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From Ancient Greeks to Modern Geeks: The Art of Storytelling

From Ancient Greeks to Modern Geeks: The Art of Storytelling. Mary Smaragdis August 17, 2011. The Challenge The Action The Result. Craft the Story Memorable, Engaging, Actionable. Be Clear Be Concise Set Context. The Art of Good Storytelling. Every Successful Rollout….

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From Ancient Greeks to Modern Geeks: The Art of Storytelling

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  1. From Ancient Greeks to Modern Geeks: The Art of Storytelling Mary Smaragdis August 17, 2011

  2. The Challenge The Action The Result Craft the Story Memorable, Engaging, Actionable

  3. Be Clear Be Concise Set Context The Art of Good Storytelling

  4. Every Successful Rollout… … has a good story … has a good team Personify the Story Elevating Profiles of the Teams

  5. Drive AdoptionPutting Existing Channels to Work

  6. Engage stakeholders as they… … express identity … establish affinity … create community Create RipplesBuilding Communities in Social Spaces

  7. Create Ripples Drive Adoption Personify the Story Craft the Story

  8. Thank You! Mary Smaragdis smaragdi@yahoo-inc.com

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