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Book 3

Book 3. Unit 7 Great People. Book 3 Unit 7. OBJECTIVES. 1. Learn the stories of two influential figures 2. Develop Reading Skills—Identify the Writer’s Purpose. 3. Learn the Language—Master the Key Language Points and Grammatical Structures in the Unit.

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Book 3

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  1. Book 3 Unit 7 Great People

  2. Book 3 Unit 7 OBJECTIVES 1. Learn the stories of two influential figures 2. Develop Reading Skills—Identify the Writer’s Purpose. 3. Learn the Language—Master the Key Language Points and Grammatical Structures in the Unit. 4. Integrate the Four Skills—Conduct a Series of Reading, Listening, Speaking and Writing Activities Related to the Theme of the Unit.

  3. Content Section A Bill Gates Section B Martine Luther King Listening & Speaking B3-Unit 7

  4. Time Allocation B3-Unit 7

  5. Section A Bill Gates B3-Unit 7

  6. Teaching Step 1 B3-Unit 7

  7. Pre-reading I. Warming-up Activities Brainstorming ※Do you want to make your mark in the world? Who is your role model? （students may come up with whoever they like） ※How about Bill Gates? When mentioning him, I suppose there is no one who doesn’t know him, one of the richest businessmen in the world. Now let’s share our knowledge about him. chairman leadership interest in Harvard University B3-Unit 7

  8. Teaching Step 2 B3-Unit 7

  9. Globalreading II. Text Comprehension • First Reading • Second Reading • Third Reading • Reproduction of the Text Book 3-Unit 7

  10. Globalreading 1.Idea Catching for 1st reading

  11. Global Reading 2.Questions for 2nd reading 1) Why does the author believe Gates belongs to the class of great minds who changed the world? Because he has dominated the personal computing revolution and modernized the whole world in the process. Can you list more of such great minds who has changed the world?

  12. Global Reading 2.Questions for 2nd reading 2) How does the author describe Gates’ unbelievable personality? a blend of high-voltage brilliance, drive and competitiveness 3) What distinguishes gate’s style? his time management skills

  13. Global Reading Questions for 2nd reading 4 ) How does he save money and time when he is on business trip? On business trips, he flies commercial whenever possible and never checks his baggage. He has no time for tourism of any kind. 5) What are the three major methods that Gate uses to run his company? He bats out a hundred or more e-mail messages a day (and night); he meets every month or so with his top management panel of experts and advisers; and most importantly, he holds two or three small review meetings a day with a procession of teams working on the company's various products.

  14. Global Reading 2.Questions for 2nd reading Gates and Paul Allen wrote an interpreter for the programming language used by MITS Altair. Gates began licensing Microsoft’s software products directly to computer manufacturers. IBM invited Microsoft to write programming languages for IBM PC. The IBM PC and MS-DOS were bundledtogether and announced to the public. (to be continued)

  15. Global Reading 2.Questions for 2nd reading Roughly85% of the world’s personal computers were using a Microsoft operating system. Gates was worth an estimated $40 billion.

  16. Global Reading 2.Questions for 2nd reading 7) What does Gates plan for the future? Gates hopes to still be running Microsoft for another 10 years, he says, and then promises to focus intensely on his family and giving his money away. Do you think Bill Gates keeps to his promise? Do you know Bill & Melinda Gates Foundation? Can you name more philanthropists in the world? (refer to the attachment) Book 3-Unit 7

  17. Global reading 3. 3rd Reading Writing focusPart II --A General Statement Supported by Details Aspect 1 Aspect 2 A Central Topic Aspect 3 Aspect 4

  18. Global reading 3. 3rd Reading Writing focusPart II --A General Statement Supported by Details • What adds to Gates’ big success includes his personal traits • personality(Para. 2) • time management skills (Para. 3) • managing style(Para. 4) • “multitasking” ability (Para. 5) • sense of saving money and time in traveling(Para. 6)

  19. 4. Reproduction of the text Situation : Bill Gates is receiving an interview with a group of Harvard University students. Work in pairs and role-play the situation. Use as many expressions and ideas from the text as you can.

