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Blended Course Delivery. The Best of Two Teaching Methods Designed to Provide Students A 2020 Learning Environment . Blended Really Works. Implemented 2 sections of MKT450 Spring 2010 1 in-class meeting per week Lecture, Activities, Student Presentations and Major Exams
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Blended Course Delivery The Best of Two Teaching Methods Designed to Provide Students A 2020 Learning Environment
BlendedReally Works • Implemented 2 sections of MKT450 Spring 2010 • 1 in-class meeting per week • Lecture, Activities, Student Presentations and Major Exams • Personal relationship with faculty • 1 hour or more on-line material per week • E-textbook with 14 episodes • http://www.operationsscmn.org/demo/ • BB Quizzes, Discussion Board, Readings and Grades • Student feedback was positive • Adjusted fall 2010 implementation accordingly
InnovationCreates Value • Potential Faculty Efficiency • Up to 6 classes per faculty per semester • Overload pay 1.45x vs. 2x for two faculty • Potential New Revenue Stream • $59 per student e-textbook fee • Market could include other universities • Leading Edge Pedagogical Delivery • Re-engineered general education courses • Integrated online plot with clear PA message for each year • Utilize existing classroom infrastructure w/reduced demand • Assessment built-in
DevelopmentResources Required • Approximately 15 GenEd Courses • Integrated content and script • On-line professor/actor • Supplemental readings, videos, graphics, animation, etc. • FCTL • Instructional design • Course development tools • Facilitate assessment • Manage the development process • Faculty Change Agent • Begin 2011 and complete by 2015