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The Elections 2011 Candidates Training. By the end of this session you will:. Understand the voting rules, systems and process Understand e-Voting Understand ways that you can promote yourself effectively Understand how to make the most out of Candidates Question Time. Key Dates.
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By the end of this session you will: • Understand the voting rules, systems and process • Understand e-Voting • Understand ways that you can promote yourself effectively • Understand how to make the most out of Candidates Question Time
Key Dates • Help with Video Manifestos – Tuesday 8th March, 10am until 3pm – please book • Deadline for Manifesto and Publicity – Thursday 10th March, 12 noon • Publicity Returned – Tuesday 15th March, 12 noon • Posters and Banners allowed to be displayed – Friday 18th March, 12 noon • Candidates Question Time – Monday 21st March, 7.00pm onwards, Stage 2 • Voting Days – Tuesday 22nd, Wednesday 23rd, Thursday 24th March 2011, all day • The Count – Thursday 24th March 2010, 7.00pm onwards, Reds
Clean Campaign Pledge • I pledge to run a good, clean campaign • I accept the campaign regulations • I promise to treat my fellow campaigners as I would want to be treated • I will not use negative campaign tactics • I pledge to campaign on issues, not personalities • I will stick to the spirit as well as the letter of the regulations • I will try to make the campaigning experience as much fun for everyone as possible • I promise to attempt resolution of any issues informally before making a formal complaint • I will accept the decision of any formal complaint procedure with good grace • I will ensure that any Campaign Crew associated with me also follow this pledge
Why eVoting? • Accessibility • Placement students • Distance Learning • Part Time Students • Franchise Students • Students who are too lazy to get out of bed before 5pm • More time spent online • 7 polling stations to 10,000 polling stations (and the rest)
What it means for you • Campaigning locations • Sight and sound of polling stations • Work harder to create buzz • No specific times – 24hr voting • More people voting who haven’t met you • Different voting demographic • Increased turnout?!
How voters vote? • www.mynsu.co.uk • Desktop Anywhere • Blackboard • Emails • Bebo/MySpace/Facebook links? - One single web address
Voting on Campus • eLections Stands: • Habita • Library • Pandon Basement • City Campus East 1 • Coach Lane SU
What we need? • Your manifesto • Video manifesto • Publicity • CQT song When can they vote? • Ballots open – 9am Tuesday 23rd March • Ballots close – 5pm Thursday 25th March
Publicity tips • POSTER BLINDNESS? • BE CREATIVE • Use coloured paper • Have a ‘corporate’ colour e.g. Breast Cancer Awareness and wear it, use it throughout • White space, don’t be afraid to use it
Tips on Producing Publicity • NAME - Nickname - Does anything rhyme with your name? • SLOGAN • PHOTO and PERCEPTION - Serious face - unapproachable - Smiling face - approachable and friendly - Comical expression - fun, but can they do the job?
Tips on Producing Publicity • TEXT • Use of fonts - be creative but don’t overload - have a ‘corporate’ font - examples • Point Size - clear - consider impact of photocopying onto A5 or A6 - AVOID OVER USING CAPITALS
Tips on Producing Publicity • IMAGES & COLOUR • Colours to copier (red to black, yellow to white) • Images (photocopier may darken or lighten them) • WATERMARKS - Example - Too light and will be lost in the copy text or photocopier won’t pick it up - Too dark and will cover the copy text
Tips on Producing Publicity • BE HONEST WITH YOURSELF - does it appeal? • PROOF READ x 3 - Typing and spelling errors will say a lot about you to the person reading them • PHOTOCOPIER SIZES
What do you remember from last year? - More than just posters! • Anything out of the ordinary • Car with balloons • Costumes • Board with candidates’ face through • T-shirts • Banners in your window/shops and Flags • It’s a Scream - tins of beans • Flyers and Business cards • Websites – Facebook - Bebo etc
Tips on Producing Publicity • CAUTION! - How will you be perceived? - No substitution for getting out and talking to people - Don’t spend a fortune!
ALWAYS ADD THE NSU ELECTION LOGO TO PAPER BASED PUBLICITY AND ANY OTHER ELECTRONIC FORMS IF POSSIBLE Publicity MUST also include: • Voting Period: 9am on Tuesday 22nd March to 5pm on Thursday 24th March. • ‘Vote ONLINE at www.mynsu.co.uk or from desktop ANYWHERE • [Northumbria Students’ Union logo] • The Elections 2011 logo
When and What to Submit • Deadline Thursday 10th March 12 noon • To the Welcome Desk • Publicity Request form • Include designs and contents for: • Posters/Flyers and all other printed materials • Text to go out on Facebook/Bebo etc Publicity will be ready for collection Tuesday 15th March 12 noon from the Welcome Desk
Prepare your speech (when, where, who, why?) • Organise the body of your speech, introduction and conclusion • Repeat main points 3 times • Delivering your speech (good posture, positive eye contact) • Nerves - not a bad thing, use to help you • PRACTICE!
Candidates Question Time • Monday 21st March - 7.00pm+ in Stage 2 • Consider possible questions • Music to be submitted with your publicity • Make the audience YOUR audience • ALL Candidates must be present • Speeches to be filmed for website
By now, you will: • Understand the voting rules, systems and process • Understand e-Voting • Understand ways that you can promote yourself effectively • Understand how to make the most out of Candidates Question Time
GOOD LUCK! Any Questions? …TOUR OF PUBLICITY SITES