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Executive Overview March 2011

SAP NETWEAVER MASTER DATA MANAGEMENT RAPID DEPLOYMENT SOLUTION FOR CUSTOMER DATA INTEGRATION A Solution Delivered Quickly and Affordably. Executive Overview March 2011. We Are Here to Discuss. Benefits and Value Proposition Scope & Deliverables What is the Rapid Deployment Solution

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Executive Overview March 2011

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  1. SAP NETWEAVER MASTER DATA MANAGEMENT RAPID DEPLOYMENT SOLUTION FOR CUSTOMER DATA INTEGRATION A Solution Delivered Quickly and Affordably Executive Overview March 2011

  2. We Are Here to Discuss Benefits and Value Proposition Scope & Deliverables What is the Rapid Deployment Solution Customer References

  3. The Impact of Customer Data Challenges Reduced Sales Effectiveness • High Marketing Costs Suboptimal Customer Service Unreliable analysis Lack of consolidated view of customer data across all channels Cross-selling and up-selling are limited Inaccurate or duplicate customer attributes leads to higher campaign costs and lower effectiveness Lack of complete and accurate view of customer profile limits customer services Customer retention efforts can be hampered by lack of strategic view Lack of consistent customer data impedes reliable analysis and reporting, which hinders decision making

  4. What is Customer Data Integration? Jane Peters Smith Analysis 4418 North St. Chicago, IL 60610 • Process of consolidating and managing customer data from all available sources • Create a golden customer master data record • Enables all relevant departments in the company have constant access to the most up-to-date and complete view of customer data available Jane Peters Jane Smith 4418 N. Str. Chicago, IL 60611 North Street Chicago, IL 60600

  5. What are the Benefits of Customer Data Integration? • Higher customer retention and satisfaction with improved customer service due to complete and accurate view of customer relationship • Increased sales through ability to cross-sell and up-sell based on customer’s profile • Reduced marketing costs with more accurate customer data, less duplication, and greater personalization • Improved insight through accuracy and reliability of all customer data-related analyses • Supports data governance initiatives with predefined or customizable workflows across applications • 360° view of customers and customer interactions

  6. What‘s in SAP NetWeaver Master Data Management rapid-deployment solution? A COMPELLING MASTER DATA MANAGEMENT SOLUTION DELIVERED QUICKLY AND AFFORDABLY • FoundationandScope Items including: • Customer Data Consolidation Scenario • Collaborative Customer Data CorrectionProcess • Global Duplicate Check against Central Customer Hub

  7. Preconfigured software and services enabling rapid deployment SAP brings together software and services in a new offering that gives you essential MDM functionality quickly and affordably SAP Software • Preconfigured software to eliminate the guesswork • Rapid deliver in as little 8 weeks, using SAP consulting • An affordable, fixed priced solution • Limited scope to jump start • A clear path to your full Customer Data Integration vision SAP Predefined Services Pre-Configured Content Enablement Content . SAP Rapid Deployment Solutions

  8. reduced implementation costs and time allows for easy and quick extension of the IT solution landscape along new business requirements simplify multi vendor complexity in heterogeneous system landscapes adopting integrated SAP solutions designed to start small addressing the immediate issues while allowing for later growth along increasing business requirements When to consider thisIT as catalyst for business value Major use cases - „Just add NetWeaver MDM…“ New installations Enhancing existing solutions Simplifying existing landscapes

  9. Key Takeaways Compelling solution for customer data integration project success 1 Fast to deploy 2 Attractively priced 3

  10. Further information…. www.service.sap.com/rds-cdi è www.sap.com/rds SAP Software è SAP Predefined Services www.saprapiddeploymentsolutions.com Pre- Configured Content è Enablement Content SAP Rapid Deployment Solutions

  11. Questions

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