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Kiss 100 Qtr1 2013 RAJAR. Key highlights – Qtr1 2013. Kiss 100 now reaches 1.6 million listeners every week Market share is now at 3.9%, Kiss listeners tune in for 8.3 million hours every week Kiss 100 is the most listened to station in London amongst 15-24s.
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Key highlights – Qtr1 2013 Kiss 100 now reaches 1.6 million listeners every week Market share is now at 3.9%, Kiss listeners tune in for 8.3 millionhours every week Kiss 100 is the most listened to station in London amongst 15-24s. Kiss 100 also comes top against all commercial and BBC stations for reach amongst 15-34s and all commercial stations for share amongst 15-34s. Kiss has 979,000ABC1 listeners, and1.2m Housewives tuning into Kiss every week 895,000Kiss listeners (55%) don’t listen to Capital, and 1.4 million (86%) don’t listen to Choice The average age of a Kiss UK listener is 28 4.1 million people listen to Kiss across the UK every week Source: RAJAR Q1 2013 Average Age Base: All Respondents
Key programming highlights – Qtr1 2013 Rickie, Melvin and Charlie now reach 651,000listeners between 0600-0900 Rickie, Melvin and Charlie reach 51% more 15-24s than Capital, and 12% more than Radio 1 Justin reaches 673,000 listeners every week at 0900-1200 Between 1100-1200, Kisstory reaches 452,000 listeners every week Neev now reaches 599,000 listeners every week from 1200-1500 Michael & Clara, 1500-1900, have 779,000 listeners every week Jez reaches 355,000listeners between 1900-2200 Monday to Thursday Source: RAJAR Q1 2013
60%of our listeners are affluent ABC1’s 52%of our listeners are female The Kiss Audience ‘000s Source: RAJAR Q1 2013
Weekly reach 000s Source: RAJAR Q1 2013
Market share % Source: RAJAR Q1 2013
Weekly reach to 15-24s 000s Source: RAJAR Q1 2013
Market share amongst 15-24s % Source: RAJAR Q1 2013
Weekly reach to 15-34s 000s Source: RAJAR Q1 2013
Market share amongst 15-34s % Source: RAJAR Q1 2013