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State Workers: The Next Generation. Tracey Hightower March 2010. Purpose. Increase awareness around the concept of generational diversity. Increase awareness of possible sticking points with members and in the workplace for all generations of state workers.
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State Workers: The Next Generation Tracey HightowerMarch 2010
Purpose • Increase awareness around the concept of generational diversity. • Increase awareness of possible sticking points with members and in the workplace for all generations of state workers. • Increase awareness around what role Local 1000 will play.
How will we… • Relate to the new state workforce? • Attract new members from this workforce? • Recruit new members from this workforce?
Influential factors at work • Gender • Cultural • Class • Religious • GENERATIONAL
What generation are you? Traditionalists (1922 - 1943) Baby Boomers (1944 - 1960) Gen Xers (1961 - 1980) Millennials (1981 - 2000)
Generations Quiz True or False Nearly 50% of Local 1000 members are 50 years old or older.
Generations Quiz True
Generations Quiz True or False About 42% of Local 1000 members are Gen Xers.
Generations Quiz True
Generations Quiz True or False Less than 9% of Local 1000 members are Millenials.
Generations Quiz True
Generational differences can cause… • Communications snafus • Clashes around issues of fairness • Differences in work ethic
How will we… • Relate to the new state workforce? • Attract new members from this workforce? • Recruit a new members from this workforce?
Career Goals Traditionalists “Build a legacy” Baby Boomers “Build a stellar career” Gen Xers “Build a portable career” Millennials “Build parallel careers” Adapted from: When Generations Collide
Job Changes Traditionalists “Job changing carries a stigma.” Baby Boomers “Job changing puts you behind.” Gen Xers “Job changing is necessary.” Millennials “Job changing is part of my normal routine.” Adapted from: When Generations Collide
Facts U.S. Dept of Labor Estimates • Millenials will have 10-14 jobs by the time they are 38. • 1 in 4 workers have been with their employer less than a year. • 1 in 2 workers have been with their employer less than 5 years.
Job/Life Balance Traditionalist “Balance? What balance? I’m here to work.” Baby Boomers “Workaholics: work now balance later.” Gen Xers “Give me balance now, not when I’m sixty-five.” Millennials “Work isn’t everything; I need flexibility so I can balance all my activities.” Adapted from: When Generations Collide
How will we… • Relate to the new state workforce? • Attract new members from this workforce? • Recruit new members from this workforce?
Xers and Millenials • See themselves as part of the global economy. • Will want to work in a global environment. • Are graduating from college trained to succeed through group collaboration. • Will seek out collaborative positive environments. • Will not perform well - or want to work - in bureaucracy or reactive organizations. • Will want to work in an environment where learning and work/life balance are priorities.
Facts New technologies and social media are altering the media landscape. The changes are affecting the way people behave. ------ For example: More than 50% of 21 year olds have created content on the web.
Some other questions • How might we change our organizing strategies to recruit and retain Gen Xers and Millenials as union members? • How might we use new media to retain and recruit the next generation? • What do we need in place so that our stewards can help with the inevitable generational transitions?
Some other questions • What do we need to have in place so we can help state workers come up to speed quickly and receive continual professional development and training, and training using new media technologies like Webinars and social networking skills, etc…, if necessary? • Should we encourage the state to change recruitment language and protocols to meet the needs of the new generations?
How will we adapt? “We are living in a knowledge-based economy that requires a highly skilled, educated, flexible workforce. It requires workers who continually upgrade their skills over the course of their careers, so they can adapt and evolve with changing industries.” Former U.S. Secretary of Labor Elaine L. Chao, Workforce Innovations, 2005