serving the buyers needs
Competition • Over 1000 certified producers in Sask. • Beneficial globally? • Detrimental locally? • Competition minimal due to infancy of industry
Distribution/Pricing • “Price Taker” • price depends on world markets and demand • price dependent on quality and volume • research different buyers frequently • Distribution cost responsibility of buyer
Strengths • Educated farmer/businessman • Knowledgeable hired help • Production diversity • Producing a “Healthy product” • Location- soil, climate, moisture
Weaknesses • Marketing • getting the best price at the right time • “Price Taker” • Marketing unfinished product • Starting from scratch • inexperience in the agriculture industry • cost: significant capital needed • Limited database on production practices and outcomes
Opportunities • Organic industry 15-25%/year • Emerging markets – Australia, New Zealand • Organic processors expanding • Premiums for production • OCIA most recognized – high visibility products • Low land cost and pest populations in Saskatchewan • Health and environmental problems related to pesticides decreased
Threats • Infancy of the industry • Expansion of producers in Sask. - Opportunity? • Government regulation • Transportation (exporting - union strikes) • GMO crops (canola, wheat, etc.) • At the mercy of nature • Mining of the soil- minimal nutrient amendment • Lack of global quality standardization • NOP - National Organic Program
Processors/Customers • Popowich Milling, Yorkton • Oat processing (oatmeal, flour, etc) • Bioriginal Food & Science Corp, Melville • edible oils and flax seed • CSP Foods - bakery mixes • Proven Organics, Gravelbourg • whole and split peas, flax and hulled barley
Customers – Summary • Grower controls decision to sell • Expect competition from other growers, prefer broad base of supply • QUALITY – and price • Market is growing, buyers have sourcing problems
IRR and NPV Base Case Without 2% growth in price:
HOMEWORK DESCRIBE ALL ASPECTS OF THE FARMING PLANNING