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Management Information Systems Information Technology Concepts. Electronic Commerce. Electronic Commerce (E-commerce) Refers to a business transaction that uses network access, computer-based systems, and a Web browser interface. Buying & selling on the internet.
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Management Information Systems Information Technology Concepts
Electronic Commerce • Electronic Commerce (E-commerce) • Refers to a business transaction that uses network access, computer-based systems, and a Web browser interface. • Buying & selling on the internet. • Ecommerce involves multiple transactions or transfer of payment information across a secure internet connection in exchange of goods & services. • Ecommerce is the process of buying and selling, transferring or exchanging products, services and/or information via computer networks including the internet.
Electronic Commerce • Business-to-consumer (B2C) Refers to transactions between a business and the final consumer of the product. • Business-to-business (B2B) Refers to transactions between businesses in which neither one is the final consumer.
C2C (Consumer-to-Consumer)There are many sites offering free classifieds, auctions, and forums where individuals can buy and sell. eBay's auction service is a great example of where person-to-person transactions take place everyday since 1995.
Electronic Commerce • Electronic Government (E-Gov) Refers to transactions between a government agency and typically a citizen.
Practical Examples B2B (e markets): • www.alibaba.com • www.tradekey.com B2C (e shops): • www.amazon.com • www.symbios.pk
Practical Examples C2C (e auctions): • www.ebay.com • www.hafeezcentre.pk • www.olx.com.pk G2C (e gov): • www.nadra.gov.pk • www.wapda.gov.pk
Electronic Commerce • Main Benefits to Firms: • Improved customer service before, during, and after the sale • Improved relationships with suppliers and the financial community • Increased economic return on stockholder and owner investments • Main Constraints to Firms: • High costs • Security concerns • Immature or unavailable software
The Next Step for E-commerce • Mobile commerce (m-commerce) is the use of cell phones and personal digital assistants (PDAs) to engage in wireless e-commerce. • Third generation (3G) telecommunications is data-capable wireless technologies.
Virtual vs. Hybrid Sales • Virtual sales are those made by a firm that does not operate a physical storefront. • Customer can’t enter and purchase the product. • Example: www.shophive.com • Hybrid sales occur when firms have both a physical storefront and a Web site where customers can purchase products. • Example: www.nirala.com
Virtual Sales Challenges • Provide necessary product information without overwhelming the customer. • Communicating image files from the Web site to the customer’s computer can take time. • Payment over the Internet has suffered bad press–credit card fraud.
Hybrid Sales • Most firms had storefronts before sales over the Internet were possible. • Both a physical storefront and the Internet are necessary to their business plans. • Stores act as showcases for products. • Customers enjoy convenience of shopping over the Web. • B2C sales means less inventory at its store; more sales floor space.