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HORTICULTURE AND STARTING MATERIALS policy letter horticulture

HORTICULTURE AND STARTING MATERIALS policy letter horticulture. André Nieuwenhuijse Senior officer horticulture. Some press releases in October. Greenhouse vegetables in Holland still of an acceptable quality Spectacular increase in number of greenhouses in Almeria

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HORTICULTURE AND STARTING MATERIALS policy letter horticulture

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  1. HORTICULTURE AND STARTING MATERIALSpolicy letter horticulture André Nieuwenhuijse Senior officer horticulture

  2. Some press releases in October • Greenhouse vegetables in Holland still of an acceptable quality • Spectacular increase in number of greenhouses in Almeria • Sweet peppers in Almeria are barely profitable • Positive atmosphere on fruit attraction Madrid • Large cooperative concentration for a more competitive export • Holland season under increasing pressure, due to Spanish horticulture • Despite severe competition, Spanish horticulture makes progress in Europe. Ministry of Economic Affairs

  3. Dutch Horticulture and Starting Materials • World player • producing seeds and seed potatoes, fruits and vegetables, flowers and plants, bulbs and ornamental trees • responsible in 2012 for 37% of the agricultural production = 7,9 billion Euros. • and an export of almost 20 billion Euros in 2012 (contribution to the surplus of Dutch trade balance = 20%). • Contributes to sustainable solutions - food security and safety, water, energy, health and well being and a green environment. Ministry of Economic Affairs

  4. The Golden Triangle Industry Research institutes Government Ministry of Economic Affairs The cooperation of production, trade, (seed) industry, supply, breeding and research, the government, banks in The Golden Triangle

  5. ENTERPRISE POLICY Ambition – The Netherlands should be the location: • Where enterprises can grow and innovate • Where knowledge flows • Where sustainable solutions are being developed How? By generic policies – fiscal policy, less regulation, education And by the focus on our strengths: 10 top sectors More scope for businesses Ministry of Economic Affairs

  6. High tech Life Sciences Agri&Food Companies Logistics ENTERPRISE POLICY Water Creative Industry Energy Science & Education Government Chemicals Horticulture

  7. Policy Letter Horticulture 3 Tasks to strengthen the perspective of Dutch Horticulture: • Internationalisation and cooperating value chains • Sustainability of the production (in the whole production chain) • Spatial restructuring of greenhouse horticulture Ministry of Economic Affairs

  8. Internationalisation and cooperating value chains • International competition • Developing new business models with distinctive products Ministry of Economic Affairs

  9. Internationalisation and cooperating value chains • Support from the government: • Program on innovation • Reform of single Common Market Organization (sCMO) fruits and vegetables. • PO's and BO's in the CAP. The Dutch export position in Germany Ministry of Economic Affairs

  10. Sustainability of the production • Less emission of plant protection products and fertilizer to the environment • Reduction of the use of (fossil) energy. Support from the government: • Guarantee on market introduction of innovations • Update of programs like ‘Greenhouse as a source of energy’ • energy saving in greenhouses • use of geothermal energy Ministry of Economic Affairs

  11. ENERGY SAVING – INTEGRAL APPROACH • One integral approach with 7 strategies and goals for 2020 ENERGY SAVING SUSTAINABLE ENERGY SOURCES EFFICIENT USE OF FOSSIL ENERGY CO2 BETTER ELECTRICITY BETTER CO₂ CULTIVATION STRATEGY LIGHT GEOTHERMAL ENERGY BIO FUELS SOLAR ENERGY Ministry of Economic Affairs

  12. Concluding remarks Perspective for Dutch Horticulture • Internationalization • Cooperating value chains • Sustainability in the whole chain • Market renewal and new business models Especially working together.... Thank you for your attention... Ministry of Economic Affairs

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