  20. Global reading 4. Reproduction of the text • Points to cover: • Exchange of greetings. • Bill Gates’ personalities and abilities. • Bill Gates’ personal development. • Bill Gates’ future plan. A sample beginning

  21. Sample questions and answers during the interview A: What are the tips leading to your successful management of your company? B: Well, normally, I do the following two things every day to keep my company running smoothly … Besides, I’ll meet every month or so with my top management panel of experts and advisors. A: Can you tell us something about your cooperation with IBM? B: Well, in 1980, IBM invited Microsoft to write a series of … …

  22. Assignment Study the following key words and phrases by yourself after class and prepare for a check next time. conservation punctual gear interpret mushroom stem from claw one’s way work on in the interest of

  23. III. Summary richest Bill Gates, chairman and CEO of Microsoft, is the _______ businessman in the world. When he was still a college student at ________ University, he and his friend, Paul Allen wrote an _________ for the programming language used by MITS Altair, which laid the first brick in the _________ of Microsoft. In the early 1980s, Microsoft produced the ________ systems (MS-DOS), which dominated the _______ platform until the 1990s. By 1995, about 85% of the world’s ________ computers were using a Microsoft operating system. In 1997, Gates was worth an estimated $40 ______. Harvard interpreter foundation operating software personal billion (to be continued)

  24. Gates’ extraordinary success stems from his unusual ________ — a blend of brilliance, drive and _____________. It’s common for him to work 16 hours a day. And he is good at time ___________, always getting the_________ amount of work possible out of every minute and being able to do _________. Gates hopes to be _______ Microsoft for another 10 years and then he promises to _____ on his family and ______ his money _____. But one can only wonder what he will do in the near future. personality competitiveness management maximum running multitasks focus give away

  25. Intensivereading IV. Language Focus • Difficult Sentences • Sentence Pattern • Checking Students’ Commanding of Words • & Phrases Book 3-Unit 7

  26. Intensive Reading IV. Language Focus>>Difficult Sentences undoubtedly, certainly, definitely, there is no doubt that… 1) Without a doubt, Bill Gates belongs in the same class as Thomas Edison, Alexander Graham Bell, and other great minds who changed the world. mind: someone who is very intelligent; e.g. Great minds think alike. 英雄所见略同。 great men 毫无疑问，他与托马斯 • 爱迪生、亚历山大 • 格雷厄姆 • 贝尔以及其他改变世界的伟人属于同一行列。 Book 3-Unit 7

  27. Intensive Reading IV. Language Focus>>Difficult Sentences antonym: overstate n. group 2) Indeed, his classification into any other rank than this would seriously understate his impact on the world. To rank Bill Gates into any other group would make his influence on the world less important. 毫无疑问，他与托马斯 • 爱迪生、亚历山大 • 格雷厄姆 • 贝尔以及其他改变世界的伟人属于同一行列。 Book 3-Unit 7

  28. Intensive Reading IV. Language Focus>>Difficult Sentences 3) Gates' success stems from his personality: an unbelievable and at times frightening blend of high-voltage brilliance, drive and competitiveness. Gates’ success comes from his personality: he is intelligent, energetic and competitive to an unbelievable and sometimes shocking degree. 盖茨的成功源自他的人格：他才华横溢、冲劲十足、争强好胜，这些加在一起令人难以置信，有时甚至令人畏惧。 Book 3-Unit 7

  29. Intensive Reading IV. Language Focus>>Difficult Sentences 4)When the chairman and CEO walks through the corridors of Microsoft, it is like a switch being turned on; everything and everyone around him is charged with 10,000 volts of electricity. metaphor, meaning “everything and everybody seems to be electrified” simile, meaning “the whole company is charged with energy” 这位董事长兼首席执行官走过微软大楼的走廊时，他身边的人和物就像被打开了电源，充了一万伏电。 Book 3-Unit 7

  30. Intensive Reading IV. Language Focus>>Difficult Sentences 5) Conservation of time, energy, and focus are his hallmarks. 节约时间、精力充沛和专心致志是他的突出特点。 Book 3-Unit 7

  31. Intensive Reading IV. Language Focus>>Difficult Sentences 6) In the 22 years since he dropped out of Harvard to conquer the world of computer operating systems and application software, he has been deadly for competitors trying to claw their way into the market. Since then , he has beaten all the competitors who try to move into this market. 自从盖茨从哈佛退学转去攻克计算机操作系统和应用软件，22 年来他一直是那些企图挤进这个市场的竞争对手的死敌。 Book 3-Unit 7

