1 / 8

May 16th , 2012

Comparison Shopping Roadmap Sample. May 16th , 2012. Step 1 – List Your Products on Google Product Search Here is a search for one of your products on Google Product Search:. Your Logo. Google Product Search Benefits: Free Traffic Helps you to determine how well your site converts

gloria-mcintosh
Download Presentation

May 16th , 2012

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Comparison Shopping Roadmap Sample May 16th, 2012

  2. Step 1 – List Your Products on Google Product Search Here is a search for one of your products on Google Product Search: Your Logo

  3. Google Product Search Benefits: • Free Traffic • Helps you to determine how well your site converts • Helps you to identify your best sellers • How Can CPC Strategy Help With This Process? • We will help you to export your data feed from your platform • We will ensure that your products get live on Google Product Search • We will stay up to date on Google Product Search changes to ensure that your products get maximum exposure Your Logo

  4. Step 2 – List Your Products on Bing Shopping • While Bing Shopping does not send nearly as much traffic as Google Shopping, it is free and it does generate occasional sales. • Step 3 – List Your Products on PriceGrabber • While PriceGrabber is a paid engine (you pay per click), you can bid $0.01 on all your products. • The only challenge here is that PriceGrabber’s categorization is very tedious so the feed can take a few weeks to setup properly. Find out why in your comparison shopping roadmap. Your Logo

  5. Step 4 – Evaluate Conversions To Determine Paid CSE Expansion • We will evaluate your performance on Google/Bing/PriceGrabber to determine the appropriate time to expand onto the paid Comparison Shopping Engines. • The paid CSEs are much more challenging because we have to scale out your traffic at a rate that is profitable for your business. • Here are the top 4 paid Comparison Shopping Engines: Your Logo

  6. Step 5 – Profit • Our long term goal is to build profitable campaigns for you on all of the CSEs. Here is graph we put together which shows you the traffic levels for the top 10 CSEs : Your Logo

  7. CPC Strategy is a full-service comparison shopping engine (CSE) agency. We used to work at PriceGrabber.com but we now we work for you. Our comparison shopping studies and articles have appeared on blogs and industry publications such as Internet Retailer, Website Magazine, GetElastic, Amazon Seller Support, and Auction Bytes. We’re sending you this roadmap because we think our solution would be a good investment for you. Your Logo

  8. Are you meeting with the rest of your team? Our presentation is less 3 minutes and should give your team a great overview of our services: (click to view in your browser) Your Logo

More Related