MAJ Karen Fauber - DeCA Dietitian

1. MAJ Karen Fauber - DeCA Dietitian Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

2. Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

3. Field Public Affairs Rick Brink – DeCA East Nancy O’Nell – DeCA West Gerri Young – DeCA Europe • Direct store assistance • Local media queries • Targeted worldwide media queries • Europe, Far East unique audiences • Targeted trade media queries • Grand openings and ceremonies • Liaison between stores & marketing/communications • Supports region leadership Front Line Field Support Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

4. Communications VISION Magazine, DeCA Update, Internal News Releases, External News Releases, Leadership Challenge, Holiday Messages, Director’s Video Series, Video Productions, Executive Interviews, Media Relations, DeCA Annual Report, DeCA Briefing Updates, Commanders Quarterly............................. Employee, Executive, and Stakeholder Communication Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

5. Why is it important! “Communication is vital to our agency’s success.” ~ Pat Nixon ~ “As managers and supervisors, we are a key part of the communication process.” ~ Pat Nixon ~ Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

6. Why is it important! “The need for effective communication is always there, so make it a regular part of your management routine.” ~ Pat Nixon ~ “There can be no such thing as too much communication.” ~ Pat Nixon ~ Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

7. Why is it important! “Communication is a function of leadership” ~ Pat Nixon ~ Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

8. Employee Communications • VISION Magazine Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

9. Employee Communications • DeCA Update Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

10. External Communications • Media relations • Release news • Trade media • Military Times, Stars and Stripes, etc. • Installation media • Media Interviews Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

11. External Communications • News Releases • Over 600 contacts • All via e-mail • Customers • Stores/HQ/Regions • Stakeholders • Major media • Trickle down • Localize for effectiveness! Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

12. External Communications • Stakeholder relations • Annual Report Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

13. Marketing Manage all marketing programs, administers patron council, manages marketing content on the Web, CAT team marketing, develops consumer communications strategies and programs and conducts consumer outreach activities, acts as liaison with industry on marketing programs, manages joint advertising program with Exchanges, Cooking with ACES, Barracks Bistro, Kay’s Kitchen, Ask a Dietitian, Consumer News Releases, YAL program.... Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

14. Marketing Division • Marketing/Outreach • Partnerships - DoD, federal, industry • Marketing tools/giveaways • Outreach events/conferences • Sales support – concepts/campaigns/graphics • Direct store support – ads/briefs/special needs • Marketing/Outreach E-zine • Marketing on the Web • Commissary Connection • Contests/special features • YALs - Customer comments Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

15. Tools to Assist You Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

16. Store Assistance • Providing tools • Displays to 60 CONUS stores • Matching templates- store library • Outreach increases sales! Enclosed are pictures from our Delayed Enlistment Family Day outreach event here at NAS Jacksonville. The great thing about this event was that I got to use our NEW BOARD for the first time. What a great tool!!! I have attended several events like this in the past where the hospital, exchange and MWR had all these professional displays and boards. This time we stepped up to the plate. KUDOS to you and your folks for making this available to us in the field. This is truly an asset to our OUTREACH efforts. THANKS!!! Dennis Claxton NAS Jacksonville Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

17. Marketing Communications • Approximately 30,000 subscribers • Hot news - case lot sales • Hot links • New header reflects new DeCA! Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

18. Industry Partnerships • Consumer Awareness Team • Support for CAM • Outreach tools • Coupon books • National service awards • Airman of the year, etc. • Commissary gift certificates • Ads in targeted publications • Major association magazines Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

19. Commissaries.com redesign, 508 compliance, OPSEC compliance, W3C compliance, web graphic design, content update, store and region pages, customer support for web applications, YAL program, Lyris newsletter software, design layer for virtual commissary, DeCA.mil redesign incorporating features of a corporate intranet............................................................................ Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

20. Web Communications Commissaries.com Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

21. Web Communications Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

22. Web Communications Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

23. Web Communications Intranet – DeCA.mil Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

24. Customer Initiatives It’s Your Choice – Make it Healthy Goals • Preserve and deliver a premier quality-of-life benefit by promoting the commissary as the nutritional leader for the armed services community • Increase the value of the commissary benefit without increasing costs Outreach coordinator replaced with registered dietitian Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

25. Customer Initiatives It’s Your Choice – Make it Healthy • Coordinate and conduct targeted promotions and outreach to the armed services community • Incorporate health and wellness education in outreach events • Develop and implement web-based nutrition education programs • Ask a Dietitian • Kay’s Kitchen • Health Notes • Healthy Recipes • Collaborate with Sales to promote health and wellness • Participate on DoD Nutrition and Supplement committees Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

26. Employee Initiatives It’s Your Choice – Make it Healthy Goal • Foster a corporate culture that creates a satisfying workforce environment and provides opportunities for personal and professional growth • Coordinate and integrate health and wellness component into store director’s course. Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

27. Wellness Pursuit of a healthy, balanced lifestyle. It is more than the absence of disease; rather it is an optimal state of health. Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

28. Wellness Living in a healthy environment, eating nutritious food, regularly engaging in physical exercise, balance in career; family, relationships, and developing spirituality. Your wellness is important to your successas you climb the career ladder. Assess your wellness:http://www.nationalwellness.org/testwell/index.htm Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

29. Wellness Self CareSelf care includes maintaining regular health checkups and screening tests with your physician for chronic diseases. Consider your body mass index (BMI), waist circumference and risk factors for chronic diseases. Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

30. Wellness Body Mass Index (BMI)BMI is a reliable indicator of total body fat, which is related to the risk of disease and death. The score is valid for both men and women, but it does have some limits. You may calculate your BMI at http://www.nhlbisupport.com/bmi Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

31. Wellness Waist Circumference Determine waist circumference by placing a measuring tape snugly around your waist. The risk of developing heart disease and other diseases increases with a waist measurement of over 40 inches in men and over 35 inches in women. Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

32. Wellness Risk Factors for Chronic DiseasesHigh blood pressure (>140/90 mmHg)High LDL-cholesterol (>130 mg/dl) Low HDL cholesterol (<40 mg/dl) High triglycerides (> 200)High blood glucose (>100 mg/dl fasting) Family history of premature heart diseasePhysical inactivitySmoking Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

33. Wellness Exercise is considered important for maintaining physical fitness including a healthy weight. There are many reasons to exercise. Exercise Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

34. Wellness To identify your target heart rate according to age range:http://www.americanheart.org Target Heart Rates Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

35. Wellness To increase our understanding of how this works complete the Portion Distortion II quiz found at http://hp2010.nhlbihin.net/portion. Exercise and Nutrition go hand in hand. Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

36. Wellness Good nutrition includes eating a well-balanced diet. To design an eating plan for yourself: Nutrition http://mypyramid.gov/mypyramid/index.aspx Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

37. Wellness To take care of yourself, it is important to achieve and maintain a balance between work and your personal life. Reduce the chance of burnout at work, stress and the development of certain chronic diseases. Balance Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

38. Define your top five priorities Consider what is right for you Protect your private time Plan fun and relaxation Accept help to balance your life Wellness Balance Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

39. Wellness Spirituality Religious and spiritual communities can provide a ready-made support system at times when it is most needed. Caring for others and receiving care and compassion, will bring you comfort and healing if you open yourself to this possibility. Customers, Workforce, Partners   Raving Fans!DeCA's VISION will focus on people - all working together to create "Raving Fans."

40. Questions? MAJ Karen Fauberkaren.fauber@deca.mil804-734-8404www.commissaries.com Commitment