  32. Intensive Reading IV. Language Focus>>Difficult Sentences 7) It was their intense relationship—Gates the workaholic code writer and competitor, Allen the dreamy visionary—that laid the first brick in the foundation of Microsoft. Gates was then a hard-working code writer and competitor, and Allen was a far-sighted dreamer. They found a very close relationship which laid the solid foundation of Microsoft. 盖茨是个勤奋的编码者和竞争对手，而艾伦却是个充满幻想的梦想家，正是他们的这种密切关系给微软垫定了第一块砖。(cultural similarities) Book 3-Unit 7

  33. Intensive Reading IV. Language Focus>>Sentences Patterns when the chairman and CEO walks through the corridors of Microsoft, it is like a switch being turned on… (Para 2. 用于 “对某人做事的比喻”。) If there’s one thing that distinguishes the Gates style, it is his time management skills. (Para. 3, 用于表述“对事物的特别说明”。) On the subject of travel, he has become known for saving money and time as well. (Para. 4谈到某事，某人由于••••••而出名。用于表述“某人做某事的特点”。) He bats out a hundred or more e-mail messages a day; he meets…; and most importantly, he holds two or three small review meetings a day… (Para. 6. 用于 “对事物的递进式表述，引出最为重要的”) Book 3-Unit 7

  34. Teaching Step 3

  35. After Reading Discussion As is mentioned in the text, Bill Gates’ extraordinary personality contributes greatly to his success. Have a discussion with your group mates and list some common personality traits contributing to the career success of some famous entrepreneurs (企 业家) and business owners. The following video clip may help you to carry out your discussion.

  36. Discussion After Reading Carly Fiorina, former CEO and chairman of technology company Hewlett-Packard (HP) John Chambers, CEO and chairman of Cisco Systems, Incorporation

  37. Discussion After Reading Personality Traits Contributing to Success

  38. Discussion After Reading Reference of the personality traits contributing to success: • Set your goals and do not accept the excuses • of not achieving them. • Love what you do. • Passion and perseverance are big parts of • success.

  39. After Reading Assignment 1. Structured Writing (refer to Page189) 2. Preview Unit 8 3. Fun Time: Bill Gates' house is a large earth-sheltered mansion in the side of a hill overlooking Lake Washington in Medina, Washington. The house is noted for its design and the technology it incorporates. Enjoy the video.

  40. Martine Luther King Section B B3-Unit 7

  41. Section B • Reading Skills • Text Understanding • Exercise & Activities Book 3-Unit 7

  42. Reading Skills 1. Identifying the Writer’s Purpose Writers write for a purpose. Three common purposes are: • to inform—to provide readers with information about a topic; • to persuade—to convince readers to believe a certain viewpoint or to take a certain course of action; • to entertain—to amuse readers in some way.

  43. Reading Skills 2. Clues to identify the kind of writing

  44. Reading Skills Key 3. Exercises Scan Text B with the following questions: 1. What is the text about? • It is about Martin Luther King.

  45. Reading Skills Key 2. What numbers do you see in the text? Are they dates, statistics or something else? 3. What quotes do you see in the text? Are they from experts, witnesses, or someone else? • Mainly dates and some statistics. • Four full quotes in the text: one from Thoreau, an • American writer; one from Gunnar Jahn of the • Norwegian Nobel Committee; and two from Martin • Luther King himself.

  46. Reading Skills Key 4. Is the language technical, light and simple, or judgmental? • There is no technical terms. • The formal language points to the fact that the • writer intends to inform readers of the most • famous civil rights movement leader—Martin • Luther King.

  47. Reading Skills Key 5. Is the text informational, persuasive or meant mainly to entertain? Or does the writer have more than one purpose? • The title indicates that the whole piece is • going to be informational.

  48. II. Reading Comprehension Refer to Page198 of the textbook III. Exercise & Activities 1. Finish all the related exercise of the unit. 2. Listen to two famous speeches: “The Gettysburg Address” and “I have a dream”, then imitate it. (refer to the attachment) Book 3-Unit 7

  49. Homework ※Finish all the related exercises for Unit 7 ※ Preview Unit 8 ※ Film for reference: Beautiful Mind The Great Debaters

  50. Leading-in Dialogues Passages Speaking Listening & Speaking Unit 7 Great! Great! Greatness

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